Shraddha Verma

Digital Marketing Specialist

Delhi, India10 yrs 5 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in brand strategy and narrative development.
Proven track record in content creation and management.
Strong background in social media analytics and marketing.

Stackforce AI infers this person is a Brand Marketing Expert with a focus on SaaS and digital content strategies.

Contact

Skills

Core Skills

Brand StrategySocial Media AnalyticsOnline Content Creation

Other Skills

Positioning (Marketing)Content CurationTone of VoiceDigital AccessibilityDigital StrategyCreative DirectionBrand Asset ManagementCross-team CollaborationB2B MarketingSoftware as a Service (SaaS)Product MarketingIntegrated MarketingOutdoor AdvertisingEntrepreneurshipLiterature

About

Simplifying marketing for brands through clutter-free content and communication. I believe that if you can get people to listen to your story, you can do anything in this world.

Experience

10 yrs 5 mos

Total Experience

2 yrs 1 mo

Average Tenure

4 yrs 10 mos

Current Experience

Zoho

2 roles

Brand Marketing Lead

Promoted

Apr 2025 – Present · 1 yr 1 mo

Lead brand marketing at Zoho with ownership of brand strategy, narrative direction, and tone of voice across key touchpoints.
Shape how the brand shows up in moments that matter, including product launches, company milestones, leadership communication, and ecosystem storytelling.
Build clear, consistent messaging systems that strengthen long-term brand equity rather than short-term campaign visibility.
Partner closely with product, leadership, and cross-functional teams to translate complex ideas into credible, scalable brand narratives.
Guide teams on brand judgment, prioritisation, and decision-making, moving the organisation from campaign-led execution to durable brand systems.
Balance creativity with restraint, ensuring the brand earns trust through clarity, coherence, and consistency.
Align brand intent with business direction, helping the organisation communicate with confidence, relevance, and credibility at scale.

Brand StrategyPositioning (Marketing)

Brand Marketer

Jul 2021 – Present · 4 yrs 10 mos

Content CurationSocial Media Analytics

Self-employed

Content Consultant

Jan 2019 – Jun 2021 · 2 yrs 5 mos

Creation of brand persona and identities for several clients across different industries, the majority of them being fashion, retail, and B2B SaaS brands.
Worked on a COVID-19 Relief chatbot called CovidAsha. Say HI to the bot on Whatsapp at +91 76765 22535 for any COVID-19 related help.

Social Media AnalyticsOnline Content Creation