Abhirup Khan

Business Development Executive

Bengaluru, Karnataka, India5 yrs 1 mo experience

Key Highlights

Boosted social media engagement by 2x in 6 months.
Successfully hired 32 candidates in 3 months.
Improved Glassdoor rating from 3.6 to 3.9.

Stackforce AI infers this person is a Marketing and Employer Branding specialist with a focus on social media and corporate communication.

Contact

Skills

Core Skills

Employer BrandingCorporate CommunicationSocial MediaMarketing

Other Skills

Campaign ManagementEmployee EngagementInternal CommunicationBrand AwarenessTalent MarketingContent PlanningAnalyticsRecruitmentReputation ManagementPR ActivitiesVideo ProductionContent CreationContent WritingClient HandlingPR

About

Results-driven and seasoned in Employer Branding Professional, I bring a wealth of experience in branding, strategic consulting, client service, social media, and communication. My career is characterized by a proven track record of success, rooted in a unique blend of skills and talents. With a keen understanding of client needs and a strategic mindset, I excel in effective problem-solving. Committed to staying ahead of industry trends and leveraging emerging technologies, I am a forward-thinking professional poised to contribute to the future success of your organization. My educational background includes a BBA in business analytics, providing a solid foundation for data-driven decision-making and strategic planning. This combination of academic knowledge and practical experience enables me to approach challenges with creativity and innovation, driving tangible results for my clients and stakeholders.

Experience

5 yrs 1 mo

Total Experience

1 yr 5 mos

Average Tenure

9 mos

Current Experience

Diageo

Corporate Communications Coordinator

Sep 2025 – Present · 9 mos · Bengaluru · Hybrid

Meesho

Talent Branding and Internal Communication

May 2025 – Sep 2025 · 4 mos · Bangalore Urban, Karnataka, India · On-site

Zinnov

2 roles

Associate - Employer Branding Consultant

Jul 2023 – May 2025 · 1 yr 10 mos

Key Responsibilities:
1. Employer Branding & Corporate Communication: Specialized in brand consultation, strategy development, positioning, and execution, ensuring a compelling and coherent brand message across all channels.
2. Social Media & Reputation Management: Managed client accounts with a focus on content planning, analytics, and maintaining a robust brand presence on platforms like Glassdoor and Ambition Box.
3. Brand Awareness & Talent Marketing: Developed and executed strategies for leadership, talent, and center branding for new GCCs through social media, PR, networking, and CXO forums.
4. Employee Value Proposition (EVP) Development: Crafted and communicated persuasive EVPs to attract and retain top talent, aligning with organizational goals.
5. Internal Communication: Designed and implemented communication strategies to enhance employee engagement and promote a positive company culture.
6. Campaign Management: Led employer branding campaigns across various channels, aligning with recruitment objectives and company values.
7. Stakeholder Collaboration: Partnered with HR, marketing, and leadership teams to align employer branding strategies with business objectives.
Key Achievements:
1. Social Media Engagement: Boosted social media engagement by 2x, and LinkedIn followers by 350% in 6 months through effective organic content strategies.
2. Recruitment Success: Spearheaded recruitment campaigns that successfully hired 22 Engineers and 10 Interns in just 3 months.
3. Glassdoor Rating Improvement: Enhanced positive reviews on Glassdoor, raising the rating from 3.6 to 3.9 within 8 months.
4. PR Coverage: Executed PR activities resulting in media coverage across 22 regional newspapers, 7 national newspapers, and 32 online publications.
5. Video Campaigns: Led video campaigns on Leadership, Women in Tech, and Employee Stories, generating 100K views across various platforms.

Employer BrandingCorporate CommunicationSocial MediaCampaign ManagementEmployee EngagementInternal Communication+2

Employer Branding Intern

Oct 2022 – Jun 2023 · 8 mos

Learning and understanding employer branding, corporate communication, client handling, and different communication channels.
Implementing strategies, handling operations, understanding and implementing day-to-day clients’ requirements.
Content writing: Social Media, PR, Websites, Thought Leadership Articles, Blogs, Newsletter, Internal Comms, etc.

Content WritingClient HandlingSocial MediaPRInternal CommunicationsEmployer Branding

Yocket

Marketing Intern

Sep 2022 – Sep 2022 · 0 mo · Mumbai, Maharashtra, India · Remote

Sales FunnelsMarketingData AnalysisWritten Communication

Allevents.in

Marketing Intern

Mar 2022 – Jul 2022 · 4 mos · Ahmedabad, Gujarat, India · Remote

After analyzing the market for AllEvents.in City Plugin, I have developed a new audience group for the product. Performed email outreach to the target audiences to build awareness and increase the user count.
Improved and designed the process of AllEvents.in’s Affiliate Program. Created the process flow, affiliate documentation, marketing materials, communication with affiliates, and collected feedback.
Helped the team with the suggestion in the AllEvents.in’s website to make a smoother experience for the users visiting to book event tickets.
Worked on the customer success team to identify the key pain points of the customer and found insights for the team to develop a better customer experience.

AnalyticsSocial MediaBusiness Process ImprovementMarketing StrategyWritten CommunicationMarketing