Shezan Zakriya

Data Scientist

Toronto, Ontario, Canada1 yr 10 mos experience

Key Highlights

  • Expert in full-stack data systems and analytics.
  • Proven track record of optimizing data pipelines.
  • Strong ability to translate data insights into business narratives.
Stackforce AI infers this person is a Fintech and SaaS data analytics expert with a strong engineering and business fluency.

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Skills

Core Skills

Data EngineeringData AnalysisData Visualization

Other Skills

SQLData ModelingRedshiftDBTTableauPower BIData TransformationAmazon RedshiftData Build Tool (DBT)SisenseSigmaData ManagementData LoadingDocumentationAttention to Detail

About

I build the data systems that help businesses make better decisions, and I've spent 8+ years doing it across the full stack.My expertise spans the entire data lifecycle, from designing robust data models and engineering pipelines to delivering compelling BI layers and business narratives. I'm fluent in SQL and Python, and have worked hands-on with modern data stack tools like DBT, Redshift, Segment, Fivetran, Hightouch, Tableau, Power BI, Looker, and Sigma. Over the years I've worked across sales, customer, operational, and performance analytics, including marketing measurement and campaign effectiveness. No matter the domain, my approach stays the same: clean foundations, scalable architecture, and insights that actually move the needle. What sets me apart is the combination of engineering depth and business fluency. I don't just build models, I translate them into narratives that drive decisions across marketing, product, and leadership teams. I've led complex migrations, optimized pipelines, and delivered analytics tied directly to revenue outcomes. I've built my career across fintech, retail, and multi-industry environments, and I genuinely thrive in fast-moving, high-stakes settings where precision matters and the bar is high. If you're looking for someone who can own the full analytics stack, bridge engineering and insights, or elevate how your organization uses data, let's connect.

Experience

1 yr 10 mos
Total Experience
1 yr 10 mos
Average Tenure
1 yr 10 mos
Current Experience

Koho

2 roles

Principal Data Analyst

Promoted

Jan 2026Present · 5 mos · Toronto, ON · Remote

Senior Data Analyst

Aug 2024Jan 2026 · 1 yr 5 mos · Toronto, ON · Remote

  • Led the end-to-end migration from AppsFlyer to Singular, overhauling KOHO's mobile measurement infrastructure and delivering $60K in annual cost savings while improving attribution accuracy across performance marketing channels.
  • Built and optimized complex data pipelines and attribution models in Redshift and DBT, reducing pipeline runtimes by up to 50% and enabling more reliable, timely insights for marketing and growth teams.
  • Partnered cross-functionally with marketing, engineering, and product teams to develop scalable analytics frameworks, while mentoring junior analysts and driving data quality standards across the organization.
SQLData ModelingData EngineeringData Analysis

Paper

CX Data Analyst

Sep 2022Aug 2024 · 1 yr 11 mos · Toronto, Ontario, Canada · Remote

  • Engineered data models using BigQuery and Dbt supporting customer, sales, and product analytics domains, enhancing analytical capabilities.
  • Managed and optimized 25+ dashboards on Tableau Server, resulting in a 20% performance improvement in Tableau Cloud. Strengthened data visualization for key metrics, supporting informed decision-making.
  • Developed sales analytics KPIs and goal setting dashboards, boosting sales team performance with a 25% increase in conversion rates, contributing directly to sales targets.
  • Led end-to-end ETL processes for CRM systems (Salesforce, Salesloft, Gainsight), modelling ingested data for streamlined BI reporting.
  • Designed a presentation builder dashboard for Customer Success Managers, significantly streamlining the customer presentation creation process from 2 hours to just 15
  • Collaborated across sales, product, and CX teams to craft a comprehensive customer journey model, incorporating vital growth metrics, while also conducting cross-functional training for multiple teams, empowering them to leverage data products to and draw valuable insights.
Data VisualizationTableauData Analysis

York region children's aid society

Data Analyst

Jun 2022Sep 2022 · 3 mos · Newmarket, Ontario, Canada

  • Worked with the quality assurance team to analyze the data provided by the Child Protection Information Network (CPIN) hosted by the Ontario
  • Developed KPIs using SQL and Power BI, which improved the decision-making accuracy by 30%.
  • Established an automated process involving IBM Cognos, MS SQL Server and Power BI that reduced the ETL time from 72 hours to 24 hours.
SQLData ModelingData AnalysisData Engineering

Education

Durham College

Graduate Certificate — Data Analytics for Business Decision Making

Jan 2022Sep 2022

National Institute of Technology Calicut

Bachelor of Technology (B.Tech.)

Jan 2013Jan 2017

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