Daniela Grossen

CEO

Meilen, Zurich, Switzerland18 yrs 9 mos experience
Highly Stable

Key Highlights

  • Built Customer Success function from the ground up.
  • Led transformation initiatives for Fortune 500 companies.
  • Fluent in German, English, and French.
Stackforce AI infers this person is a SaaS and Web3 expert with a strong focus on customer success and transformation strategies.

Contact

Skills

Core Skills

Customer SuccessTransformation ManagementCommunity BuildingWeb3 StrategyStrategy Consulting

Other Skills

Customer JourneysCustomer-Experience-ManagementTeammanagementOperationsBusiness DevelopmentKundenerfolgVeränderungsmanagementStrategyLeadershipSoftware as a Service (SaaS)Neue TechnologienKünstliche Intelligenz (KI)BlockchainStrategische InitiativenDigitale Transformation

About

I navigate complexity the way I navigate open water — with curiosity, precision, and a keen eye for what's actually moving beneath the surface. I build things that scale by making complex technology work for real people and real businesses. Over the past two decades, I've led Transformation and Customer Success programs across global organizations — from Fortune 500 strategy consulting at KPMG to building Aura Blockchain Consortium's entire Customer Success function from zero, bringing brands like LVMH, Prada and Richemont onto a shared enterprise SaaS platform. My work sits at the intersection of strategy, technology and human complexity: translating ambitious ideas into operational reality, aligning stakeholders across cultures and functions, and transforming early-stage initiatives into systems that last. I'm most at home where the technology is ambitious and the culture is built on clarity, not noise. Based in Zurich. Fluent in German, English and French. Connecting dots across industries, cultures and time zones.

Experience

18 yrs 9 mos
Total Experience
4 yrs 5 mos
Average Tenure
--
Current Experience

Aura blockchain consortium

Head of Strategic Initiatives & Customer Activation

Feb 2023Mar 2026 · 3 yrs 1 mo

  • Swiss non-profit technology consortium founded by LVMH, Prada, Richemont and OTB, uniting leading global luxury brands to advance transparency, sustainability and innovation through a shared blockchain-based SaaS platform serving more than 50 brands.
  • Built and scaled Aura’s Operations and Customer Success function, establishing structured Customer Support and Onboarding frameworks
  • Led the business and technical onboarding of more than 50 global brands, working on use cases across supply chain traceability, customer engagement and circularity enabled through Digital Product Passports (DPPs)
  • Advised cross-functional brand stakeholders and supported system integrations across enterprise IT landscapes (ERP, CRM, POS, PIM, DAM etc.)
  • Managed complex cross-functional initiatives spanning project management, account management, product coordination and roadmap alignment
  • Contributed to go-to-market initiatives, ecosystem partnerships and business development opportunities
  • Established internal processes, governance structures and collaboration models to enable operational efficiency in a rapidly scaling technology organization
  • Fostered a high-performance, feedback-driven team culture while supporting talent development and cross-functional collaboration
  • Represented Aura externally at industry conferences, panels, events, webinars and forums as a speaker on digital transformation and emerging technologies in luxury
  • Brand examples: LVMH, Prada, Miu Miu, Cartier, Louis Vuitton, Loro Piana, Rimowa, Dior, Bulgari, Van Cleef & Arpels, Maison Margiela, Jil Sander, Marni, Tod's, Hublot, Lalique, MCM, Noble Panacea, Amouage, Mercedes, Brabus, Axopar Boats, Hennessy, Louis XIII, and many more.
Customer JourneysCustomer-Experience-ManagementCustomer SuccessTransformation Management

St6

Co-Founder

Jan 2022Mar 2026 · 4 yrs 2 mos

  • Co-Founder of ST6 Ventures, advising global luxury and lifestyle brands on Web3 strategy, community building and digital ecosystem development
  • Served as Community Lead for Prada and Adidas Web3 initiatives, designing engagement programmes and representing brand communities at industry events
  • Ambassador for Women in Web3; Co-host of weekly industry discussions with global Web3 community
  • Discord build, security and advisory
  • Brand examples: Adidas, Prada, gmoney Admit One/9dcc, and many more.
TeammanagementOperationsCommunity BuildingWeb3 Strategy

The adecco group

Senior Transformation Manager Group

Jul 2021Apr 2022 · 9 mos · Zürich, Schweiz

  • The Adecco Group is the world’s leading talent advisory and solutions company. We are driven by a powerful purpose: making the future work for everyone. Today we enable 3.5 million careers and support 100,000 clients along the HR value chain.
  • Monitored and ensured a common program structure was applied in the deployment of change throughout the organization
  • Ensured change and communication plan was in place and executed to drive the necessary advocacy for change across the organization
  • Orchestrated the transformation community to ensure effectiveness of the delivery of outcomes
  • Founded and hosted the Women lunch table to focus on diversity, inclusion & equality
  • Hosted Blockchain/NFT/Web3 knowledge sharing sessions
Transformation Management

Kpmg switzerland

2 roles

Manager, Consulting

Promoted

Jul 2014Jun 2021 · 6 yrs 11 mos

  • Engagement and project manager for strategy and transformation programs across diverse industries, including financial services, non-profit, and industrial sectors
  • Led global program management for a major Swiss bank's bank-wide reporting and functional currency transition in a highly regulated, multi-stakeholder environment
  • Managed cross-functional transformation initiatives across Finance, IT, HR, and Risk
  • Led global, cross-functional teams of consultants and analysts
  • Served as performance manager, supporting development and progression of team members
  • Delivered engagements applying PRINCE2 project governance and Lean Six Sigma process optimization methodologies
  • Drove staffing, team resourcing, and recruitment efforts
Business DevelopmentStrategy Consulting

HR Advisor

Mar 2011Jun 2014 · 3 yrs 3 mos

  • First point of contact for all HR related matters for over 400 employees from the Advisory division
  • Created and signed relevant HR documents (employment contracts, reference letters, exit termination agreements, etc.)
  • Introduced electronic employee files and automated workflow system
  • Liaised with the legal department on special cases (special employment contracts, exit agreements, long-term accident/illness cases, etc.)

Baloise

Insurance Apprentice / HR Assistant

Aug 2006Jul 2010 · 3 yrs 11 mos

  • Customer support for local general agency
  • Insurance offer and contract management
  • Underwriting and claim management
  • Business development management
  • Understanding of the insurance business, products and processes

Education

ZHAW Zurich University of Applied Sciences

Bachelor of Science (BSc)

Jan 2011Jan 2015

Stackforce found 100+ more professionals with Customer Success & Transformation Management

Explore similar profiles based on matching skills and experience