Feb 2024 – Jan 2025 · 11 mos · Delhi, India · On-site

• Defined and executed the product vision, strategy, and roadmap for fintech solutions, driving 25% month-over-month growth.
• Managed the full product lifecycle, from ideation to launch, by conducting market research, gathering customer feedback, and prioritising features
• Developed and led cross-functional teams through Agile sprints, ensuring on-time delivery of high-quality products and features.
• Optimised the lead funnel and customer journey, resulting in a 20% increase in conversion rates.
• Designed intuitive wireframes and prototypes to validate product concepts with stakeholders
• Reduced costs by 35% and server space usage by 50% through optimising user journey and vendor APIs.
• Managed vendor relationships to ensure alignment with product goals and drive operational efficiencies.
• Launched new financial products that increased revenue by 30% and reduced support tickets by 15%.

Dec 2022 – Apr 2024 · 1 yr 4 mos · Delhi, India · On-site

• Launched 25+ B2B products with APIs & SDKs from scratch.
• Led and nurtured a team of 7 developers to design and build 5+ core products.
• Developed and maintained Product Strategies with 30+ stakeholders.
• Created APIs and Websites for FinTech and InvestTech firms.
• A record time of 99% Project completion using Agile methodologies and Team Management.

Sep 2020 – Nov 2022 · 2 yrs 2 mos · Delhi, India · On-site

• Planning and execution of product launch events and marketing campaigns.
• Collaborated with cross-functional teams to gather customer feedback and implement changes to improve product features.
• Oversaw Social Media presence, enhancing engagement and brand visibility.
• Directed 50+ YouTube scripts, aligning content branding and objectives. Crafted 100+ app notifications for improved user engagement and retention.
• Commenced 20+ campaigns on Facebook and Google, consistently delivering promised results, meeting objectives, and optimising website visibility through On-Page SEO and extensive keyword research.
• Identified an area of the product funnel that was underperforming, and recommended improvements that led to a 12% increase in free trial activation rate for a specific segment.
• Spearheaded a major pricing restructure by redirecting focus on consumer willingness to pay instead of product cost; implemented a three-tiered pricing model which expanded average.
• Developed and executed a successful go-to-market strategy, resulting in a 50% increase in website traffic and a 30% increase in sign-ups.
• Implemented a customer feedback loop, resulting in a 10% increase in customer satisfaction ratings and a 17% decrease in churn rate.

May 2018 – Aug 2020 · 2 yrs 3 mos · Delhi, India · On-site

• Created wireframes for the firm’s applications to develop a student-friendly user interface.
• Coordinated with a team of 7+ developers in executing monthly sprints.
• Enhanced users on the platform by a growth rate of 15% Month-on-Month.

Jun 2017 – Jun 2017 · 0 mo · Haridwar, Uttaranchal

Jun 2015 – Jun 2015 · 0 mo · New Delhi, Delhi