Pranjal Sengupta

Digital Marketing Specialist

Bengaluru, Karnataka, India7 yrs 6 mos experience

Key Highlights

  • Expert in driving revenue through brand partnerships.
  • Skilled in executing high-impact GTM campaigns.
  • Deep expertise in FMCG and Q-commerce sectors.
Stackforce AI infers this person is a Marketing Professional with expertise in FMCG and Q-commerce.

Contact

LinkedIn

Skills

Core Skills

Marketing StrategyCategory ManagementPerformance MarketingStrategy BuildingStakeholder Management

Other Skills

Brand MarketingBrand ManagementBrandingOnline MarketingTeam ManagementP&L ManagementProject ManagementAnalytical SkillsMarketing ManagementProduct MarketingIntegrated MarketingHotel ManagementFood & BeverageMedia PlanningSales

About

Marketing and category growth professional with deep expertise in FMCG, Q-commerce, and packaged foods. Skilled in driving revenue through brand partnerships, in-app marketing, ad monetization, and data-led decision making. Specialized in scaling categories, managing platform visibility, and executing high-impact GTM campaigns across digital commerce ecosystems.

Experience

7 yrs 6 mos
Total Experience
2 yrs 1 mo
Average Tenure
1 yr 2 mos
Current Experience

Licious

Marketing Manager

Mar 2025 – Present · 1 yr 2 mos · Bengaluru, Karnataka, India · On-site

  • Leading marketing strategy and execution for VA category aligning brand and business goals.
  • Owning end-to-end platform visibility: conceptualizing and executing platform banners, stores, and performance marketing-led interventions
  • Running experimentation on discounts and assortment to optimize category profitability while improving conversion.
Brand MarketingBrand ManagementBrandingCategory ManagementMarketing Strategy

Instamart

Manager-Ads

May 2024 – Mar 2025 · 10 mos · Bengaluru, Karnataka, India · On-site

  • Driving advertising strategy to maximize revenue at Instamart
  • Delivering value to brands through innovative ad solutions.
Online MarketingPerformance MarketingMarketing Strategy

Meesho

2 roles

Category Manager

Feb 2023 – Apr 2024 · 1 yr 2 mos

Strategy BuildingStakeholder ManagementTeam Management

Assistant Category Manager

Sep 2021 – Feb 2023 · 1 yr 5 mos

Strategy BuildingStakeholder ManagementTeam Management

Swiggy

Sr. Sales Manager

Sep 2018 – Aug 2021 · 2 yrs 11 mos · Kolkata, West Bengal, India

Stakeholder Management

Perfetti van melle

Marketing Intern

May 2017 – Jun 2017 · 1 mo

Colgate-palmolive

Intern

Jan 2017 – Jan 2017 · 0 mo

Education

Ksom

Master of Business Administration - MBA — Marketing

Jan 2016 – Jan 2018

Ihm kolkata

Bhm — Hospitality Administration/Management

Jan 2012 – Jan 2015

Stackforce found 100+ more professionals with Marketing Strategy & Category Management

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