Aug 2024 – Present · 1 yr 10 mos · Nigeria · Remote

Jul 2024 – Present · 1 yr 11 mos · Lagos State, Nigeria · Hybrid

• Strategic Design Leadership: Spearheading the delivery of bespoke product design services, aligning creative strategies with client business goals to drive digital transformation and market growth.
• User-Centric Solutions: Conceptualizing and executing intuitive UI/UX designs for web and mobile platforms, utilizing data-driven insights to optimize user engagement and retention.
• Client Consultancy: Acting as a primary design consultant, guiding clients through the product development lifecycle from initial discovery and wireframing to high-fidelity prototyping and launch.
• Design Systems & Operations: Establishing scalable design systems and standard operating procedures (SOPs) to streamline workflows and ensure consistency across all digital deliverables.
• Cross-Functional Collaboration: Collaborating with development and marketing teams to ensure the seamless integration of design assets into functional, high-performance digital products.

Aug 2019 – Jun 2024 · 4 yrs 10 mos · Lagos, Lagos State, Nigeria · Hybrid

• End-to-End Product Design: Led the complete design lifecycle for digital products, translating complex business requirements into intuitive user flows, wireframes, and high-fidelity prototypes.
• UI/UX Strategy: Conducted user research and usability testing to inform design decisions, ensuring deliverables met both user needs and business goals for maximum engagement.
• Visual Identity & Systems: Developed and maintained comprehensive design systems and visual assets to ensure brand consistency across all digital platforms and multimedia channels.
• Cross-Functional Collaboration: Partnered closely with developers and stakeholders to ensure accurate implementation of designs, bridging the gap between creative vision and technical execution.
• Multimedia Solutions: Directed the creation of engaging multimedia content, leveraging graphic design expertise to enhance product storytelling and marketing reach.

May 2017 – Jul 2019 · 2 yrs 2 mos · Lagos State, Nigeria · On-site

• Operational Leadership: Oversaw daily business operations and supervised company staff to ensure organizational efficiency and alignment with corporate goals.
• Marketing & Brand Strategy: Developed and executed marketing strategies to increase brand visibility and client acquisition. Managed the creation of marketing collateral and digital assets, ensuring brand consistency across all touchpoints.
• Client Relations & Business Development: Acted as a primary point of contact for key clients, managing relationships and identifying new business opportunities to drive revenue growth.
• Process Improvement: Implemented streamlined administrative workflows and operational reporting systems that improved team productivity and reduced overhead costs.
• Team Supervision: Led cross-functional teams, providing mentorship and direction to ensure successful project delivery and high standards of service.

Jul 2016 – Apr 2017 · 9 mos

• Provide operational support and supervision to Store managers
• Supervise financial schemes to support and increase sales
• Manage and supervise CoolWorld transactional website
• Analyze customers activities on the website with google analytics to develop insights and make recommendations to improve sales
• Liaise with agency to design, produce and roll out creatives for CoolWorld promotions
• Supervise direct marketing (SMS and Emails) to drive footfall to stores and traffic to the website
• Monitor and supervise social media campaigns (Facebook communication) to increase brand awareness
• Prepares and send daily sales figure to stores and management to help in achieving their set target
• Prepares monthly operational statistics to help in analyzing the conversion rate
• SAP SUPER USER ROLES – Order to Cash (O2C)
• Training of members of staff on the use of SAP
• Create training materials for members of staff
• Resolve issues encountered by members of staff on SAP
• Setting up of Prices and Promotions for product on SAP

Jul 2014 – Jun 2016 · 1 yr 11 mos

• Responsible for Reconciliation of company’s accounts
• Follow up and flag exposures on all returned cheques
• Set up attributes and create NPDs on CoolWorld website
• Create marketing activities online to drive traffic to CoolWorld website
• Manage CoolWorld transactional website
• Manage online brand and product campaigns to increase brand awareness.
• Monitor and supervise social media campaigns (Facebook communication)
• Supervise various email campaigns including the calls-to-action and content using Smart focus
• SAP Super User
• Training of new user on application usage
• First line of support for users
• Create training material for Users