Amber Van Hecke, MBA

Product Manager

Austin, Texas, United States17 yrs 7 mos experience
Highly Stable

Key Highlights

  • Led cloud revenue growth generating over $200M.
  • Defined product strategy enhancing customer experience.
  • Increased user engagement by 17% through onboarding.
Stackforce AI infers this person is a SaaS Product Leader with expertise in cloud integrations and data-driven growth strategies.

Contact

Skills

Core Skills

Product StrategyCustomer ExperienceMarketplace StrategyCloud IntegrationProduct GrowthUser EngagementOnboarding StrategyAnalyticsData Analysis

Other Skills

Strategic PlanningCloud StrategyUser ExperienceData-Driven Decision MakingOnboardingForecastingBusiness IntelligenceFinancial AnalysisManufacturingFinancial ReportingContinuous ImprovementSarbanes-Oxley ActERPBusiness AnalysisBusiness Process Improvement

About

Product leader with 12+ years of experience leading teams and driving revenue across SaaS, cloud, developer, and platform businesses. I've led high-impact work at MongoDB, Confluent, Atlassian, and Metronome across cloud marketplace and ecosystem integration strategy, billing and monetization, onboarding and activation, developer experience, and platform modernization. I'm known for leading strategy, setting clear direction, aligning cross-functional teams, and turning complex opportunities into focused execution and measurable business results. My experience spans people management, product strategy, roadmap leadership, and execution across product, engineering, design, data, partnerships, go-to-market (GTM), and executive stakeholders. I've directly managed PMs, led distributed teams across continents, and driven major product and platform shifts in both high growth startups and established enterprises. My work has included building new revenue channels, strengthening activation and customer experience, influencing company wide initiatives, presenting to boards, and partnering closely with AWS, Azure, and GCP. I'm especially strong in using data strategy as a leadership lever by aligning teams around the right success signals, connecting product and growth funnels, and shaping measurement approaches that drive compounding business impact over time, grounded in a strong understanding of data platforms, data modeling, and enterprise analytics ecosystems. I care deeply about building high-performing teams, mentoring others, and creating clarity in ambiguous environments so teams can do their best work. Outside of my day to day roles, I advise and mentor Austin-area companies and have spoken at conferences including Microsoft Inspire, La Product Conference, International PM Festival, Productized, and Atlassian Summit. I hold an MBA with a concentration in statistics from Texas State University and degrees in Finance and Corporate Communications from The University of Texas at Austin. Conference Speaker • La Product Conference – Handling Data Literacy in Growing Organizations • Microsoft Inspire – Improving Deal Velocity with Thoughtful Integrations • International PM Festival – Gather, Record, Measure and Influence: Introducing the Data-Driven Product Manager • Productized – Ten Things to Remember While A/B Testing • Atlassian Summit – Developers Use Git and So Can You

Experience

17 yrs 7 mos
Total Experience
2 yrs 1 mo
Average Tenure
9 mos
Current Experience

Mongodb

Product Management Strategic Growth

Sep 2025Present · 9 mos

Metronome

Lead Product Manager - Connect Strategy

Dec 2024Aug 2025 · 8 mos

  • At Metronome, I defined the strategy for Connect, one of the company’s three core strategic pillars, and helped position it as a more strategic driver of customer trust, retention, and long-term growth. I shaped the vision for how Metronome could evolve billing from back-office infrastructure into a more valuable, customer-facing product experience.
  • Defined the Connect strategy and long-term vision for one of Metronome’s three core strategic pillars
  • Reframed Connect from a narrower invoicing-oriented surface area into a broader customer experience strategy focused on visibility, control, and confidence in usage-based pricing
  • Influenced company priorities through executive, customer, and Board presentations that strengthened Connect’s role in Metronome’s product and business narrative
Product StrategyCustomer Experience

Confluent

2 roles

Staff Product Manager

Promoted

Oct 2022Dec 2024 · 2 yrs 2 mos · Remote

  • At Confluent, I built the marketplace and cloud integrations strategy from the ground up, turning them into the company’s largest driver of cloud revenue. I focused on delivering seamless, user-centric native flows across AWS, Azure, and GCP, making it easier for customers to adopt Confluent Cloud where they already worked. I also contributed to regionalization and control plane initiatives that strengthened scalability and compliance and were recognized at the executive level. My work balanced a deep understanding of customer needs with the ability to influence complex technical architecture.
  • Led the strategy and execution of AWS, Azure, and GCP marketplace integrations, taking them from zero to a primary revenue channel that generated over $200M for Confluent Cloud
  • Defined and delivered seamless multi-cloud purchase, provisioning, and activation flows that improved customer adoption and conversion by removing friction in the buying and getting-started experience
  • Partnered on regionalization and control plane initiatives that improved scalability and compliance and earned recognition at the executive level
  • Orchestrated a complex, company-wide effort to deliver regionalization and control plane initiatives, aligning engineering, platform, and product teams to enable a successful rollout of these strategic infrastructure investments
Marketplace StrategyCloud Integration

Lead Product Manager, Cloud Partnerships and Integrations

Jan 2021Sep 2022 · 1 yr 8 mos · Remote

Atlassian

3 roles

Senior Product Manager

Promoted

Oct 2019Jan 2021 · 1 yr 3 mos · Austin, Texas Metropolitan Area

  • Directed product-led growth and onboarding strategies that increased new user engagement by 17% across developer tools.
  • Scaled Atlassian’s experimentation platform, enabling hundreds of monthly tests and accelerating data-driven decisions
  • Restructured the Bitbucket product model and launched the first cross-product integration with Jira and SourceTree to improve developer workflows
  • Defined and tracked key success metrics to inform growth, retention, and engagement initiatives
  • Advocated for customer-driven improvements by pairing user insights with behavioral analytics
Product GrowthUser Engagement

Product Manager

Aug 2016Oct 2019 · 3 yrs 2 mos · Austin, Texas Metropolitan Area

  • Enhanced developer onboarding and activation, laying the foundation for long-term growth
  • Championed analytics improvements and experimentation to increase product visibility and test velocity
  • Aligned Bitbucket with the Atlassian ecosystem through cross-functional collaboration on developer workflows
Onboarding StrategyAnalytics

Principal Growth Analyst

Apr 2015Aug 2016 · 1 yr 4 mos · Austin, Texas Metropolitan Area

  • Developed two core metrics adopted company wide to measure user intent and quality
  • Improved data integrity and established analytics standards that informed activation and experimentation strategies
  • Delivered actionable insights that optimized customer journeys and boosted engagement
Data AnalysisUser Engagement

National instruments

Business Intelligence Analyst III

Sep 2012Mar 2015 · 2 yrs 6 mos · Austin, Texas Metropolitan Area

International paper (formerly temple-inland)

Senior Cost Analyst

Jan 2011Aug 2012 · 1 yr 7 mos · Austin, Texas Metropolitan Area

Plus, inc.

Finance and Operations Manager

Jan 2009Jan 2011 · 2 yrs · Austin, Texas Metropolitan Area

Southwest research institute

Cost Analyst

May 2008Aug 2008 · 3 mos · San Antonio, Texas

Southwest independent school district

Data Analyst Internship

May 2007Aug 2007 · 3 mos · San Antonio, TX

Education

The University of Texas at Austin

Bachelor of Business Administration (B.B.A.) — Finance & Corporate Communications

Jan 2006Jan 2009

Texas State University

Master of Business Administration (M.B.A.)

Jan 2011Jan 2012

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