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Asmita A.

Business Development Executive

Gurugram, Haryana, India5 yrs 5 mos experience

Key Highlights

  • Awarded Torchbearer Award at ISB'22.
  • Expert in brand marketing and customer acquisition.
  • Proven track record in e-commerce optimization.
Stackforce AI infers this person is a MarTech and E-commerce specialist with a focus on growth and brand management.

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Skills

Core Skills

Brand ManagementCustomer AcquisitionCustomer ResearchE-commerce OptimizationBrand AwarenessDigital MarketingE-commerce

Other Skills

SQLDatadogMicrosoft OfficeVoice of the CustomerLeadershipCategory ManagementPerformance MarketingGo-to-Market StrategyIntegrated MarketingRegional MarketingDigital StrategyBusiness PlanningStrategyProject ManagementP&L Management

Experience

5 yrs 5 mos
Total Experience
1 yr 3 mos
Average Tenure
3 mos
Current Experience

Blinkit

Senior Manager, Growth & Marketing

Jan 2026Present · 3 mos · Gurugram, Haryana, India

Shaadi.com

2 roles

Senior Manager, Brand Marketing

Promoted

Nov 2024Jul 2025 · 8 mos · Mumbai, Maharashtra, India

  • Launched several multimedia regional campaigns (ATL & BTL) for Shaadi’s core markets to drive quality acquisitions, managed end-to-end campaign development & production, media planning and enabled integral partnerships with celebs, brands, publishers etc.
SQLDatadogBrand ManagementCustomer Acquisition

Manager, Brand Marketing

Nov 2023Oct 2024 · 11 mos · Mumbai, Maharashtra, India

Nykaa

Manager, Brand Management

Jun 2022Nov 2023 · 1 yr 5 mos · Mumbai, Maharashtra, India

  • Worked on Nykaa’s portfolio of stunning, premium in-house brands - conducting customer research, NPD, season planning, inventory management, pricing, on-site experience and P&L management.
Microsoft OfficeVoice of the CustomerBrand ManagementCustomer Research

Bombay shaving company

Assistant Manager, E-Commerce

Oct 2020Apr 2021 · 6 mos · Delhi, India

  • Led strategy and execution to facilitate brand awareness and revenue growth across major marketplaces for BSC through catalog optimisation (driving impressions, clicks and conversion through effective communication), inventory management, new product development through data analysis & research, pricing strategy and platform marketing - with a key focus on holistic account management for Flipkart and Myntra.
LeadershipMicrosoft OfficeE-commerce OptimizationBrand Awareness

Printoctopus

Brand Executive

Jan 2019Sep 2020 · 1 yr 8 mos

  • Facilitated growth and creation of brand presence across various e-Commerce platforms (Amazon, Flipkart, Myntra, Shopify storefront) by optimizing them for conversion through catalog management, sponsored ads, extensive keyword research, SEO/SEM and other digital marketing strategies while increasing operational efficiency through the implementation of robust inventory and logistics management processes.
Microsoft OfficeCategory ManagementDigital MarketingE-commerce

Education

Indian School of Business

Post Graduate Programme in Management — Dual Majors: Marketing and Strategy & Leadership

Jan 2021Jan 2022

Delhi University

Honours in Bachelor of Commerce — Business/Commerce

Jan 2015Jan 2018

Delhi Public School, Gurgaon

AISSCE (CBSE) — Commerce with Maths

Jan 2014Jan 2015

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