Jan 2022 – Jan 2023 · 1 yr · Cary, NC

• Lead a new team within the organization. This included fostering a multi-disciplinary team to tackle projects across the organization including product, training, marketing, sales engagements, and development.
• Collaborated with the product team to help them understand market needs and developer expectations. This led to a refined approach to custom APIs and a push to adopt an OpenAPI Specification.
• Engaged with the developer community through forums, social media, and other online platforms. This resulted in a new YouTube channel with 400 views in the first month, blog content with ~5,000 views, and a new course on composable architecture.
• Assisted the sales and customer success teams with technical whitepapers, architecture diagrams, and client support.

Jan 2021 – Jan 2022 · 1 yr

• Key developer on multiple eCommerce implementations including Sodimac's enterprise-scale b2b website.
• Trained 200+ programmers as the lead technical trainer for North America.
• Key participant in developing new Solution Architect, GraphQL, and Javascript training courses and developing the certification exam for the Certified Developer program.
• Work with enterprise-level clients in designing and building modern e-commerce solutions to meet their unique business requirements.
• Engaged directly with the sales team as a technical resource through demonstrations, in-person meetings, and proof of concepts.
• Conducted in-person and remote workshops for commercetools' clients kicking off their digital transformation projects.
• Acted as team lead. Hired and trained new employees. Managed projects from ideation to completion.
• Defined, organized, and contributed to multiple platform extensions and open-source projects enhancing the commercetools' eco-system.
• Presented technology and commerce focussed talks for conferences and meetups across the United States.

Apr 2018 – Present · 8 yrs 2 mos · Remote

• Present topics across a range of technical and ecommerce events.
• Published programming related content on youtube. https://www.youtube.com/jamesluterek

Jan 2018 – Jan 2021 · 3 yrs

Jan 2018 – Jan 2018 · 0 mo

Jan 2017 – Jan 2018 · 1 yr · Cary, NC

• Updated eCommerce website from Magento 1 to Magento 2, upgrading code, plugins, and migrating data.
• Moved from shared hosting to Magento Cloud
• Optimized website performance with CDN, Caching, and Redis.
• Website customization with PHP, JavaScript, CSS, HTML, and SQL.

Jan 2015 – Jan 2017 · 2 yrs · Raleigh, NC

• Advised company on eCommerce initiatives to generate growth.
• Leveraged multiple data sources and APIs to create an in-house analytics reporting suite.
• Created and presented quarterly reports for executive team meetings.

Jan 2011 – Jan 2015 · 4 yrs · Raleigh, NC

• Directly managed the department while acting as a liaison between the design, marketing, merchandising, and programming departments.
• Developed in-house analytics reporting leveraging multiple APIs resulting in a high level of transparency and feedback from our marketing initiatives as well as a savings of 10-15 man hours each week.
• Planned, managed, and was main developer in a project to switch from a 3rd party email marketing provider to an in house system. This switch resulted in a stronger integration between email segments on customer data as well as a $55.000 yearly savings from the marketing budget.
• Managed and oversaw the switch from a desktop centric website to a fully responsive mobile optimized version.
• Organized and conducted regular A/B tests resulting in significant increases to overall conversion rates.
• Conducted yearly planning including sales forecasts, budgeting, and identifying, prioritizing, and defining company projects and initiatives.

Jan 2007 – Jan 2011 · 4 yrs · Raleigh, NC

• Built and helped maintain multiple websites for the sale of golf equipment.
• Developed a website (equipment.GOLF.com) to find, evaluate, and review golf equipment which helped improve SEO scores for product pages and generate increased traffic resulting in additional $15,000 sales per week.
• Implemented analytics tagging using Omniture SiteCatalyst, Coremetrics, and Google Analytics and analyzed data to proposed tests and improvements resulting in an increase of both conversions and average order size.
• Proposed a plan to improve website responsiveness, including optimizing code, utilizing gzip compression, and moving all media files to Amazon S3/CloudFront service, resulting in faster page loads and decreased hosting costs.
• Coded solution for Credit Card storage and encryption to ensure a high level of security and to obtain PCI compliance.
• Created, maintained, and optimized Google base feeds ultimately increasing sales $2,000-$20,000 per week for each ecommerce website.

Jan 2005 – Jan 2007 · 2 yrs · Irving, NY

• Designed a large web-based vehicle management system from scratch, including database, security, logical tiers, thread management, and user interface. Tested and deployed the project (www.carupload.com). Continually assist with customer support, online help and documentation.
• Designed and co-wrote a content management system (xpress.laurusdevelopment.com) where multiple sites share the same code and database. This created a market for small companies and organizations that need a user friendly and inexpensive website solution.
• Improved existing e-commerce website. Added caching to reduce database deadlocks, implemented error handling to intelligently handle problems and provided the ability to use coupons and gift cards.