Ifeoma Ahuna

Co-Founder

Dallas, Texas, United States6 yrs 11 mos experience

Key Highlights

  • Awarded NACA 2018 Best Marketing Campaign.
  • Increased Terawatt's follower count by 70+.
  • Managed social media for multiple brands successfully.
Stackforce AI infers this person is a Marketing and Content Strategy expert with a focus on Social Media Management.

Contact

Skills

Core Skills

Business OwnershipBrand MarketingContent CreationSocial Media StrategyMarketing StrategySocial Media ManagementContent PlanningCommunity ManagementBrand DevelopmentContent StrategyBlog EditingData VisualizationSourcing StrategySourcing EventsMarketing CampaignsEvent PlanningEvent CoordinationCollaborationNetworking

Other Skills

Email MarketingProduct DevelopmentE-CommerceCopywritingPhotographyVideographyAnalytics ReportingGraphic DesignAnalytics TrackingTrainingPresentation DesignSocial MediaEvent ExecutionPublic SpeakingPowerPoint

About

Hi! I'm Ify. I'm a self-proclaimed projects enthusiast, brand manager and social media addict who specializes in content creation & social media management- it's great to meet you! I always thought my obsessions with pop culture, photos, writing, design, and shopping was a useless group of skills to have, until I realized it taught me everything I know about my own creative process. Picturing my final outfit or Instagram post as the big project, I would brainstorm, research, communicate with others, gather all my resources, and execute! With all the puzzle pieces, I could create content, make it my own, and ask for feedback from my circle of friends. Here's what you need to know about me: ๐ŸŒŸ I live and breathe for the creative process experience. Nothing makes me feel more alive than taking an idea from thin air, turning it into reality, and then communicating that idea to the world the most creative way possible. ๐ŸŒŸ I'm completely marketing obsessed. During college, I spent 4 years leading and working with the team on my schoolโ€™s student activities board to create and market our brand- that soon led to our chapter winning the NACA 2018 Best Marketing Campaign award! Later, I solidified my love for marketing by working with Amazon Prime Student as a college ambassador, marketing Prime products to my college. ๐ŸŒŸ Over the years, I've developed a skill for data visualization and identifying key metrics that can drive action from charts, graphs, colors, and branding. I really enjoy connecting visual components into business insights that help save companies time & money. ๐ŸŒŸ I absolutely love freelancing. Over the last year, I've had the opportunity to work with some amazing companies and organizations (check them out below!) telling their stories and growing their audience. It's the best. When Iโ€™m not obsessing over a new social media app I like to: ๐Ÿ—ฃ Catch up on TED Talks โœˆ๏ธ Travel to new locations ๐Ÿง˜๐Ÿพโ€โ™€๏ธ Meditate ๐Ÿง  Listen to podcasts on psychology All this to say, let's CONNECT and work together: our possibilities are endless! TOOLS/TECH STACK Social Media: Instagram, Tik Tok, Twitter, Facebook, Snapchat, Linked In, Planoly, Later, Sprout Design: Adobe Lightroom & Photoshop, Canva, Procreate, Wondershare Filmora Video Editing, iMovie Communication Tools: Advanced MS Office, Google Suite, Slack, Asana, Trello, Airtable

Experience

6 yrs 11 mos
Total Experience
1 yr 9 mos
Average Tenure
--
Current Experience

Sans raison

Founder

Jan 2024 โ€“ Present ยท 2 yrs 4 mos ยท United States ยท Remote

Business OwnershipBrand MarketingEmail MarketingProduct DevelopmentE-Commerce

Terawatt

Director of Community & Content

Sep 2021 โ€“ Apr 2023 ยท 1 yr 7 mos

  • Terawatt is an online marketplace that makes executive coaching accessible to rising professionals (not just the C-Suite). We partner with HR leaders and employers to offer their employees impactful professional development through the power of virtual group coaching.
  • ๐Ÿ”… Create monthly content plan, create graphics, hashtag research, and use scheduler to monitor + track analytics through Sprout that have increased Terawatt's follower count by 70+ followers and engagements by 3,000+
  • ๐Ÿ”… Oversees Creative Directing at Coach Photo/Video Shoots + collaborates with Videographer to ensure successful content creation
  • ๐Ÿ”… Created 3 coach content packages (1 video vignette + 10+ professional photos), featured on the Terawatt website
  • ๐Ÿ”… Manages MailChimp Newsletter + all communication with Terawatt's 40+ coaches
Content PlanningGraphic DesignAnalytics TrackingCommunity Management

Rubato media

Marketing Director

Jun 2021 โ€“ Nov 2021 ยท 5 mos

  • โ†’ Managed all social media channels (Instagram, Linkedin, Podcast on BuzzSprout, YouTube)
  • โ†’ Created monthly content plan, create graphics, hashtag research, and use scheduler to monitor + track analytics through Sprout
  • โ†’ Worked with Web Develop on website layout that increased traffic by 20%
  • โ†’ Worked with CEO to create Brand Guidelines and Press Kit
Social Media ManagementContent CreationBrand DevelopmentAnalytics Tracking

Ioa collection llc

Freelance Content Strategy Consultant

Mar 2021 โ€“ Present ยท 5 yrs 2 mos

  • โ†’ Worked with 5+ companies on creating content for social media and marketing strategy & execution
  • โ†’ Blunt Skincare: Instagram strategy, content creation, copy, and
  • product photography/videography
  • โ†’ Simple Health: Tik Tok Ads Content Creation & Strategy
Content CreationSocial Media StrategyMarketing StrategyCopywritingPhotographyVideography

