Archi Saini — Digital Marketing Specialist
I am a Social Media Manager and Content Strategist with a strong background in digital marketing and strategic brand development. My expertise centers on designing and executing comprehensive social media strategies that align with broader business objectives and deliver measurable results. I specialize in translating market insights, audience data, and competitive analysis into structured content frameworks and performance driven campaigns. From strategic planning and content governance to paid media alignment and analytics reporting, I focus on building scalable social ecosystems that enhance brand visibility, engagement, and conversion outcomes. My professional journey reflects a consistent commitment to strategic communication, brand positioning, and long-term value creation, integrating both digital innovation and culturally informed storytelling to strengthen brand equity across platforms. In 2021, I authored and published two books: Kissa Unki Yad Ka and Sealed Words, both available online. These works reflect my love for expression and deep understanding of narrative craft. Previously, I served as an Assistant Manager in the education industry, where I honed my leadership, coordination, and strategic planning skills. I also had the unique experience of working as a Docent at the National Rail Museum, Delhi, where I engaged visitors through educational tours and heritage storytelling. My academic background includes a Master’s degree in Conservation, Museology, and Heritage Management from Guru Gobind Singh Indraprastha University, with a focus on conservation, museum practices, heritage tourism, and management. I bring a multidisciplinary skill set that includes: Social Media Strategy & Management Digital Content Creation Cultural Heritage Interpretation Art Conservation & Documentation Museum Education & Audience Engagement I thrive at the intersection of creativity, communication, and culture; constantly exploring new ways to engage audiences and tell meaningful stories.
Stackforce AI infers this person is a Social Media and Content Marketing expert with a focus on digital brand development.
Experience: 6 yrs 7 mos
Skills
- Social Media Strategy
- Content Strategy
- Social Media Management
- Management
- Strategic Planning
- Client Relations
- Sales Management
- Customer Experience
- Communication
- Research
- Problem Solving
Career Highlights
- Published two books reflecting narrative craft.
- Expert in social media strategy and content marketing.
- Strong background in digital marketing and brand development.
Work Experience
Rewind Production UAE
Social Media Manager (7 mos)
Spectro Studio
Social Media Manager & content Strategist (10 mos)
IIM SKILLS
Assistant Manager (2 yrs 1 mo)
IMC Learning
Relationship Manager (10 mos)
Relationship Manager (1 mo)
National Rail Museum
Conservator/Docent (5 mos)
National Rail Museum New Delhi
Conservator/Docent (11 mos)
Jatin Das Center for Arts
Art Conservator (4 mos)
Bikaner Museum
Conservator (1 mo)
Indian National trust for Art and Cultural Heritage (INTACH)
Trainee (8 mos)
Education
Master of Arts - MA at Guru Gobind Singh Indraprastha University
Bachelor's in History Honours at Delhi University