Mar 2024 – May 2025 · 1 yr 2 mos · Ho Chi Minh City, Vietnam · On-site

• Developed and rolled out regional and global employee engagement initiatives across 3 countries, 40% increase in average participation rate and achieved satisfaction and felt more connected to the company after each campaign
• Developed the strategic roadmap for Engagement, aligning with company-wide core values & culture priorities.
• Revamped the Employee Referral Program, resulting in a significant uplift in referral quality and a 40% increase in participation within 3 months.
• Collaborated cross-functionally with Talent Acquisition, HR Ops, and L&OD to embed brand messaging into onboarding, learning campaigns, and employee touch-points.
• Managed and delivered cross-functional projects with regional stakeholders, ensuring on-time delivery and message consistency across teams.

Apr 2023 – Mar 2024 · 11 mos · Ho Chi Minh City, Ho Chi Minh City, Vietnam · On-site

• Build the localization for the EVP campaigns, ensuring alignment between global brand direction and local market insights.
• Increased social media followers by 8x (from 800 to 7,000) and boosted organic engagement rate by 250% through multi-format content and targeted campaigns.
• Worked closely with Marketing on brand identity consistency to ensure all communication are on the same page.
• Built and maintained partnerships with 10+ leading universities, strengthening the brand's presence among early talent segments.
• Positioned the brand as a top-of-mind employer in the agri-tech sector through strategic engagement and outreach initiatives.
• Identified strategic HR award opportunities aligned with EVP and brand goals to amplify market positioning.

May 2021 – Apr 2023 · 1 yr 11 mos · Ho Chi Minh City, Vietnam

• Recognized as a key contributor to positioning EPAM Vietnam as an employer of choice in the market through consistent brand alignment and awards. Increase brand awareness by 50% through Candidate surveys
• Developed and proposed the Employer Branding plan regionally that aligned with global strategy.
• Increase the organization's brand awareness within and outside the Technology industry
• Implemented talent marketing campaigns across mixed channels to attract the right talents in Vietnam and supported other markets in APAC in marketing activities.
• Successfully delivered Referral Campaign increased submissions by 80% in half-year and shortened time to fill in hiring.
• Built and coordinated with the Global Marketing Team in promoting the image of the branch within the group and providing appropriate insights so that the implementation of International Communication is suitable for the target audience.
• Synchronized all documents materials for Recruitment activities that balanced local relevance and corporate coherence in multi-market.
• Build relationships with Tech Communities and bring events that connect the right talent in the industry

Oct 2020 – May 2021 · 7 mos · Groningen, Netherlands

• I pursued an international study program in International Communication at Hanze University of Applied Sciences in the Netherlands, which enriched my global perspective and communication skills.

May 2019 – Oct 2020 · 1 yr 5 mos · Ho Chi Minh City, Vietnam

• Facebook Developer Circle Vietnam Innovation Challenge was sponsored by Facebook and CoderSchool to develop a dynamic community of developers proficient in technology and creativity in problem-solving to address prominent problems facing local businesses, corporates. 900+ high-profile student engineers in Ho Chi Minh and Hanoi were selected to attend the challenge. These engineers are provided comprehensive training program about Data Science, Mobile Development and Product Management. In teams, they created products to solve a variety of problem statements from our partner companies who are leaders in the tech industry including: Viettel, FPT Software, Momo, Chotot, Haravan, TNTech, Sendo, Teko, Tripi, FE Credit.
• Ran digital content and outreach for student recruitment. Optimized campaign performance and channel mix to maximize engagement and conversion.
• Built foundational experience in messaging, storytelling, and stakeholder engagement.
• Supported event execution and external communication materials. Handled event logistics, class operations, and legal coordination to ensure smooth execution.
• Oversaw financial management for specific projects, ensuring budget efficiency
• Managed relationships with sponsors and vendors to secure partnerships and optimize event execution.

Dec 2017 – Jan 2019 · 1 yr 1 mo · Ho Chi Minh City, Vietnam

• Support Project Manager to arrange relocate BTS sites and negotiate with the landlord for renew the contract
• Support Human Resources team in operations (Collect documents for company’s loan; Due Diligence process of company and admin tasks)
• Manage the bidding documents; arrange schedule for sub-contractors; present and negotiate with sub-contractors with the scope of work and terms.
• Support Project Manager update and manage documents relate to land lease contract (soft and hard copy)

May 2017 – Sep 2017 · 4 mos · Ho Chi Minh

• Screen CVs for new position
• Arrange candidate’s interview
• Support onboarding process for new employees
• Support for contract review; Internal Labour Regulations

Mar 2014 – Sep 2014 · 6 mos · Ho Chi Minh City, Vietnam

• Customer services with good communication - Meet 90% target of the day
• Team-working in rush hour
• Make beverage with high quality standard