Martin Beetler

Business Development Manager

Charleston, South Carolina, United States15 yrs 5 mos experience
Highly Stable

Key Highlights

  • Led initiatives increasing KPI metrics by 50%.
  • Transformed customer experience results by 10 basis points.
  • Fostered a customer-centric culture across 60 branches.
Stackforce AI infers this person is a Fintech leader with expertise in business growth and customer experience.

Contact

Skills

Core Skills

LeadershipCoachingStrategic PlanningCommunicationBusiness GrowthRetail Banking

Other Skills

InfluenceConsultationFacilitationPresentation SkillsClient ExperienceAnalysisProblem SolvingKey Performance IndicatorsDelegationCritical ThinkingRetail SalesChange InitiativesCustomer ExperienceSubject Matter ExpertsEasily Adaptable

About

At Wells Fargo, my tenure as a Senior District Manager, Behavior Influencer and Senior Business Execution Consultant is marked by a steadfast commitment to enhancing branch performance. Our team's dedication to strategic problem-solving and clear communication has been pivotal in refining behaviors and routines that heighten customer satisfaction and drive revenue growth. In collaboration with district managers and Regional Executives, we have fostered a customer-centric culture across 60 branches, leading to transformative outcomes. This collective effort underscores the importance of teamwork and shared goals in creating value for both the bank and client.

Experience

15 yrs 5 mos
Total Experience
15 yrs 5 mos
Average Tenure
15 yrs 5 mos
Current Experience

Wells fargo

6 roles

District Branch Network Senior Manager

Promoted

Feb 2025Present · 1 yr 4 mos

Senior Business Execution Consultant

Promoted

Feb 2023Sep 2024 · 1 yr 7 mos

  • MANAGEMENT COACHING- Provided daily coaching and support to District Manager team. Built skill in identifying business outcome opportunities, observation and feedback, activation and skill practice, follow-up and support. Resulting in 50% increase in KPI metrics leading to increased business revenue.
  • INFLUENCE AND CONSULT- Provided feedback and recommendations from field visits to all levels of the organization. Identified gaps early, share best practices, and insight to refine and adjust processes and routines. This work led to an increase in digital account open process adoption from 30% to 70% within 6 weeks.
  • FACILITATION/ PRESENTATION- Led workshops to over 100+ Branch Managers and Bankers on effective execution of branch processes and routines. Leveraged skill practices, instructional videos, connected to business outcomes and employee success.
  • BUSINESS GROWTH STRATEGY- Led pilots, provided learning and challenges to process creators, served as subject-matter-expert on new initiatives. Resulted in a mobile banking migration pilot increased clients from 50% mobile active to 70% mobile active.
  • PARTERSHIP- Built trusting and influential relationships with all levels of the organization. Through candid and transparent feedback grounded in fact and supported with resources, achieved effective partnerships quickly. Collaboration leading to sustained behavioral change in branches that benefit client and employee success.
  • CLIENT EXPERIENCE- Deep dive analysis of client experiences results and identified gaps and proactively solved potential negative client experiences. Through a customer first approach and strategic planning increased customer experience results by 10 basis points.
LeadershipCoachingStrategic PlanningCommunicationBusiness Growth

Business Development Consultant

May 2021Jan 2023 · 1 yr 8 mos

Retail BankingKey Performance IndicatorsLeadershipPresentation SkillsCommunicationDelegation+8

Regional Banking Senior Branch Manager

Oct 2019May 2021 · 1 yr 7 mos

Retail BankingKey Performance IndicatorsLeadershipManaging AssociatesPresentation SkillsCommunication+6

Senior Branch Manager

Jul 2017Sep 2019 · 2 yrs 2 mos

Retail BankingKey Performance IndicatorsLeadershipManaging AssociatesCommunicationDelegation+5

Branch Manager

Jun 2010Sep 2019 · 9 yrs 3 mos

Retail BankingKey Performance IndicatorsLeadershipManaging AssociatesCommunicationDelegation+5

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