Tanya Singh

Product Designer

Gurugram, Haryana, India1 yr 8 mos experience

Key Highlights

Led design for core revenue features, driving significant adoption.
Revamped user flows, enhancing usability and task completion.
Created user-centric designs blending technology and business strategy.

Stackforce AI infers this person is a UX/UI Designer with a strong focus on SaaS and digital product design.

Contact

Skills

Core Skills

User Experience (ux)User Interface DesignGraphic Design

Other Skills

Adobe PhotoshopDesign ResearchProduct ConceptWeb DesignSearch Engine Optimization (SEO)Written CommunicationFront-End DevelopmentHTML5Web DevelopmentQualitative ResearchQuantitative ResearchCompetitive AnalysisUser FlowsStoryboardingInformation Architecture

About

I started my journey with a B.Tech in Computer Science, which gave me a strong understanding of HTML, CSS, and React and how designs turn into real products. My love for creativity led me to work as a Graphic Designer, where I learned how design connects brands with people. This also helped me understand the business and marketing side of design, focusing on what users need and how they interact with brands. As I moved into Product & UX/UI Design, I realized that good design is not just about looks—it’s about solving problems and making things easy to use. I worked on user flows, sitemaps, and wireframes, collaborating with Product Managers to improve digital experiences. I also designed important features like the E-KYC flow, payment sections, and accessibility improvements, ensuring that all users, including those with special needs, have a smooth experience. One of my most exciting projects was redesigning a luxury brand’s website, making it more mobile-friendly and user-friendly. Through my journey, I’ve learned that impactful design is the perfect blend of technology, user experience, and business strategy. I continue to evolve, creating user-centric digital experiences that not only look great but also work seamlessly.

Experience

1 yr 8 mos

Total Experience

1 yr 8 mos

Average Tenure

1 yr 8 mos

Current Experience

Rentickle

2 roles

Product Designer

Oct 2024 – Present · 1 yr 8 mos · Gurugram · On-site

Owned end-to-end design for core revenue features (Buy, Advance, Protection Plan), driving direct revenue growth, a 14% increase in Advance adoption, and an 87% increase in Protection Plan adoption.
Revamped the website using usage data and performance metrics, improving clarity, conversion paths, and overall engagement across key pages.
Built and maintained a design system, improving consistency across web and app and reducing design-to-development turnaround time.
Designed internal dashboards including Identity and CRM, streamlining internal workflows and improving operational efficiency.
Worked closely with product, engineering, and business teams, taking ownership of features from problem discovery to final delivery.

User Experience (UX)User Interface Design

UX/UI Intern

Jun 2024 – Oct 2024 · 4 mos · Gurugram · On-site

Revamped key product flows including Account, Order, and KYC, improving usability and reducing friction, contributing to a ~25% improvement in task completion.
Created user journeys and conducted UX research to identify gaps and drive design decisions across web and mobile.
Redesigned major website sections (PDP, Navigation, About Us, Contact Us), leading to a ~20% increase in average time spent on core pages.
Designed the mobile app Account section from scratch (10+ screens), from IA to high-fidelity UI.
Worked on the Trelif Luxurious website, enhancing visual hierarchy and content flow, resulting in a ~18% increase in average session duration.

Totality corp

2 roles

Graphic Designer

Jan 2024 – Apr 2024 · 3 mos · Gurugram, Haryana, India

Designed social media creatives and promotional assets, driving a 25% increase in user interaction and brand visibility
Created high-quality AI-generated visuals using Stable Diffusion, leading to a 15% rise in content engagement
Developed a new visual theme for campaigns, aligning with evolving brand identity and improving user retention
Conducted weekly competitor research across 10+ brands, shaping content strategy and resulting in 30% growth in user engagement
Contributed to an app that allowed adults and kids to create AI-generated art, enhancing product accessibility and visual appeal

Adobe PhotoshopDesign ResearchGraphic Design

Graphic Design Intern

Oct 2023 – Dec 2023 · 2 mos · Gurugram, Haryana, India

Designed impactful ad creatives and social media content using data-driven strategies to maximize engagement
Created AI-assisted marketing materials with custom templates, enhancing creative efficiency
Conducted market and competitor research to inform design decisions and spark innovative campaign concepts

Adobe PhotoshopGraphic Design