Anuj Chandra

Operations Associate

India4 yrs 9 mos experience
Most Likely To Switch

Key Highlights

  • Drove a 2.3x increase in conversion rates.
  • Reduced user churn by 46% on a Health and Fitness App.
  • Developed automated solutions leveraging Ads Data Hub.
Stackforce AI infers this person is a Data Analytics professional with expertise in MarTech and SaaS industries.

Contact

Skills

Core Skills

Data AnalyticsDigital Marketing

Other Skills

A/B TestingAds Data HubAnalytical SolutionsAudience AnalysisBig QueryBusiness AnalyticsBusiness ProcessBusiness Process ImprovementBusiness RequirementsConversion RateCustomer ServiceDashboard BuildingData AnalysisData CleaningData Manipulation

About

Analytics Professional with 4 years of experience, versed with various domains such as app/ web development, digital marketing to combine with data analytics to leverage data-driven insights for the development of successful strategies and the optimization of various KPIs. My responsibilities at the job are to extract, clean, and produce insights from datasets through visuals that help understand the crux of any problem and/or forecasting of trends, leading to pragmatic solutions. Biased towards taking key initiatives, skilled at working with no supervision and a constant learner in life. An avid reader of history, literature and a passionate football player/fan outside of work.

Experience

4 yrs 9 mos
Total Experience
1 yr 2 mos
Average Tenure
1 yr 10 mos
Current Experience

Ethinos

Manager- Data Specialist

Aug 2024Present · 1 yr 10 mos · Pune, Maharashtra, India

  • ● Drove a 2.3x increase in conversion rates for a Matrimonial App through Frequency and Audience Analysis.
  • ● Developing ADH use cases from scratch, which is a capability development job for Data Analytics in Digital Marketing.
  • ● Developing robust automated solutions by leveraging Ads Data Hub, Big Query, & custom-built Looker Studio dashboards.
Ads Data HubBig QueryLooker StudioConversion RateAudience AnalysisData Analytics+1

Dentsu

2 roles

Business Analyst

Promoted

Apr 2023Aug 2024 · 1 yr 4 mos · Pune, Maharashtra, India · On-site

Associate Business Analyst

Sep 2022Mar 2023 · 6 mos · Pune, Maharashtra, India · On-site

Jamsfy™ | jamstack | headless commerce

Data & Content Analyst

Mar 2022Sep 2022 · 6 mos · Mumbai, Maharashtra, India

  • Analytics for Auditzy, a web based website monitoring tool.
  • Dashboard creations for different metrics related to website monitoring, Chatbot implementation using NLP
  • Built a web crawler that generates sitelinks (internal and external both) using scrapy library in Python.
  • Reporting and Dashboarding on MS Excel and MS power BI.
NLPScrapyMS Power BIMS ExcelData Analytics

Pixster studio

Data Analyst

Aug 2021Mar 2022 · 7 mos · Ahmedabad, Gujarat, India

  • Data analysis of 15+ Android and iOS Apps across Behavioral, Revenue, Marketing and UX parameters as a single man team.
  • Development and Monitoring of KPIs in the above listed dimensions (Behavioral, Revenue, Marketing and UX ) Reduced user churn by 46% on a Health and Fitness category App.
  • Data Integration from various sources, setting up tracking events on GA4 that help understand user behaviour.
  • Constant A/B testing to analyze product features as well as design and Product page parameters.
  • Reporting and Dashboarding on Google Sheets and Google Data Studio.
GA4A/B TestingGoogle Data StudioGoogle SheetsData Analytics

Education

Birla Institute of Applied Sciences

Bachelor of Technology - BTech — Electronics and Communication Engineering

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