Sameep Arora

Co-Founder

Gurugram, Haryana, India13 yrs 6 mos experience
Highly Stable

Key Highlights

  • Led successful relaunch of Zomato Gold subscription.
  • Developed innovative scheduling engine for transportation.
  • Co-founded a platform simplifying home-cook bookings.
Stackforce AI infers this person is a Product Management and Urban Planning expert with a focus on Food Tech and Transportation.

Contact

Skills

Core Skills

Product StrategyBusiness DevelopmentProduct ManagementUser ExperienceProduct DevelopmentGrowth StrategyEntrepreneurshipUrban PlanningConsulting

Other Skills

Customer targetingPricing strategyUser experience designUser retentionMarket adaptationCross-functional collaborationUX designRouting optimizationData visualizationProduct designBackend developmentNetwork designFleet planning

Experience

13 yrs 6 mos
Total Experience
2 yrs 11 mos
Average Tenure
1 yr 9 mos
Current Experience

Career break

Personal goal pursuit

Aug 2024Present · 1 yr 9 mos

Zomato

3 roles

Product & Business Head – Zomato Gold

Promoted

Jan 2022Jul 2024 · 2 yrs 6 mos · Gurugram, Haryana, India

  • Led the relaunch and scale-up of Zomato Gold as a unified membership across delivery and dining.
  • Scaled Zomato Gold to one of India’s largest subscription products. Refined its customer targeting, pricing tiers, value propositions, and UX design flows tailored to high-frequency users.
  • Launched DC packs - new mini-subscriptions model that balanced simplicity, user value, and revenue outcomes.
  • Scaled and managed teams across product, partnerships, marketing, growth, and customer experience.
Product StrategyBusiness Development

Senior Project Manager - Dining Out and Zomato Pro

Feb 2020Dec 2021 · 1 yr 10 mos · Gurugram, Haryana, India

  • Led product for Zomato’s dining-out and subscription stack during the pandemic, adapting to a rapidly changing user and merchant landscape. Launched Contactless Dining across India, Australia, New Zealand, Philippines, UAE, and Portugal — managing regional nuances and execution with global teams.
  • Focused on user and merchant value, retention, and differentiated offerings in dining experiences.
  • Collaborated with product, ops, partnerships, and marketing, contributing to both UX design and GTM alignment.
Product ManagementUser Experience

Product Manager - Search and Discovery

May 2018Jan 2020 · 1 yr 8 mos · Gurugram, Haryana, India

  • Redesigned Zomato’s discovery experience to make food search faster, richer, and more intuitive. Led the revamp of the search stack — launched Guided Search, Dish Search, Trends Feed.
Product ManagementUser Experience

Shuttl

Entrepreneur in Residence

Aug 2016Apr 2018 · 1 yr 8 mos · Gurugram, Haryana, India

  • Worked closely with the founding team on problems across routing, pricing, and growth.
  • Built a demand-responsive scheduling engine for optimising route frequency and density.
  • Developed logic for priority booking and surge pricing, balancing utilisation and user experience.
  • Scaled super-routes based on repeat behaviour and demand clustering.
  • Created dashboards, visualisations, and early product mocks to guide planning, ops, and rider communication strategies.
  • Won the company-wide hackathon with a prototype for a platform that enabled shuttle-based transport for events and gatherings.
Product DevelopmentGrowth Strategy

Cookwise

Co-founder - Product and Tech

Jun 2015Jul 2016 · 1 yr 1 mo · Bengaluru, Karnataka, India

  • Built and launched Cookwise, a home-cook booking platform that aimed to simplify everyday meals.
  • Designed the entire product experience - from user and cook flows to partner onboarding and internal tools.
  • Developed the backend architecture using Meteor and MongoDB, and shipped multiple iterations based on live feedback.
  • Created wireframes, high-fidelity mocks, and frontend prototypes to test and evolve UX rapidly.
  • Raised a friends-and-family round to support early growth and experimentation.
Product DevelopmentEntrepreneurship

Wri india

Consultant - Urban Transport

May 2012May 2015 · 3 yrs · Bengaluru, Karnataka, India · On-site

  • Worked with public agencies and city governments to improve urban transport systems in India.
  • Consulted BMTC on optimising Bengaluru’s bus services, focusing on network design, fleet planning, and commuter experience. Contributed to the DPR of the proposed BRT system.
  • Contributed to projects in Delhi, Mumbai, Indore, Chandigarh, and Goa, supporting BRT planning, public bike sharing, and last-mile access.
  • Designed data visualisations and geospatial maps to communicate commuter patterns and policy recommendations.
  • Collaborated with city officials, transport engineers, and international stakeholders on implementation and pilot programs.
Urban PlanningConsulting

Education

IIT Bhubaneswar

Bachelor of Technology - BTech — Civil Engineering

Jul 2008Apr 2012

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