Jul 2017 – Feb 2021 · 3 yrs 7 mos

• Mentora is a premier leadership development company born out of Columbia Business School. With its advanced digital learning platform, custom solutions & an entrepreneurial high-growth professional setting, the company is making strong strides in a booming Ed-Tech industry.
• The company has a relatively flat organizational structure and a dynamic cross-functional team. Key Positions held in a Managerial capacity:
• > Global Client Solutions & Partnerships
• > Marketing Outreach, India (GTM Strategy)
• > Research, Human Capital & Adult Learning
• > Learning Journey: Experiments, Analysis & Impact Assessment

Feb 2017 – Jun 2017 · 4 mos

Jan 2015 – Aug 2015 · 7 mos

• Industry: SERVICES & DISTRIBUTION; RETAIL; MULTIPLE
• > Provided expert Dynamic Remarketing implementation, optimization and trouble-shooting support globally.
• > Co-led strategy and implementation for Services Distribution sector in North America and devised a mobile platform utilization strategy for global markets.
• > Worked 1:1 with clients and with Google Sales, Product and Technical teams to incubate new functions and betas.
• > Collaborated with cross-functional teams to determine the best way to scale Dynamic Remarketing solutions worldwide.

Oct 2014 – Dec 2014 · 2 mos

• Industry: GOVERNMENT, RETAIL & EDUCATION
• > Acquired hands-on sales experience while dealing with India’s top clients; coached by tenured Account Managers, Industry Analysts and Industry Heads.
• > Improved key client metrics such as Conversions/Clicks/CTRs and drove healthy business relationships.
• > Pitched, implemented and optimized performance of new relevant products; enabled clients to meet goals faster with latest solution offerings.

Oct 2011 – Dec 2014 · 3 yrs 2 mos

• Industry: CONSUMER PACKAGED GOODS - Home and Personal Care segment; BRANDED APPARELS & DURABLES - Sports and Toys segment
• > Analyzed and optimized the online marketing portfolios of Google's top tier customers in in North America.
• > Provided solutions to better client online presence and performance across various online platforms (search, display, mobile, video)
• > Developed current and new product expertise (such as Product Listing Ads) using latest tools, techniques and continuous development of transferable skills (project management, problem solving, high-end analysis, competitor benchmarking).

Feb 2011 – Sep 2011 · 7 mos

Jun 2010 – Jan 2011 · 7 mos

• > Created 40 Value Analytics for the Protiviti CFO summit, within a 48-hour turnaround time, as apart of a small team
• > Supported client teams worldwide by creating Company Snapshots & weekly Banking & Finance Newsletters & by reviewing client Proposals, Point-Of -View Docs & White Papers before final presentation to stakeholders