Akshita Goel

Business Analyst

Delhi, India5 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • 5+ years of experience in data analytics.
  • Expertise in building predictive models and dashboards.
  • Strong collaboration with cross-functional teams.
Stackforce AI infers this person is a Data Analyst with a strong focus on SaaS and product analytics.

Contact

Skills

Core Skills

Data AnalyticsMachine Learning

Other Skills

MySQLPython (Programming Language)XGBoostPower BIGA4CleverTapJenkinsSQLMicrosoft Power BIAgile MethodologiesMicrosoft ExcelInterpersonal CommunicationCommunicationAnalytical SkillsPositive Discipline

About

I’m a data analyst with 5+ years of experience turning messy data into clear, business-ready insights across product, SaaS, and consumer tech environments. Currently, I work as a Manager – Data Analyst at WedMeGood, where I build scalable analytics solutions that directly impact revenue, lead quality, and platform trust. My work spans everything from ML-based spam detection and vendor scoring models to KPI frameworks and dashboards that help teams make faster, smarter decisions. I enjoy sitting at the intersection of data, product, and business. Whether it’s designing a ranking algorithm, automating reporting pipelines, or answering ad-hoc questions from leadership, my focus is always the same: solve the right problem and communicate insights in a way that drives action. What I bring to the table: Strong hands-on expertise in SQL, Python, Power BI, GA4, and Advanced Excel Experience building predictive models (XGBoost), dashboards, and end-to-end analytics pipelines Deep understanding of funnel analysis, KPI design, cohort analysis, and data storytelling Proven ability to collaborate with Product, Sales, Marketing, Ops, and external stakeholders I’ve worked across product companies, SaaS platforms, IT services, and EdTech, which has helped me build a practical, business-first approach to analytics. I’m especially interested in problems around platform quality, growth, experimentation, and operational efficiency. If you’re looking to use data not just for reporting, but for real decision-making, let’s connect.

Experience

5 yrs 2 mos
Total Experience
1 yr 9 mos
Average Tenure
2 yrs 1 mo
Current Experience

Wedmegood: india's favourite wedding planning platform

Manager-Data Analyst

Apr 2024Present · 2 yrs 1 mo · Gurugram, Haryana, India · Hybrid

  • Built machine-learning–based spam detection models using Python and XGBoost to identify fake reviews and fraudulent domains, significantly improving platform trust and content quality.
  • Designed and implemented a statistically weighted vendor scoring model leveraging content and lead signals to improve vendor quality assessment and booking outcomes.
  • Developed and maintained performance dashboards to track key metrics such as LPPV (Leads per Paid Vendor), enabling data-driven lead redistribution and measurable vendor performance improvements.
  • Collaborated closely with Product teams to design and roll out a venues ranking algorithm, improving discoverability and overall listing quality.
  • Automated BAU reporting pipelines using Jenkins, reducing manual reporting effort by 10+ hours per week and improving data reliability and turnaround time.
  • Delivered 100+ ad-hoc analytical requests per month across Product, Sales, Marketing, and Operations using SQL, GA4, CleverTap, and Power BI.
  • Conducted deep-dive analyses to identify root causes of performance issues and provided actionable insights to stakeholders, supporting strategic and operational decision-making.
MySQLPython (Programming Language)XGBoostPower BIGA4CleverTap+3

Fieldassist

Enterprise Business Analyst

Dec 2023Feb 2024 · 2 mos · Gurugram, Haryana, India · Hybrid

Microsoft Power BIAgile Methodologies

Antino

Business Analyst

May 2023Nov 2023 · 6 mos · Gurugram, Haryana, India · Hybrid

  • Worked as a Business Analyst for multiple projects by providing data-driven insights and actionables. Also, ensured proper team management & cross-functional teams collaboration with effective communication strategies.
Microsoft ExcelMicrosoft Power BI

Vision ias

Guest Faculty

Sep 2020Apr 2023 · 2 yrs 7 mos · Delhi, India · Hybrid

  • Delivered academic sessions while supporting student performance evaluation and reporting
  • Worked with student data to build and maintain assessment dashboards using Excel & Google Sheets
  • Analyzed individual and cohort performance trends to generate actionable academic insights
  • Collaborated with internal teams to streamline reporting and improve data visibility
  • Gradually developed an interest in data analytics, which led to my transition into full-time corporate roles
Microsoft ExcelInterpersonal Communication

Self employed

Independent Learning & Academic Work (UPSC Preparation Phase)

Jun 2017Sep 2020 · 3 yrs 3 mos · Delhi, India · Remote

  • Prepared for UPSC Civil Services Examination with focus on analytical subjects and current affairs
  • Developed strong skills in structured thinking, problem-solving, and written communication
  • Built discipline and consistency through long-term goal-oriented preparation
  • Gained exposure to data interpretation, trend analysis, and complex information synthesis
  • Engaged in academic support / informal teaching / content understanding
CommunicationAnalytical Skills

Education

Maharaja Agrasen Institute Of Technology, Delhi

Bachelor of Technology - BTech — Computer Science

May 2013Jun 2017

Queen Mary' s School

Higher Education

Stackforce found 100+ more professionals with Data Analytics & Machine Learning

Explore similar profiles based on matching skills and experience