Dive in digital

Social Media Manager

Jan 2021 โ€“ Present ยท 5 yrs 4 mos

  • โ†’ Managed 3 clients monthly social calendar with graphics, creative copy, and strategic hashtags using Canva, Sprout, and Basecamp
  • โ†’ Report monthly analytics on client social media growth
Social Media ManagementContent CreationAnalytics ReportingGraphic Design

People's revolt

Blog Editor & Graphic Designer

Nov 2020 โ€“ Mar 2021 ยท 4 mos ยท Dallas, Texas, United States

  • โ†’ Published 8+ blogs in trendy categories and edited 9+ blogs monthly
  • โ†’ Increased blog exposure by 800% with strategic blog topics and Instagram strategies
Blog EditingGraphic DesignContent Strategy

Ericsson

2 roles

Sourcing Excellence Analyst & Consultant

Jun 2019 โ€“ Nov 2020 ยท 1 yr 5 mos ยท Plano, Texas

  • โ†’ Maintained commodity Tableau dashboard highlighting key metrics used weekly by global leadership team
  • โ†’ Revamped Sourcing Excellence consulting package that included 30+ RFx prep questions, 7 example Tableau visualizations, and 2 Excel templates used for 70+ members of Sourcing department
  • โ†’ Trained a team of 6 category managers on a Strategic Sourcing Suite global RFx tool and managed execution of 4 sourcing events resulting in $2 million savings
  • โ†’ Organized and hosted 16+ weekly events via Microsoft Teams to increase connection during remote working
  • โ†’ Presented several RFP projects to local and global teams to show business impact of key company projects
Data VisualizationSourcing StrategyTraining

Sourcing Specialist & Sourcing Excellence Intern

May 2018 โ€“ Jun 2019 ยท 1 yr 1 mo ยท Plano, Texas

  • โ†’ Collaborated with cross-functional team of 6 to design and construct 4 Tableau spend dashboards that resulted in increased visualization utilization and awareness of supplier trends
  • โ†’ Assisted in conducting sourcing events such as RFP, RFQ, and RFIโ€™s by creating presentations, standardizing ways of working material, and recording information
Data VisualizationSourcing EventsCollaboration

Riddle & bloom

Amazon Prime Student Ambassador

Jul 2018 โ€“ Apr 2019 ยท 9 mos ยท Dallas-Fort Worth Metroplex

  • โ†’ Worked with several on-campus organizations to execute monthly pop-up events showcasing Prime Student membership and products to 350+ students
  • โ†’ Influenced personal network to join Prime Student using Instagram and Snapchat platforms
  • โ†’ Participated in weekly calls with 14 student ambassadors to discuss updates and brainstorm innovative event and social media strategies
Event PlanningMarketing StrategySocial Media

Clark high school

Social Media Campaign Manager

Sep 2017 โ€“ Nov 2018 ยท 1 yr 2 mos ยท Plano, Texas, United States

  • โ†’ Coordinated with Clark High School PTA to organize engaging Red Ribbon Week contest informing students about drug awareness
  • โ†’ Designed Red Ribbon Week contest posters and social media templates using Canva
  • โ†’ Used Instagram, Twitter, and Snapchat platforms to run week-long Red Ribbon Week trivia contest
Social Media ManagementEvent ExecutionNetworking

The university of texas at dallas

2 roles

Student Union & Activities Advisory Board- Executive Chairman

Promoted

Apr 2017 โ€“ May 2019 ยท 2 yrs 1 mo ยท Richardson, Texas

  • โ†’ Oversaw organization marketing campaign which was awarded 2018 Best Marketing Campaign by National Association for Campus Activities
  • โ†’ Remodeled direction of organizationโ€™s marketing, branding, and programming schedule resulting in a 50% membership increase and 20% increase in event attendance
  • โ†’ Organized digital and print content calendars using Hootsuite and Monday.com for posting consistency and feed design
Marketing CampaignsEvent PlanningContent Creation

Student Union Advisory & Activities Board- Tradition's Chair

Sep 2015 โ€“ May 2019 ยท 3 yrs 8 mos ยท Richardson, Texas

  • โ†’ Coordinated with 10 Dallas event vendors and on campus organizations to put on UTD legacy events such as Homecoming and Splatterdance, which had 1600+ students attend
  • โ†’ Designed presentations and utilized social and print media to promote 5 Traditions events to UTD campus each year
  • โ†’ Oversaw the running of Homecoming Dance set up and planned the venue and visual direction of the event
  • โ†’ Collaborated with other on-campus organizations to put on UT Dallas traditional events such as the Martin Luther King Jr. Breakfast
Event CoordinationPresentation DesignCollaboration

Education

Naveen Jindal School of Management, UT Dallas

Master of Business Administration - MBA โ€” Marketing

Jan 2020 โ€“ Jan 2023

Naveen Jindal School of Management, UT Dallas

Bachelorโ€™s Degree

Jan 2015 โ€“ Jan 2019

Naveen Jindal School of Management, UT Dallas

JGE Study Abroad - Australia โ€” Innovation & Entrepreneurship

Jan 2018 โ€“ Jan 2018

Foster High School

Jan 2011 โ€“ Jan 2015

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