Sudipto Biswas

CEO

Bengaluru, Karnataka, India8 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Proven success in big data analytics and digital marketing.
  • Expert in driving data-driven decisions and impactful projects.
  • Strong leadership and relationship-building skills.
Stackforce AI infers this person is a Digital Marketing and Big Data Analytics expert with strong leadership capabilities.

Contact

Skills

Core Skills

Business AnalysisData AnalysisLeadershipProject Management

Other Skills

Machine LearningDigital MarketingSearch Engine Marketing (SEM)Data MiningStatisticsSQLBusiness Intelligence AnalystTeam ManagementPythonSCOPEProject PlanningSearch AdvertisingEngineeringBusiness StrategyMicrosoft Power BI

About

Goal oriented, strategic thinker with proven success in driving and implementing impactful projects in the field of big data analytics and digital marketing domain. Believes in excellence in delivery through consistent quality, strength of insights and a steady focus on business impact. Experienced in applying mathematical and analytical skills to drive data-driven decisions in collaboration with clients to deliver business solutions across multiple domains. Other key strengths include relationship-building, strong work ethic, teamwork and collaboration, enthusiasm and a passion for learning.

Experience

8 yrs 9 mos
Total Experience
2 yrs 11 mos
Average Tenure
6 yrs 4 mos
Current Experience

Bellwort papers pvt ltd

Managing Director

Oct 2020Present · 5 yrs 8 mos · Durgapur, West Bengal, India

Subhadra commercial private limited

Director

Feb 2020Present · 6 yrs 4 mos · Durgapur, West Bengal, India

Bagalamukhi industries pvt ltd

Managing Director

Feb 2020Present · 6 yrs 4 mos · Durgapur, West Bengal, India

Uber

Senior Business Analyst

Sep 2019Feb 2020 · 5 mos · Hyderabad, Telangana, India

Mu sigma inc.

Business Analyst

Jun 2017Jun 2019 · 2 yrs · Bengaluru Area, India

  • Worked with the second largest SEM platform, to generate actionable insights by providing scalable solutions through multiple impactful projects across various domains
  • Designed and implemented an automated tool to better understand user search activity and generate data-driven strategies for different LOB thereby transforming user targeting with an increase in conversion rate from less than 2% to 6%
  • Provided end to end assistance in the launch of a new ad product, from identifying prospective target advertisers for pilot stage monitored adoption and monitoring post-performance to analyzing the impact across multiple verticals using Multi-label Classification Test & Control
  • Empowered vertical management teams to make data-driven decisions by developing a top-down approach for vertical health diagnosis to identify the factors both detrimental and beneficial to vertical growth and scaled it up across multiple verticals using intelligent reporting
  • Worked with one of the top CPG players to analyse click shift to competitors with campaign pause and assisted in campaign management leading to an 84% increase in clicks
  • Trained and mentored team members, empowering the team to deliver high quality, creative and impactful deliverables
  • Built a comprehensive knowledge repository containing cheat sheets, QC checklists and data maps which initiated migration from a people dependent to a process dependent system
  • Awarded for taking end to end ownership of projects and building client relations
Business AnalysisData AnalysisMachine LearningDigital MarketingSearch Engine Marketing (SEM)Data Mining+2

Education

SRM IST Chennai

Bachelor of Technology - BTech — Computer Engineering

Jan 2013Jan 2017

DPS Sonepat

Engineering Science

Jan 2008Jan 2012

Stackforce found 100+ more professionals with Business Analysis & Data Analysis

Explore similar profiles based on matching skills and experience