Krishnan Subramaniam

CEO

Chennai, Tamil Nadu, India30 yrs 11 mos experience

Key Highlights

  • 22 years of experience in media sales and marketing.
  • Expert in business strategy and product launch.
  • Proven track record in enhancing employee performance.
Stackforce AI infers this person is a seasoned professional in Media Sales and Marketing with a focus on Business Strategy.

Contact

Skills

Other Skills

Business DevelopmentMarketingMarketing StrategyMarket ResearchManagementAdvertisingBrand ManagementPublic SpeakingLeadershipTeam BuildingPricing StrategyResource ManagementSoft skillReligious StudiesStrategic Planning

About

Communication and Media professional with 22 years of experience in Media Sales & Marketing, Business Strategy, Concept Management, Product / Brand Launch & Pricing Strategy My domain knowledge & experience as a contemporary thinker has honed my skills in strategy & resource management enabling me to face the continuing challenges in media industry. My learning capability is strongly complemented by my healthy sense of optimism and perseverance which helps me to excel in my performance.

Experience

30 yrs 11 mos
Total Experience
3 yrs 1 mo
Average Tenure
11 mos
Current Experience

Dinamalar

Regional Manager

Jul 2025Present · 11 mos · Tamil Nadu, India · On-site

Thara consulting

CEO / Sales Consultant - AI Solutions / HR Solutions and Corporate Trainer & Coach

May 2025Jul 2025 · 2 mos · Tamil Nadu, India · On-site

Innovalus

2 roles

Associate Director- GTM , Gobal capability centre | GIC | R&D | COE

Promoted

Jan 2023May 2025 · 2 yrs 4 mos

  • Leading initiatives to establish India as a key technology and sales center for global companies, resulting in leveraged revenue optimization and cost savings.
  • Building strategic partnerships in the region advising to set up engineering technology, manufacturing units to support extended operations.
  • Developing talent and technology capabilities to drive growth and innovation in the industry.

Senior Sales Manager

Jul 2022Dec 2022 · 5 mos

Innoglean.com

Senior Sales Manager

Jul 2022Dec 2023 · 1 yr 5 mos · Chennai, Tamil Nadu, India · On-site

Thara consulting

Chief Executive Officer

Sep 2019Jul 2022 · 2 yrs 10 mos · Chennai

  • Thara consulting, a niche start-up to provide training and consulting expertise for enhancing employee's performance and to augment the organisational growth by disseminating the current and latest training modules and business solutions. My services have established a material impact in grooming the employees' skills and managerial abilities. Consequent to the above, my clients have experienced a significant improvement in productivity and profit.
  • Having phenomenal exposure and expertise in the training industry for the past couple of years in enabling training programmes for corporate companies including major companies and SMEs on Leadership, Business communication, SWOT, Execution, Teambuilding, Time management, Goal setting, Sales & Customer Service and other relevant industry topics and also for colleges on Soft skill, i have taken great care in adding value to my client's business by maximising the productivity of their human resources.
  • My prior experience in the media industry along with other trainers from different industry verticals with a background of vast experience in both Government and leading PSU / Private companies has definitely been an added advantage in inculcating apt work culture habits and facilitating the appropriate training programmes to take the organisation to the next level.

Dinamalar

Deputy Regional Manager

Feb 2014Mar 2016 · 2 yrs 1 mo · Chennai Area, India

  • Responsible for handling Real Estate and Classifieds verticals and providing innovative communication solutions to clients including annual deals, Ideas & concepts for client’s products co branded activities with Dinamalar.
  • Instrumental in strategising growth of real estate and Classifieds verticals by inducing new advertiser from English dailies to vernacular space with great amount of perseverance and consultative selling.
  • Shown significant growth in Kanavu Illam and Sunday Classifieds in improving the yields and profitability by appropriate pricing strategy and ensuring farming of key existing Clients and strenuous hunting to bring in new clients.
  • Handling the core team effectively in enhancing their skills and leveraging their strength to augment more business from both existing as well as new clients by ensuring effective communication and clear strategy for the team.
  • Played key role in branding and strategic initiatives, pricing and promotional strategies for Dinamalar and sub brands.
  • Managing classifieds franchisees and agency network and instrumental in changing ad format pricing strategies with special schemes to augment volume from sub categories to combat with competition.

The times of india

4 roles

Manager

Apr 2011Feb 2014 · 2 yrs 10 mos

  • Responsible to generate revenue through format neutral platforms to provide 360˚ communication solution including annual deal to retail clients and played key role in promoting ET Madras plus and ensure the Value & Volume growth of key national clients in display vertical
  • Instrumental in promoting Times Property & ET Realty amongst all realtors and allied industry clients, providing long term deal with CREDAI affiliated clients and contributed for the periodical initiatives / features.
  • Responsible for promoting classified advertisement and handling the channel management for overall classifieds business from franchisee & agencies.
  • Effectively handled display obituary and Personal category.

Deputy Manager

Promoted

Apr 2008Mar 2011 · 2 yrs 11 mos

Assistant Manager

Apr 2005Mar 2008 · 2 yrs 11 mos

  • Response

Senior Officer

Nov 2003Mar 2005 · 1 yr 4 mos

The hindu

Senior Advertisement Officer

Oct 2000Oct 2003 · 3 yrs · Chennai Area, India

  • Responsible for promoting classified advertisement and interacting with advertising agencies, franchisee and corporate clients effectively.
  • Instrumental in bringing out category “Industrial Needs “, in Sunday Classifieds covering industrial products & Services with periodical focus on different industrial estates.
  • Coordinating with agencies & franchisees for their marketing plans and strategies to improve the performance & sales volume.

Getit infoservices private limited

Sales Executive

Jul 1994Sep 2000 · 6 yrs 2 mos · Chennai Area, India

  • Worked under the brand 'Getit Yellow pages', achieved the Sales Target within the first three quarters for three years in succession. Have improved sales performance in my domain 60%.
  • Awarded as a top sales personnel during the year1995-1996 and handled Corporate Clients as additional assignment.

Electrosteel castings ltd. - india

Purchase Assistant

Jan 1993Jun 1994 · 1 yr 5 mos · Chennai Area, India

  • Won appreciation from the management for efficient handling of Purchase Procedure.
  • Had efficiently interacted with the clearing agents for clearing the imports. Liaised with Government and Quasi Government organization.

Tablets (india) ltd

Purchase Assistant

Jan 1992Dec 1992 · 11 mos

  • Individually handled the inventory of materials required for Production, maintenance and personnel departments.

Madras spindle co ltd

Storekeeper (Trainee)

Mar 1991Dec 1991 · 9 mos · Chennai Area, India

  • Responsible for maintaining store registers and coordinated with purchase departments. Partly in-charge for wages to casual labourers.

Education

University of Madras

Master of Business Administration - MBA — Marketing

Jan 1996Jan 1998

Guru Nanak College

Bachelor of Science - BS — Mathematics

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