Tanya D

Digital Marketing Specialist

Mumbai, Maharashtra, India12 yrs 11 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Proven track record in developing marketing strategies.
  • Expertise in digital marketing and analytics.
  • Strong collaboration skills with cross-functional teams.
Stackforce AI infers this person is a Marketing Specialist with expertise in MarTech and digital marketing strategies.

Contact

LinkedIn

Skills

Core Skills

Sales ManagementMarketing

Other Skills

Digital MarketingMarketing StrategyOnline AdvertisingMarketing AnalyticsMarket ResearchCreative DevelopmentAdvertisingContent DevelopmentMarketing Budget ManagementStrategic Partnerships

About

“The one thing you’re putting off or dreading? That’s your brain telling you it’s the thing you need to do most and next. Get it done. Stop dreading. Do.“ – Nancy Nardin

Experience

12 yrs 11 mos
Total Experience
3 yrs 2 mos
Average Tenure
7 yrs 1 mo
Current Experience

Atop digital

Sales And Marketing Specialist

Apr 2019 – Present · 7 yrs 1 mo · Mumbai Metropolitan Region

  • Develop, implement, and track marketing programs such as email, social media, or digital campaigns, and events
  • Collaborate with other internal teams (e.g. product and sales) to develop and monitor strategic marketing initiatives
  • Analyze and report on the performance and efficiency of campaigns
  • Conduct market research and analyze trends to identify new marketing opportunities
  • Develop and create marketing materials, such as sales and product collateral, and ensure brand guidelines are met
Sales ManagementMarketingDigital MarketingMarketing StrategyOnline AdvertisingMarketing Analytics

Meta

Marketing Specialist

Jan 2017 – Apr 2019 · 2 yrs 3 mos · Mumbai, Maharashtra, India

  • Conduct market research to find answers about consumer requirements, habits and trends
  • Brainstorm and develop ideas for creative marketing campaigns
  • Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
  • Liaise with external vendors to execute promotional events and campaigns
  • Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts

Power digital marketing

Sales and marketing manager

Apr 2014 – Jan 2017 · 2 yrs 9 mos

  • Produce valuable and engaging content for our website and blog that attracts and converts our target groups
  • Build strategic relationships and partner with key industry players, agencies and vendors
  • Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies.

Leo burnett

Marketing Coordinator

May 2013 – Mar 2014 · 10 mos

Education

Northeastern University

Master of Business Administration - MBA — International Marketing

Jun 2010 – May 2012

St. Xavier's College

Bachelor of Business Administration - BBA — Marketing

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