Apr 2025 – Jul 2025 · 3 mos · United States

• I focus on strategic initiatives such as platform migrations, payments adoption, pricing and packaging, corporate development, strategic partnerships and long-range planning and strategy. ConnectWise’s Expert Services – our NOC, SOC and Global Help Desk will be a core part of this role.

Jun 2023 – Apr 2025 · 1 yr 10 mos · United States

• The Customer Organization contains our Onboarding, Success, Care, Education and Technical Support, as well as our Expert Services - our NOC, SOC and our Help Desk. Additionally, it has the ConnectWise Partner Program office and, finally, the community - our IT Nation Business Unit. All putting customers at the forefront of what we do.

Jan 2025 – Aug 2025 · 7 mos

Dec 2024 – Oct 2025 · 10 mos · United States · Remote

• Graphio developed a manager's digital twin that analyzes employee performance by assessing potential, identifying high-potential individuals, and predicting flight risks - all based on events data without accessing private content, messages, or any sensitive information.
• Our recommended usage scenario is to empower employees by giving them access to personalized insights, highlighting their strengths, areas for growth, and unique qualities (their personal SWOT). Leaders, HR, and managers, in turn, receive updates on positive progress and achievements, positioning the company in a "big brother rooting for you" mode that fosters support rather than surveillance.

Oct 2018 – Dec 2022 · 4 yrs 2 mos · Boston, Massachusetts, United States

• Key Accomplishments
• Delivered 17 consecutive quarters of overachievement
• Integrated 2 acquired companies over 3 years resulting in increased revenue and synergies, resulting in higher margin than anticipated
• Developed an award winning program for all partner types including distributors, resellers, OEMs, ISVs, MSPs, service partners, system integrators and digital agencies
• Built onboarding methodology to accelerate revenue readiness across all sales and marketing disciplines
• Implemented sales and presales methodologies (Solution Selling and Demo2Win, respectively) across the company, leading to increased penetration of top accounts, better use of pre-sales engineers and investing in employees for their next role.
• Responsibilities
• Sales to new customers (hunting) - telephone-based sales, partner sales and direct sales.
• Customer Retention for renewals and expansion
• Responsible for integration of M&A activities
• Sales and technical enablement for all sales and marketing functions - internally and externally - to employees and partners.
• Partner Management and Program Office - running an award-winning partner program globally, managing partners and measuring success.

Sep 2017 – Oct 2018 · 1 yr 1 mo · Tel Aviv District, Israel

• Achievements
• Exceeded budget for new customer sales in number volume and dollars
• Exceeded renewals budget
• Rebuilt hunting (new customer) team to split between BDRs and ISRs, based on competencies
• Built Check Point's first CSM team to focus on customers implementing solutions
• Responsibilities
• Reporting to the CFO/COO, responsible for all sales operations functions in this leading security company. Job responsibilities included:
• Inside Sales for new customer acquisition. Overachieved on targets of new customers of 4,000+ new logos per year.
• Customer Success Organization working on renewals, refreshes and upsells. Overachieved on targets of $500M+.
• Partner Alliance to build, promote and manage a world class Channel Partner program.
• Campaign Office to generate business, enhance margin and target partner on key initiatives.

Oct 2012 – Aug 2017 · 4 yrs 10 mos · New York City Metropolitan Area

• Reporting to the CEO & President, a corporate officer and a member of the executive team, was responsible for all sales, presales and field marketing at FalconStor globally.
• Budgeting, strategic planning, board presentations, customer and partner engagements all were part of the job.

Jan 2012 – Oct 2012 · 9 mos · North America/UK/Israel

• Responsible for all sales outside of Israel.
• Renegotiated a partnership with large software vendor as an OEM (Symantec, today Veritas) to sell a product to existing and new customers.
• Opened other channels and routes to markets in North America and Europe (with a heavy focus on the UK)
• Built relationships with professional services groups, who would come to rely on the product/solution to drive both pre and post sale engagements.

Jan 2010 – Jan 2012 · 2 yrs · Israel

• Strategic Planning for the company
• Closed on funding from financial institutions to allow for rapid growth and a backstop to close large deals, Israeli Aircraft Industries as one example.
• Responsible for sales, marketing, partner relationships, finance, legal, HR, compensation planning, internal IT
• Revenue more than doubled and the company reached profitability for the first time in its history
• Balanced a bench of professional service engineers against the backlog and schedule
• Implemented new system for supporting the professional services business and back office functions
• Opened the first international office
• Negotiated contracts with large global companies to provide services or partner with these entities to deliver content management solutions

Jan 2008 – Dec 2009 · 1 yr 11 mos · USA

• Revenue exceeded the key $1M threshold, while in charge of sales and marketing
• Revenue growth was over 1000% during tenure
• Built first demand generation programs to build pipeline for the field sales teams and its partners
• Built an award-winning channel partner program
• Launched the industry's first online encyclopedia on internal threats
• Interfaced with press and analysts to promote the company

Dec 2006 – Jan 2008 · 1 yr 1 mo

• Responsible for all worldwide marketing activities at CA for partnerships (lead generation, telesales campaigns, SPIFs, rebates and more)
• Marketing Budget of over $40 million to drive revenue of $700 million
• Managed over 100 employees worldwide

Apr 2006 – Dec 2006 · 8 mos

• Opened new routes to market for the consumer product line and its fledgling SMB product line
• Responsible for online, OEM, retail and direct sales in the EMEA market, specifically, and in specific markets around the world (Japan and Australia were the two largest after the North American and EMEA markets)
• Built international e-commerce stores with Digital River and hired a team in Europe to maintain and promote these sites to drive incremental business to the OEM and retail business that was already established

Apr 2005 – Apr 2006 · 1 yr

• Responsible for new product launches into new markets
• Worked on M&A of technologies that were missing in the CA product portfolio
• Integrated several companies into CA - sales, marketing and operations

Feb 2001 – Apr 2005 · 4 yrs 2 mos

• Led a team of individuals that opened new markets and new partners to existing CA products and from acquired companies
• Led integration efforts with many companies bringing them into solutions and products that could easily be sold through partners
• Worked on OEM deals with Dell (Servers), ISPs (Time Warner Cable) and others

Oct 1999 – Jan 2001 · 1 yr 3 mos

• Managed Internet Defense solutions for CA - including anti-virus, content inspections, network based IDS, firewall and VPN products.
• Owned the GTM stratgey for each of the above.
• Launched the group of products as one overall marketing mesasge, while allowing customers to purchase separately.
• Expanded partnerships with industry leaders, like Checkpoint to increase sales.

Jan 1997 – Jan 1999 · 2 yrs

• Was responsible for taking a company dependent on one partner to increase penetration in the OEM market
• Closed and managed relationships with CA, Dell, Compaq, USRobotics (3COM), Packard Bell and more
• Increased volume of units shipped to over 20 million