Mar 2024 – Nov 2024 · 8 mos · India · On-site

• Overview:
• As a Creative & Brand Design Manager at Samsung R&D, Delhi, I lead the design and development of innovative branding solutions that align with Samsung’s vision, creating impactful designs for marketing campaigns, products, and services.
• Key Responsibilities:
• 1. Design and Workflow Management:
• Use Adobe tools, Google Slides, PowerPoint, JIRA, and Samsung Trader for streamlined design processes.
• Integrate AI and automation tools to increase efficiency and optimize resource allocation.
• Collaborate with Samsung DSP Trader to develop engaging ad creatives within budget.
• 2. Data-Driven Design:
• Analyze performance data to identify improvement opportunities and inform design decisions.
• Leverage AI and machine learning to predict trends and guide strategic design choices.
• Automate repetitive tasks to minimize errors and enhance efficiency.
• 3. Campaign Creatives & Stakeholder Collaboration:
• Lead creative selection and presentations for brands like Disney, Sony, Netflix, and Meta.
• Communicate directly with stakeholders to align creatives with campaign goals.
• 4. Market-Specific Projects:
• Create tailored newsletters, videos, and presentations for markets like NABO, ESBO, LASBO, APAC, and INSBO.
• 5. Team Leadership:
• Manage and coach teams of 60-70 people, fostering growth and collaboration.
• 6. Brand Consistency:
• Ensure brand identity across all designs, informed by market research and trends.
• 7. Innovation:
• Stay updated on AI, automation, and design trends, integrating new technologies into workflows.
• Impact:
• My role drives Samsung’s branding success by blending creativity, data insights, and leadership to deliver high-quality, market-relevant designs.

Feb 2022 – Feb 2024 · 2 yrs · Australia and New zealand

• As a graphics and presentation designer, I am passionate about creating compelling visuals that help my clients effectively communicate their message and achieve their goals. With years of experience in the industry, I have developed a strong skillset in designing for both print and digital mediums.
• I have a keen eye for typography, color, and composition, and I believe that these elements are crucial in creating designs that are not only aesthetically pleasing, but also functional and effective. I also have a deep understanding of user experience design and usability principles, which allows me to create designs that are not only beautiful but also intuitive and user-friendly.
• In addition to my technical skills, I pride myself on my ability to collaborate effectively with clients and team members. I believe that communication is key in any design project, and I work closely with my clients to ensure that their vision is translated into the final design. I am also able to work efficiently under tight deadlines without sacrificing quality.
• I am constantly staying up-to-date with the latest design trends and technologies, and I am always eager to learn and grow as a designer. My portfolio showcases a range of projects from various industries, and I am confident that my skills and experience

Oct 2019 – Jan 2022 · 2 yrs 3 mos · India · On-site

• As a brand designer, I am passionate about helping businesses and organizations create a unique identity that sets them apart from their competitors. With years of experience in the industry, I have developed a keen eye for brand strategy, design, and implementation.
• I believe that a strong brand is more than just a logo and visual identity - it's a cohesive system of messaging and design that represents the values and personality of a business or organization. I work closely with my clients to understand their brand goals and values, and then use my skills in design and storytelling to create a brand identity that resonates with their target audience.
• My expertise in typography, color theory, and composition allows me to create designs that are not only visually appealing, but also effective in communicating the desired message. I am also skilled in creating brand guidelines that ensure consistency across all mediums, from print to digital to social media.
• In addition to my technical skills, I pride myself on my ability to collaborate effectively with clients and team members. I believe that communication and understanding are key in any design project, and I work closely with my clients to ensure that their brand vision is translated into the final design.
• I am constantly staying up-to-date with the latest branding trends and technologies, and I am always eager to learn and grow as a designer. My portfolio showcases a range of branding projects from various industries, and I am confident that my skills and experience would make me a valuable asset to any branding team.
• I have experience of around 2 years in Branding & Formatting and Proposal Decks.

Mar 2019 – Aug 2019 · 5 mos · Kolkata, West Bengal, India

• As a graphics designer teacher, I am passionate about sharing my knowledge and skills with aspiring designers and helping them develop the tools they need to succeed in the industry. With years of experience both as a designer and as an educator, I have developed a deep understanding of the design principles and techniques necessary for success in the field.
• My teaching style is focused on creating an engaging and interactive learning experience for my students. I believe that creativity and critical thinking are essential in design, and I strive to create an environment that encourages exploration and experimentation.
• In addition to teaching technical skills such as Adobe Creative Suite and design fundamentals, I also emphasize the importance of collaboration, communication, and time management in the design process. These skills are crucial in the professional world, and I believe that it is important for students to develop them early on in their education.
• I am committed to staying up-to-date with the latest design trends and technologies, and I am always looking for new ways to improve my teaching methods and curriculum. I am dedicated to helping my students succeed in their careers and am proud to have helped many of them launch successful careers in the industry.
• Overall, my goal as a graphics designer teacher is to inspire and empower my students to become skilled, creative, and successful designers.