Gaetano L.

Product Manager

Madrid, Community of Madrid, Spain10 yrs 1 mo experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in managing creative advertising campaigns.
  • Strong background in visual design and digital marketing.
  • Proven track record in optimizing vendor performance.
Stackforce AI infers this person is a Digital Marketing and Advertising Specialist with extensive experience in campaign management.

Contact

Skills

Core Skills

Campaign ManagementCreative StrategyVisual DesignAdvertisingDigital AdvertisingVendor ManagementCustomer Service

Other Skills

Managed-display campaignsA/B TestingCross-functional collaborationCreative best practicesCreative assets designAd campaignsVideo editingMotion designCampaign optimizationStakeholder communicationPayment resolutionVendor educationCommunicationLingua ingleseLingua spagnola

Experience

10 yrs 1 mo
Total Experience
5 yrs
Average Tenure
8 yrs 10 mos
Current Experience

Amazon

6 roles

Creative Program Manager

May 2025Present · 1 yr

Senior Campaign & Creative Manager

Promoted

Sep 2023May 2025 · 1 yr 8 mos

Campaign & Creative Manager - ES

Jul 2021Sep 2023 · 2 yrs 2 mos

  • Oversee managed-display campaigns across Amazon Ads, Twitch and FireTV on the Consumer Packaged Goods vertical
  • Consult with advertisers ton creative strategy using advertiser and industry specific historical data and experimentations tools
  • Educate advertisers on creative best practices and ad polices to deliver best-in-class executions
  • and prevent ad policies breaches
  • Work cross-functionally with account teams to strategize and plan, and with Ad Operations to traffic 10+ campaigns monthly
  • Report on creative performance and drivers; identified variables that drove 30% stronger consideration rate with A/B Testing
  • Collaborate as SME with the product team on developing a tool to capture and track the quality of creative recommendations
Managed-display campaignsCreative strategyA/B TestingCross-functional collaborationCreative best practicesCampaign Management+1

Visual Designer

Promoted

Jul 2018Jul 2021 · 3 yrs

  • Designing creative assets and ad campaigns for the Amazon Global Advertising and Fortune-500 clients ensuring timely deliveries, integrating marketing objectives.
  • Interacting with client and agencies one to one to find best design solution to meet their requirements and their goals.
  • Designing desktop - mobile ad banners, landing pages, brand stores and product sampling envelopes.
  • Editing video and creating motion design banners for Advertisers.
Creative assets designAd campaignsVideo editingMotion designVisual DesignAdvertising

Advertising Campaign Specialist

Promoted

Jun 2017Jun 2018 · 1 yr

  • The main objective is to optimize campaigns for Vendors and Sellers on Amazon, increase efficiency on advertiser performances, meet KPIs and achieve their goals by providing recommendations on various levels.
  • Partner closely with our global Sales to deliver towards business goals, and build a strong understanding of digital advertising ecosystem.
  • Liaising with key internal and external stakeholders, while communicating campaign progress and applying learning in future campaigns.
Campaign optimizationDigital advertisingStakeholder communicationCampaign ManagementDigital Advertising

Vendor Payments Support AP - AR

Apr 2017Jun 2017 · 2 mos

  • Resolving issues related to payments to Vendors;
  • Respond to payment inquiries by phone or email with strong focus on Vendor experience and education;
  • Educating Vendors on processes, tools, and standards in real-time, navigate Vendor accounts, research and review policies and communicate effective solutions.
Payment resolutionVendor educationCommunicationVendor ManagementCustomer Service

Airbnb

Photographer

Mar 2019Dec 2020 · 1 yr 9 mos · Vienna, Austria

Rgis

Inventory taker

Sep 2015Dec 2015 · 3 mos · Bari , Italia

  • Use handheld computers to capture count information for customers. From grocery stores to department stores, pharmacies to warehouses performed locally or at travel locations.

Netsi innovation

Customer Experience Manager

Mar 2014Jun 2015 · 1 yr 3 mos · Bari , Italia

  • Sell products and services, obtains client information by answering telephone calls; interviewing clients; verifying information. Informs clients by explaining procedures; answering questions; providing information; solve complains.

Education

Universidad de Cantabria

Laurea triennale in Scienze dell'Economia e della Gestione Aziendale — Marketing internazionale

Jan 2014Jan 2015

Università degli Studi di Bari

Laurea triennale in Scienze dell'Economia e della Gestione Aziendale — Marketing e Comunicazione d'Azienda

Jan 2012Jan 2016

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