Jul 2017 – Nov 2021 · 4 yrs 4 mos · Toronto, Ontario, Canada

• Credit Card Business, Canada
• Led credit strategy for Costco co-branded card portfolio and developed the customer acquisition program with annual bookings of 250K+ accounts and $30M+ NPV
• Model developer and credit analyst for upmarket card portfolio; conducted preliminary analysis to expand credit policy and re-enter market following credit pullback in 2020 due to COVID
• Conducted A/B testing to evaluate product features for online banking and e-statement enrollment; results indicated 10% higher enrollment in test group with recurring saving of $100K+
• Developed business case and setup credit monitoring to launch digital activation for Canadian cards and identified $0.5M annual cost savings
• Led financial budgeting process for card and correspondence operations; improved forecasting model to deliver annual budget with < 3% variance
• Evaluated multiple initiatives to craft new onboarding strategy and got buy-in from senior leadership
• Collaborated with product and process managers to quantify long term P&L and NPV benefits of changing card expiry to 5 years
• Commercial Banking Business, US
• Built scorecards to measure the performance of 160+ client servicing associates based on customer experience, throughput, associate engagement and risk control; improved salesforce service case logging by 20% in 6 months
• Created analytical model to assess the impact of digital treasury management product onboarding and destination digital self-service initiatives; identified $340K of net annual cost savings
• Analyzed the resource needs to meet Know Your Customer (KYC) requirements and built a capacity model to provide insights on utilization and resource planning; determined excess capacity and savings opportunity of 10 FTE

May 2016 – Aug 2016 · 3 mos · Greater Atlanta Area

• Developed go-to-market strategy to launch location-based services for Fortune 100 telecom company; identified capability gaps by analyzing competitive landscape and recommended potential partners to add 100M monthly active users
• Conducted due diligence on target company in cable industry for PE client; identified annual cost synergies of $10M and prioritized capital expenditure of $70M over a 5 year period

Apr 2014 – Jul 2015 · 1 yr 3 mos · Paris Area, France

• Co-defined and executed the financial communication campaign for the c.$40B company, aimed at investment management companies, pension funds, mutual funds and hedge funds etc.
• Represented SE in road shows across Europe and Canada to institutional investors. Assisted top management in developing a global diversified investor base.
• Collaborated with Nasdaq OMX advisory teams in London and Paris to introduce investor segmentation, enabling effective targeting and 3 point increase in shareholding by tier-1 investors holding >1M shares with > $50B AUM.
• Selected investor targets for the CxO. Engaged with sell-side analysts providing input on SE strategy and performance.
• Co-ordinated efforts with brokerage firms to organize non-deal investor road shows in North America and Europe for CxOs and investor relations team, aiming to meet 90% of active institutional shareholders.

Nov 2011 – Mar 2014 · 2 yrs 4 mos · Paris Area, France

• Collaborated with other finance teams to advise CxO's on the 3-year company program targets.
• Briefed the board on the share performance, sell-side recommendation changes and market concerns.
• Revamped the process of quarterly results to resolve delays in preparation due to internal organizational changes. Collaborated with financial controllers of the top 15 group countries to structurally reduce reporting lead time by 1 week.
• Co-developed corporate and financial messaging for 2014 capital markets day after the acquisition of Invensys (~$5.6B Equity).
• Led financial communication initiatives related to M&A activity in new economies.

Nov 2010 – Jul 2011 · 8 mos · Paris Area, France

Dec 2009 – Jun 2010 · 6 mos · Paris Area, France

• Collaborated with structuring team to improve the pricing and valuation process for 2 products, $36M combined notional value, for a Swiss hedge fund, enabling BNP to sell 2 more structured products.
• Coordinated reporting with traders in London and Hong Kong, assisting in managing $7B structured derivative products.