Khushi Sharma

Digital Marketing Specialist

Mumbai, Maharashtra, India6 yrs 10 mos experience

Key Highlights

Strong foundation in marketing and strategy.
Passionate about design thinking and human-centered problem solving.
Proficient in analytics tools and storytelling.

Stackforce AI infers this person is a Marketing and Strategy professional with a focus on consumer behavior and data analysis.

Contact

Skills

Core Skills

Marketing StrategyData AnalysisResearch SkillsTeam LeadershipPeople Management

Other Skills

Direct to Consumer MarketingContent StrategyField WorkDigital MarketingQuick Commerce StrategySocial Media MarketingcsrPeople DevelopmentTeamworkVolunteeringNonprofit VolunteeringAccountingAdministrative AssistanceAdministrationMicrosoft Office

About

I am a marketing and strategy professional with a strong educational foundation and a curiosity for understanding people, markets, and the stories behind consumer choices. I am passionate about design thinking and human-centered problem solving, using insight-driven storytelling to shape brands that feel authentic and impactful. During my internship at ITC, I gained hands-on experience across general trade, modern trade, and quick commerce, building practical knowledge of route-to-market strategies, consumer behavior, pricing, and on-ground execution. This strengthened my ability to connect data with market realities and translate insights into actionable recommendations. Proficient in Microsoft Office, Tableau, Power BI, SPSS, and Bloomberg, I enjoy combining analytics and creativity to bring clarity to complex problems. I am motivated by roles that allow continuous learning, cross-team collaboration, and building brands through thoughtful, insight-led strategies

Experience

6 yrs 10 mos

Total Experience

1 yr 7 mos

Average Tenure

3 mos

Current Experience

Traya

Intern

Mar 2026 – Present · 3 mos · Mumbai

Direct to Consumer MarketingContent StrategyMarketing Strategy

Itc limited

Marketing Intern

Mar 2025 – May 2025 · 2 mos · Bengaluru, Karnataka, India · On-site

Project title: Understanding Consumer
Perspective on Whole Spices and Strengthening Brand Standing on Q-Commerce
1. Conducted fieldwork in modern and general trade to understand consumer buying behaviour and parameters of quality for whole spices
2. Identified pricing gaps, monitored quality perceptions, and analyzed where and how the brand was losing or gaining visibility.
3. Built weekly dashboards to track platform trends and competitor strategies

Field WorkMarketing StrategyDigital MarketingQuick Commerce StrategyData Analysis

Scholify

Intern

Dec 2024 – Apr 2025 · 4 mos · Mumbai, Maharashtra, India

Researched and developed detailed profiles of high-profile individuals, analyzing their influence and impact in the CSR sector. Compiled comprehensive reports with actionable insights, providing strategic recommendations for marketing and social media management to enhance engagement and brand positioning.

Research SkillsSocial Media Marketingcsr

Paradigm

Editor

Jul 2024 – Mar 2025 · 8 mos · Mumbai, Maharashtra, India

Editor at Paradigm, the official magazine for PDSE and FBM, at NMIMS. Curated, edited, and refined articles on business, economics, and market trends, ensuring high editorial standards. Contributed to shaping compelling narratives that engaged a diverse readership.

Student council of pdsefb, nmims, mumbai

Research Department Member

Aug 2023 – Mar 2025 · 1 yr 7 mos · Mumbai, Maharashtra, India

Designed Instagram and linkedin posts featured that news bits and business events with a specific focus on marketing and finance
Published several business articles that explored key industry trends, providing in-depth analysis and insights.
Designed a social media strategy ensuring a blend of creativity and strategy to amplify brand presence and foster meaningful connections with the audience

Team LeadershipResearch Skills

Youth ki awaaz

Campus blogger

Nov 2022 – Dec 2022 · 1 mo · Mumbai, Maharashtra, India

Tasked with writing articles on leadership, with an emphasis on next gen professional leadership and inclusive design and marketing pratices.

Illumm

Research Intern

May 2021 – Nov 2021 · 6 mos · San Diego, California, United States

Spearheaded research on quantitative and qualitative subjects. Streamlined organization-wide data collection efforts on Microsoft tools to create comprehensive research papers for a student lead research-based community in San Diego, California.

The period society

Content Writer

Jun 2020 – Jan 2021 · 7 mos · Jaipur, Rajasthan, India · Remote

Composed brief articles and posts with a specific focus surrounding the taboo around menstruation
Spearheaded social media marketing by designing posts and stories around the same.
Gained proficiency with Microsoft tools.

Eumind europe meets india

Team Leader

Dec 2019 – Jan 2022 · 2 yrs 1 mo · Mumbai, Maharashtra / Middleburg, Netherlands

EUMIND is a cultural exchange platform on the school level which stands for “Europe meets India” As the lead, my role was to ensure the smooth functioning of the team, along with incorporating ideas of my fellow team members. A certificate of excellence was received by us for our work and research in the human rights field and the architecture field.