Akash Kumar Singh

Digital Marketing Specialist

New Delhi, Delhi, India7 yrs 4 mos experience

Most Likely To Switch

Key Highlights

Managed ₹100Cr+ in cumulative ad spend.
Achieved consistent 4.5x+ ROAS across multiple categories.
Reduced CAC by up to 35% through CRO.

Stackforce AI infers this person is a performance marketing specialist focused on B2C growth strategies.

Contact

akash180397@gmail.com LinkedIn

Skills

Core Skills

Growth MarketingPerformance MarketingCreative StrategyCro ManagementSocial Media ManagementDigital MarketingContent Creation

Other Skills

Budget ManagementFacebook Ads ManagerMarketing Campaign ManagementPerformance AnalysisAd ServingAdsensePaid Social Media AdvertisingMarketing CampaignsMarket AnalysisReturn on InvestmentMarketing StrategySocial Media MarketingGoogle AdsBusiness AnalysisFacebook Ads

About

Senior performance and growth marketer with 6+ years of experience building and scaling paid growth systems for D2C and digital-first brands. I specialize in Meta Ads, Google Ads, creative testing, and CRO, with a clear focus on profitable, sustainable scale. I’ve led growth across brands by: - Managing ₹100Cr+ in cumulative ad spend across Meta and Google - Scaling Facebook ad accounts from ₹2L to ₹40L+ per month - Driving consistent 4.5x+ ROAS across lifestyle, beauty, and SaaS categories - Reducing CAC by up to 35% through structured CRO and funnel optimization - Owning full-funnel strategy across Meta, Google, LinkedIn, and YouTube My approach is system-led, not tactic-led. I work closely with founders and leadership teams to align paid media with creative strategy, product positioning, and long-term unit economics. I don’t just run campaigns. I design growth engines that compound over time.

Experience

7 yrs 4 mos

Total Experience

1 yr 10 mos

Average Tenure

2 yrs 1 mo

Current Experience

Simba

Ads Specialist Assistant Manager

Apr 2024 – Present · 2 yrs 1 mo · New Delhi · Hybrid

Drove creative and digital strategy for alcohol brands under compliance frameworks, leading to a 30% lift in sales and a stronger cultural footprint.
Built brand storytelling ecosystems — Never Walk Straight, Club ZigZag, and Spotted — merging lifestyle, art, and technology.
Produced and managed social-first campaigns (reels, carousels, events, PR) that delivered 7x ROAS on event ticketing and double-digit engagement growth.
Directed cross-agency collaboration on campaign shoots, influencer tie-ins, and AI-led content generation for product storytelling.
Managed a creative team spanning design, ads, and community management to ensure a unified brand tone across touchpoints.

Budget ManagementFacebook Ads ManagerMarketing Campaign ManagementPerformance AnalysisAd ServingAdsense+21

Zigzag

Ads Specialist Assistant Manager

Apr 2024 – Present · 2 yrs 1 mo · New Delhi, Delhi, India · Hybrid

Budget ManagementMarketing Campaign ManagementPerformance AnalysisAdsenseReturn on InvestmentSearch Ads 360+13

Sereko

2 roles

Performance Marketing Manager

Mar 2024 – Apr 2024 · 1 mo · New Delhi, Delhi, India

1. Performance Marketing Strategy
2. Paid Search & Display Advertising
3. Social Media Advertising (Facebook,
Instagram,Google, Linkedin)
4. Data Analysis & Insights
5. Conversion Rate Optimization (CRO)
6. A/B Testing & Experimentation
7. Google Analytics & Tag Manager
8. Budget Management & Allocation
9. Team Leadership & Collaboration

Budget ManagementFacebook Ads ManagerMarketing Campaign ManagementPerformance AnalysisAd ServingOrganic Search+29

Social Media Manager

Aug 2023 – Mar 2024 · 7 mos · New Delhi, Delhi, India

1. Manage Social Media
2. Social Media Optimization
3. Meta and Google ads with a monthly budget of 10 Lakhs
4. Social Media Calendar
5. Influencer Marketing
6. Website Management (Shopify)

Budget ManagementMarketing Campaign ManagementEnglishPerformance AnalysisAlgorithmsUser Generated Content+18

Decode age

Digital Marketing Specialist

Apr 2022 – Aug 2023 · 1 yr 4 mos · Bengaluru

I am working on the following:
1. Manage offline events
2. Helps to boost the sales
3. Organic growth of all Social Media platforms like Instagram, Facebook, Youtube, Linkedin and Twitter
4. Manage all Social media platforms
5. Managing online events
6. Make a plan for all Social media platforms
7. Managing the marketing agencies
8. Influencer Marketing
9. Working closely with Ads planning
10. Video creation
11. Helping the team to get the perfect designs and content for social media
12. Website creation on Shopify and working on Off Page SEO and On-Page SEO

Budget ManagementMarketing Campaign ManagementYouTubePerformance AnalysisAd ServingInfluencer Marketing+29

Trade brains

Social Media Marketing Specialist

Jan 2021 – Dec 2021 · 11 mos · Bengaluru, Karnataka, India

I worked on the following:
1. Content creation
2. Video editing
3. Creative writing
4. Boost all social media platforms Reach and impressions
5. Worked on all the social media platforms to grow

Performance AnalysisAlgorithmsContent ManagementReturn on InvestmentNew MediaGoogle Ads+9

Vmware

Quality Assurance Automation Engineer

Jan 2020 – Jan 2021 · 1 yr · Bengaluru Area, India

Freelance

Digital Marketing Specialist

Jan 2019 – Apr 2024 · 5 yrs 3 mos · Bengaluru, Karnataka, India

I am working on the following:
1. Working with different industries to boost the product organically
2. Working on social media strategies
3. Working on social media designs and content creation.
4. Getting the best Influencer on board
5. Working on all the social media platforms to grow organically and through Ads
6. Working with them to get more sales
7. Managing Ads
8. Video creation
9. Video editing