Aug 2022 – Jun 2025 · 2 yrs 10 mos · Bengaluru, Karnataka, India

• Head of AboutAmazon.in, Amazon's brand journalism platform
• Responsible for editorial scope, direction, story selection, quality control and metrics
• Oversees editorial coverage during tentpole events—Amazon Great Indian Festival, Prime Day
• People manager to a team of writers, editors, producers and distribution specialists
• Works closely with internal stakeholders—PR, marketing, tech, product management
• Owns relationships with Influencers, agencies, freelance writers and thought leaders
• Manages budgets and spends for AboutAmazon.in

Oct 2018 – Jul 2020 · 1 yr 9 mos · Bengaluru Area, India

• Built and grew daily news products that are conversation starters on LinkedIn.com
• Led the daily videos team that conducted live and recorded CXO interviews
• Expanded editorial sessions for LinkedIn India by 60%
• Grew daily news contributors by more than 10 times
• Led talent acquisition and managed 5 editors
• Interpreted traffic and performance to draw suitable recommendations on future content
• Provided strategic and analytical inputs on India to global headquarters
• Represented editorial in cross-functional meetings and external dos
• Commissioned original articles, videos, and short form content from a cross-section of industry experts
• Created, curated, and cultivated technology news and conversations
• Anchored LinkedIn lists such as Top Companies and Top Voices

Sep 2017 – Sep 2018 · 1 yr · Bengaluru Area, India

Mar 2017 – Sep 2017 · 6 mos · Bengaluru Area, India

Apr 2016 – Feb 2017 · 10 mos · Bengaluru Area, India

• Driving daily startups coverage
• Distinct focus on breaking news and new startups discovery
• Interviewing CXOs of unicorns and PE/VC funds

May 2015 – Mar 2016 · 10 mos · Mumbai Area, India

• Technology writer with a distinct focus on breaking news and startup discovery stories
• Co-ordination of tech/startup coverage for VCCircle.com and Techcircle.in
• Day-to-day editorial management of Techcircle.in
• Managing a geographically dispersed team of writers
• Commissioning and editing stories

Jul 2014 – May 2015 · 10 mos

• News and Features reporter, with specific focus on the equity markets, information technology, outsourcing, hospitality and international trade beats
• Well-versed in rewriting, editing and summarizing news reports and other copy provided by agencies and stringers
• Enable readers to glean highlights from important trade developments by regularly attending seminars and publishing timely reviews with salient messages
• Adept at covering breaking news while crafting smart business features for both print and online editions
• Interact with top management officials of multinational companies such as Reliance Industries, Nokia Siemens, L&T, Tata Consultancy Services, ICICI Bank, IBM, Accenture and Wipro, among others
• Interview state dignitaries, ministers and bureaucrats of India from time to time
• Broke several stories related to a major corporate accounting scandal (Satyam Computer Services).
• Part of the editorial team of a weekly supplement “eworld” focused on tech-based analytical pieces of over 3,000 words
• Conduct research independently by collating and crunching numerical data from different sources such as stock markets, development agencies, central banks, market regulators, think tanks and other research organisations
• Mentor a group of four trainee reporters from September 2009 to January 2012
• Represent the newspaper at international conferences in cities such as Geneva, Berlin, Singapore, San Francisco, Hong Kong, Las Vegas, Amsterdam and others

Apr 2010 – Jun 2014 · 4 yrs 2 mos

Sep 2006 – Mar 2010 · 3 yrs 6 mos

• Apart from writing on technology, I have also covered industries such as logistics, stock markets and entertainment.

Dec 2012 – Feb 2013 · 2 mos · Ankara, Turkey

• Op-Ed writing for the Turkish audience, with primary focus on India’s foreign policy
• Conducted independent research and wrote articles for websites of The Journal of Turkish Weekly and USAK
• Interviewed internal experts on pressing international issues such as Indo-Pakistan relations and the Syrian Humanitarian crisis
• Conducted educational presentations once on week on topics of international interest
• Provided general administrative support
• Continuing freelance assignments

Sep 2012 – Jan 2013 · 4 mos · Brussels & Mumbai

• In charge of producing a Study Report on India-EU trade and investments
• Tracks Indian corporate investments in Europe since 2003
• Original observations, projections and recommendations for Indian corporates

Jul 2006 – Sep 2006 · 2 mos · Vashi, New Bombay

• Covered International equities and Indian bourses