Artem Shiabutdinov

Director of Engineering

United Kingdom17 yrs 7 mos experience
Highly StableAI Enabled

Key Highlights

  • Led WhatsApp Channels to over 1B monthly active users.
  • Pioneered AR frameworks for Meta's leading AR products.
  • Transformed Deutsche Bank's technology landscape.
Stackforce AI infers this person is a B2C technology leader with extensive experience in AR/VR and Fintech sectors.

Contact

Skills

Core Skills

Product ManagementEngineering LeadershipProduct DevelopmentTechnology TransformationUi/ux DevelopmentSoftware DevelopmentEngineering

Other Skills

AndroidiOSAI/ML ApplicationsScalable Systems DesignProduct StrategyUnityTeam LeadershipAugmented Reality (AR)Virtual Reality (VR)A/B TestingExperimentationCRM DevelopmentSales AnalyticsTechnical Project LeadershipIT Leadership

About

I build products that reach billions of people and lead the engineering teams behind them. At WhatsApp, I lead the Channels team, a 0-to-1 product that grew to 1B+ monthly active users in under 3 years. My team ships across iOS, Android, Web, Mac and iPad consistently exceeding product growth and engagement goals year-over-year. I operate as a player-coach, shaping product direction, driving experimentation culture, and stepping into product management and design roles when needed to keep shipping. Before Channels, I led development of microkernel OS and application frameworks for Meta's AR/VR platforms, including the Orion AR Glasses and Quest headset family. My teams built the most widely adopted AR application framework and scripting tools that enabled hundreds of mixed reality experiences to ship. Prior to Meta, I spent a decade at Deutsche Bank leading technology transformation - from building sub-microsecond high-frequency trading systems to launching analytics products serving a large community of sales professionals globally, and leading a 60-person engineering department through a digital overhaul of client onboarding and CRM systems. What drives me: taking ambitious products from zero to massive scale, building high-performing engineering teams in ambiguous environments, and using technology to create experiences that change how people interact with information. Open to conversations about technology leadership, product engineering at scale, and the future of AI-powered consumer products.

Experience

17 yrs 7 mos
Total Experience
3 yrs 11 mos
Average Tenure
1 yr 11 mos
Current Experience

Whatsapp

Engineering Manager

Jun 2024Present · 1 yr 11 mos

  • Leading the engineering team behind WhatsApp Channels - a broadcast product that reached extra large scale, making it one of the fastest-growing features in WhatsApp's history.
  • Grew Channels to 1B+ MAU, shipping projects across iOS, Android, Web, MacOS and iPad, operating as both engineering manager and hands-on technical leader.
  • Product management: leading XFN collaboration, leadership reviews, and roadmapping for a team spanning engineering, product design, DS, DE, marketing, and legal.
  • Driving engagement and producer satisfaction by launching and supporting major features and marketing campaigns/GTMs.
  • Leading key partners' onboarding, integration, and go-to-market readiness, ensuring seamless launches and high-quality execution across markets.
  • Achieved top-tier team health by prioritizing hiring, effective performance management, and developing the senior engineering talent, all while maintaining high execution standards.
  • Driving AI-assisted feature development from concept through launch, executing the end-to-end build using AI coding tools and adopted AI Native approach in building the product.
  • Executed application stability and reliability improvements at massive(3B+ users) scale.
AndroidiOSProduct ManagementEngineering Leadership

Meta

Engineering Manager

Jul 2021Jun 2024 · 2 yrs 11 mos

  • Led engineering teams building application frameworks and developer platforms for Meta's augmented and mixed reality products, including the Orion AR Glasses and the Quest headset lineup (Quest 2, Quest Pro, Quest 3).
  • Built and scaled the most widely adopted application framework for AR Glasses, used by ~80% of first-party AR experiences across all content teams.
  • Led scripting frameworks (imperative APIs, UI components, TypeScript tooling), enabling real JavaScript capabilities in the AR/VR creator ecosystem for the first time.
  • Shipped critical program deliverables across 4 major release cycles, including UI framework integration and full API coverage.
  • Managed double the typical engineering scope, 2 frameworks, while maintaining strong team health through 3 major organizational restructurings.
  • Spearheaded a critical platform pivot, establishing a new AR development environment. Successfully rebuilt the team twice amid organizational changes, utilizing strategic hiring and internal mobility to sustain high engagement levels.
  • Top contributor company-wide to AR/AI research hardware and world understanding models.
  • Organized engineering community events: hackathons, technical deep-dive series, and cross-team offsites.
UnityTeam LeadershipEngineering LeadershipProduct Development

