Jul 2024 – Present · 1 yr 10 mos

Jul 2024 – Present · 1 yr 10 mos

Jun 2021 – Jun 2024 · 3 yrs

Aug 2020 – Jun 2021 · 10 mos

• Successfully Leading adoption training programs across states of Delhi. Maharashtra , Uttar Pradesh.
• Involved in developing research programs jointly with leading experts in the education field.
• Drive adoption of Google for Education technologies by key Boards of Education
• Leverage channel partners to successfully scale the business on chromebooks and Google for Education
• Deep know-how of the industry, competitive and customer landscapes to shape our education marketing programs.

Nov 2018 – Aug 2020 · 1 yr 9 mos

• Digital Consultant with 9 years of experience on Fortune 50 companies like - Johnson & Johnson,
• Zappos (Subsidiary of Amazon), Financial Giants like - GEICO (Berkshire Hathway), Capital One to
• Enterprise Biggies like - SAP, IBM.
• Expert at business planning for growth through product specialization for clients in Finance,
• Retail and Tech industries.
• Excellent at Project management of critical workstreams and managing cross functional
• relationships at Google.
• Expertise in aligning Google’s product solutions to our client’s marketing goals and enabling our
• clients to optimize and measure the impact of their multi million dollar digital Campaigns.

Nov 2015 – Oct 2018 · 2 yrs 11 mos

• Partnering with our GPL teams in defining our go-to-market and product strategy for our Ad Products like Expanded Text Ads, Ad rotation Settings, Global Site Tag and Google Optimize.
• Direct Responsibility of marketing budget planning for clients and their digital agencies.
• Full ownership of servicing committed media spend and ensuring delivery of agreed KPIs.
• Responsible for coaching and mentoring high performing digital experts on the team.
• Responsible for driving revenue growth by aligning Google’s product solutions to our client’s marketing goals and enabling our clients to optimize and measure impact of their multi million dollar digital Campaigns.
• Providing industry standard research and insights for accelerating growth in adoption of digital marketing channels.

Nov 2013 – Oct 2015 · 1 yr 11 mos

• Deep product expertise: Aligning with vertical/sector priorities including ownership of driving specific product priorities on mature products for clients like J&J, Merck etc. in partnership with in-market teams some examples are Mobile Surge, Business Forecasting Metrics & Core Fitness Projects for the sector.
• Devised product strategies for clients on Search & Display. Not limited to US market, did a 20% role with Australia's biggest Retailer Harvey Norman.
• Quality Lead: Was Selected in Jan'16 and have have led workshops on "How to coach better" & standardized processes.
• Sector Communication Lead: Driving this end to end for Stakeholders, Campaign Managers & US market. Also, motivating the team through contests, video series and planning team Showcase for gTech Ads Vice President - Alan Moss.
• Amplify+: Launching & maintaining teams first knowledge management portal on SalesHub Global page.
• Women@Google: Planned & organized Diversity lunch in Q1'16 with 4 Directors as part of Women@.
• gCareer: Part of the gCareer team where we are involved in streamlining the role for the interns joining after a 6month+ sabbatical. This involves co-ordinating across leads on the training and on-boarding plan.
• Google Serve Project Lead: Led the initiative on conducting story-lining workshop for CRY Employees.
• Google 18 Champ: Owning responsibility for organizing events around Google 18 with senior leaders in Gurgaon Office.

Oct 2011 – Oct 2013 · 2 yrs

May 2011 – Sep 2011 · 4 mos

• Was part of the ad review team for Google's Sensitive Policies around Healthcare and Pharmaceutical Industry in North America and other parts of the world. Core responsibilities included:
• 100% accurate ad reviews for all tiers of Google's clients.
• Developing in-depth knowledge of advertising laws and policies worldwide.