☁ Eric A. — Business Development Executive
Results-driven digital transformation leader with over 15 years of international experience in CRM strategy, customer engagement, and marketing automation. I specialize in designing and delivering global Salesforce and Adobe Experience Manager solutions, leading cross-functional teams, and driving data-informed decision-making across complex, matrixed organizations. Currently spearheading CRM and CX transformation initiatives at a global industrial company, I bring a strong track record in orchestrating omnichannel campaigns, managing multicultural teams, and aligning technology with business goals. My expertise spans Salesforce Multi-Cloud, Adobe AEM, and advanced analytics platforms. With a dual MBA in Cross-Cultural Leadership and a background in engineering, I combine technical depth with strategic vision. Passionate about innovation, user-centric design, and continuous improvement, I thrive in dynamic environments where collaboration and impact matter. Pursuing long-term growth into executive leadership with the ambition to become Chief Marketing Officer (CMO).
Stackforce AI infers this person is a Digital Transformation Leader in the SaaS industry.
Location: Basel, Switzerland
Experience: 17 yrs 11 mos
Skills
- Digital Transformation
- Leadership
- Salesforce Multi-cloud
- Coaching
- Salesforce Service Cloud
- Salesforce Crm Management
- It Application Management
- Project Management
Career Highlights
- Over 15 years of international experience in digital transformation.
- Expertise in Salesforce Multi-Cloud and Adobe Experience Manager.
- Aspiring CMO with a strong track record in CRM strategy.
Work Experience
Omya
Global Sales & Marketing Solutions Manager (2 yrs 2 mos)
Global Salesforce Multi-Cloud System Administrator (4 yrs 7 mos)
Tahi Crossfit
Crossfit Coach (4 yrs)
DXC Technology
Senior Consultant and Practice Team Lead (1 yr 9 mos)
Orange Belgium
Head of Salesforce B2B (3 yrs 1 mo)
IT Application Engineer (1 yr 7 mos)
Anatole
Project Manager (2 yrs 1 mo)
ATEME
Hardware developer and System Engineer (1 yr 4 mos)
Thales
Hardware Engineer (ATEME consulting) (1 yr 4 mos)
Education
Master of Business Administration - MBA at Edinburgh Business School, Heriot-Watt University
Master of Business Administration - MBA at University of Applied Sciences and Arts Northwestern Switzerland FHNW
Master’s Degree at University of Staffordshire
Master’s Degree at Pierre and Marie Curie University
Bachelor’s Degree at Aix-Marseille University
at Lycée Jean-Perrin