Deutsche bank

3 roles

Head of Technology

Promoted

Sep 2018Jul 2021 · 2 yrs 10 mos

  • Led a 60-person engineering department, driving digital transformation across Deutsche Bank's client-facing platforms.
  • Built 8 engineering teams from scratch across Salesforce data integration (KYC, client lifecycle management), CRM development, Sales Analytics, Corporate Finance technology, Debt Capital Markets, Sales Coverage, and Research Technology.
  • Spearheaded KYC platform modernization by integrating Salesforce CRM into legacy banking systems, reducing client onboarding time and improving regulatory compliance across all global divisions.
  • Deployed CRM infrastructure serving tens of thousands of users globally - the foundational system for every new client relationship across all Deutsche Bank business lines.
  • Founded and launched a mobile Sales Analytics product, delivering real-time trading and client analytics to 3,500+ sales professionals globally - enabling on-the-go client presentations and directly boosting sales performance.
  • Mentored and grew individual contributors and engineering managers across teams.
Product DevelopmentA/B TestingExperimentationTechnology TransformationEngineering Leadership

Development Team Lead

Promoted

Jan 2016Sep 2018 · 2 yrs 8 mos

  • Pitched, designed, and led a bank-wide UI/UX transformation across Global Equities Technology - consolidating 20+ trading applications into a unified React-based platform serving 4,000+ traders globally.
  • Built a reusable React foundation layer with real-time backend connectivity, reducing feature delivery time by 50% by eliminating redundant infrastructure work across teams.
  • Grew the team from 10 to 35 engineers as the initiative expanded from prototype to full production deployment across multiple trading divisions.
  • Led the initiative end-to-end: technology research, prototype development, senior management pitch, technical demos, and global production rollout.
  • Established a UX-driven development culture by integrating user experience research into the engineering workflow.
Technical Project LeadershipIT LeadershipUI/UX DevelopmentEngineering Leadership

Software Engineer

Aug 2011Jan 2016 · 4 yrs 5 mos

  • Built sub-microsecond trading systems and pioneered DevOps practices for one of Wall Street's top electronic trading platforms.
  • Lead UI developer for Deutsche Bank's dark pool analytics and control system - a platform competing for #1 position on Wall Street, deployed to 600+ high-frequency traders globally across multi-screen trading floor setups.
  • Designed and built an automated UI testing framework for complex multi-screen trading interfaces (8-10 screens per trader), reducing the product testing cycle from 3 days to 4 hours.
  • Built an end-to-end software delivery pipeline (issue tracking, source control, build, artifact storage, deployment) - years before CI/CD became an industry standard - reducing time-to-market by 30%.
Software IndustrySoftware InfrastructureSoftware DevelopmentEngineering

Exigen services

2 roles

Senior Software Engineer

Jan 2011Jul 2011 · 6 mos

  • Led architecture design and engineering delivery for a new enterprise client project.
  • Improved team performance by 30% through optimized planning and reduced context switching.
  • Restructured a 20-person Agile team into 2 feature-oriented sub-teams with independent delivery pipelines, removing blocking dependencies and reducing time-to-market by 30%.
Software DevelopmentDeveloper PlatformsToolsEngineering

Software Engineer

Apr 2010Jan 2011 · 9 mos

  • Designed the architecture for a large-scale data visualization product for US government agencies - enabling real-time analysis and relationship mapping across ~10 billion objects for 3,000 users.
  • Built interactive data visualization and dependency graph rendering at a scale unusual for 2010-era web applications.
  • Represented the company at tech meetups and university sessions, hosting talks on software development and inspiring students to pursue technology careers.
Software IndustrySoftware DevelopmentEngineering

Bars group

Software Engineer

Sep 2008Apr 2010 · 1 yr 7 mos

  • Built enterprise-grade reporting and development tools for government clients.
  • Designed a web reporting architecture supporting 10,000 concurrent users with 200 simultaneous report sessions and zero downtime.
  • Built a custom IDE for the company's proprietary programming language, enabling developers to build reporting models with integrated code analysis and compilation.
  • Partnered with sales team on client installations, technical demos, and production support.
EngineeringDeveloper PlatformsToolsSoftware Development

Education

Kazan State University

Information Technology

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