Viral Sheth

VP of Product

New York, New York, United States18 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Proven track record in product team growth.
Expertise in enhancing customer experience across platforms.
Strong leadership in both startups and large enterprises.

Stackforce AI infers this person is a Product Management leader in E-commerce and Retail Technology.

Contact

Skills

Other Skills

Database MarketingHiring EmployeesSQLE-commerceConversion OptimizationBusiness AnalysisBusiness IntelligenceMarketing StrategyMarketingBehavioral TargetingTarget MarketingProduct DevelopmentProduct ManagementA/B testingMultivariate Testing

About

Results oriented leader with a proven track record growing product teams, owning the entire customer experience, front end and backend. Experienced leader in startup environments (Wayfair, LogoMix, Jet) and larger companies (Walmart). Specialties: Product Vision and Strategy, Technical Product Management, Marketing Product Development, Team Management, Email and Database Marketing, A/B and Multivariate Testing

Experience

18 yrs 10 mos

Total Experience

3 yrs 1 mo

Average Tenure

4 yrs 11 mos

Current Experience

Warby parker

3 roles

VP of Ecom & Business Systems Product (P&L Responsibilities)

Feb 2025 – Present · 1 yr 4 mos

VP of Ecom & Business Systems Product

Promoted

Nov 2023 – Feb 2025 · 1 yr 3 mos

Oversaw the Ecom product team while continuing to manage the business systems product team at Warby Parker.
Partnered with key Executives to align on a new site experience and strategy that led to significant growth in the Ecom channel

VP of Product Business Systems

Jul 2021 – Nov 2023 · 2 yrs 4 mos

Led the Business Systems Product Team reporting to the CTO at Warby Parker, enhancing technology across retail, eye care and customer experience.
Collaborated with peers and the Executive Team to deliver impactful features aligned with strategic goals.

Walmart

Head of Product, InHome Delivery

Feb 2020 – Jul 2021 · 1 yr 5 mos · Greater New York City Area

Jet

2 roles

Head of Product, Customer Experience and Site Platform

Promoted

Nov 2018 – Feb 2020 · 1 yr 3 mos

Led team of Product Managers driving the front end customer experience for Jet.com, pricing engine and supporting back end systems.

Associate Director, Marketing Technology Product

Aug 2017 – Nov 2018 · 1 yr 3 mos

Logomix

Senior Product Manager

Feb 2015 – May 2017 · 2 yrs 3 mos

Acquired by Deluxe Corporation
Led a team of 12 developers and 1 Intern defining long term road map along with weekly priorities for the business. I worked closely with our Business Development Team, Marketing Team and CEO to identify top priorities and new initiatives.
We brought a new website product to market which in its first year made up 5% of annual revenue. We also successfully partnered with Google's Small Business Team which helped us grow the product and increase estimated year 2 revenue by 150%.
Managed P&L for our recurring revenue channel along with team expansion and team management
Identified an opportunity introducing new logo types which increased conversion rate by 25%.

Wayfair

4 roles

Senior Product Manager

Apr 2013 – Feb 2015 · 1 yr 10 mos

Launched Birch Lane and Dwell Studio on an extremely tight deadline with both brands launching within 2 weeks of each other. Managed and worked with 2 design contractors, 5 engineers, and helped with the onboarding of a new senior engineer for the launch of both sites. Met regularly with senior leadership throughout the project to keep them up to speed on design and direction of the project.
Developed Wayfair’s onsite strategy for the 2013 holiday season resulting in one of our largest overall holiday season's to date. Growing 40% YOY in the month of December

Manager, Marketing Programs

Oct 2011 – Apr 2013 · 1 yr 6 mos

Develop and manage programs focused on several different aspects of the business including registries/wishlists, product reviews, gift cards and specific customer segments. Responsibilities include strategic planning, execution and team management.

Manager, Customer Retention and Loyalty

Promoted

Jun 2009 – Oct 2011 · 2 yrs 4 mos

Managed multiple channels of the customer retention efforts for Wayfair. Developed new programs and improved existing campaigns to grow revenue attributed to customer retention by over 70% YOY. Expertise in A/B and multivariate testing, database marketing and team growth and development.