Anand Singh

CEO

Bengaluru, Karnataka, India22 yrs 4 mos experience

Highly Stable

Key Highlights

Doubled business growth at Cashfree Payments.
Achieved 3X gross margin growth at PayU.
Top performer in sales at HDFC Bank.

Stackforce AI infers this person is a Fintech Business Leader with extensive experience in payments and strategic partnerships.

Contact

9anandshekharsingh1@gmail.com LinkedIn

Skills

Core Skills

PaymentsBusiness ManagementRevenue & Profit GrowthEnterprise StrategyBanking AlliancesSales LeadershipBusiness DevelopmentSales ManagementProduct Management

Other Skills

P&L ManagementBanking PartnershipsDigital Payment AdoptionTeam LeadershipRevenue GrowthPartnership ManagementStrategic PartnershipsCost OptimizationMarket AnalysisTeam MentoringCost SavingsCommercial NegotiationsMarket PenetrationMerchant AcquisitionSales Performance

About

I am a Business & Revenue Leader with 22+ years of experience, including nearly two decades in payments and fintech, driving enterprise growth, banking alliances, GTM execution, and full P&L ownership. At Cashfree Payments, I scaled the business book by more than 2X, unlocking new revenue streams and strengthening digital payment adoption through bank-led distribution networks. At PayU, I led Enterprise Strategy to deliver 3X growth in gross margins within three years, achieved double-digit annual savings through cost optimization, and drove multi-fold revenue expansion via strategic banking alliances. At HDFC Bank, I managed regional and zonal businesses across prepaid, forex, credit cards, and merchant acquiring, consistently ranking among the top performers nationally. I am empaneled in the Independent Director’s Databank after successfully completing the IICA self-assessment test, reinforcing my governance credentials and readiness to contribute at the board level. My core strength lies in turning platform capabilities into scalable revenue engines, forging long-term alliances, and building productive, high-performance teams that deliver sustainable business growth.

Experience

22 yrs 4 mos

Total Experience

3 yrs

Average Tenure

1 yr

Current Experience

Cashfree payments

Business Unit Head – Banking Referral Sales

May 2025 – Present · 1 yr · India · On-site

Leading banking referral partnerships with P&L ownership.
Grew the business book by more than 2X, strengthening digital payment adoption through bank-led distribution networks.
Driving incremental revenue opportunities by aligning tailored payment solutions with merchant and banking needs.
Building productive, high-performance teams to deliver scalable and compliant growth.

P&L ManagementBanking PartnershipsDigital Payment AdoptionTeam LeadershipPaymentsBusiness Management

Payu

Vice President – Head of Banking Alliance | Head of Strategy – Enterprise, EEB, GIB

Aug 2020 – May 2025 · 4 yrs 9 mos · India · On-site

Head of Banking Alliance (2024–2025):
Forged strategic partnerships with PSU, private, and international banks, driving multi-fold revenue expansion.
Negotiated contracts ensuring compliance with RBI guidelines, achieving double-digit annual savings.
Mentored a high-performing team, enhancing execution and productivity.
Head of Strategy – Enterprise, EEB, GIB (2020–2024):
Founded the Enterprise Strategy Team, scaling gross margin by 3X in three years.
Delivered significant cost savings through commercial negotiations and supply chain optimisation.
Strengthened PayU’s competitive positioning via market analysis and innovative product strategies.

Strategic PartnershipsCost OptimizationMarket AnalysisTeam MentoringEnterprise StrategyBanking Alliances

Hdfc bank

DVP – Regional Head | Zonal Head – Merchant Acquiring | AVP & Senior Manager Roles

Sep 2008 – Aug 2020 · 11 yrs 11 mos · Gurgaon, India

Expanded market penetration across prepaid, forex, and credit card businesses, consistently surpassing targets.
Led merchant acquisition across East India, driving transaction volumes and profitability.
Consistently ranked among the top 3 nationally in sales contests, earning recognition through international awards.
Won an International Contest (2010–11) leading to global exposure in China & Hong Kong.

Market PenetrationMerchant AcquisitionSales PerformanceSales LeadershipBusiness Development

Icici bank ltd.

Sales Manager-Credit Cards

Oct 2006 – Sep 2008 · 1 yr 11 mos · Delhi NCR

Drove co-branded credit card sales and strategic brand management.
Awarded the Champions Award – Center Stage for outstanding performance.

Co-branded Credit Card SalesBrand ManagementSales Management

Gabriel india limited

Product Officer

Feb 2006 – Oct 2006 · 8 mos

➤Was responsible for Business Development and Strategic Planning for the business portfolio of Shock Absorber and Struts

Business DevelopmentStrategic PlanningProduct Management

Mapmyindia

Asst manager - Sales

Apr 2005 – Feb 2006 · 10 mos

➤First Few Manangement Trainee to join MAPMYINDIA-CE Infosystems Pvt Ltd...A very Good learning & experience in the Firm for the whole tenure I was there. It was small stint in the firm but learnt alot....

Sales GenerationCustomer Engagement

Kent ro systems ltd.

Marketing Executive

Nov 2002 – Apr 2003 · 5 mos · Delhi NCR

Sales GenerationCustomer Engagement

Sara engineering works

Marketing Executive

Jan 2002 – Nov 2002 · 10 mos · Delhi

➤Involved in generating Sales for Ice-cream Bar and Moulds to the Ice Cream Manufacturers in mainly Delhi, NCR and Gujarat. like Mother dairy, Amul, Vadilal, Kwality, Nirula's and much other leading ice cream manufactures in India.
➤Enabled business presentations to customers
§Communicate and interact with customers on products.
§Understand the user requirement and present the specific solution and product to the customer.

Sales GenerationCustomer Engagement