Anupama H

Software Engineer

Bengaluru, Karnataka, India13 yrs 11 mos experience

Highly Stable

Key Highlights

9+ years of experience in UI engineering.
Led multiple successful projects at InMobi.
Award-winning professional with a passion for innovation.

Stackforce AI infers this person is a Frontend UI Engineer in the AdTech industry.

Contact

Skills

Core Skills

Frontend DevelopmentUi Engineering

Other Skills

HTMLJavaScriptCSSGatsbyJSNode.jsUI DevelopmentCustomer-facing consolesProduct Information ManagementInMobi Customer Interface PortalCampaign creation workflowsVideo ads platformAdFormatsVASTVPAIDInMobi Lifetime Value Platform Portal

About

As a Staff Software Engineer - UI at LinkedIn, I leverage my 9+ years of experience and skills in client-side technologies to build highly performant and scalable web applications. I use GatsbyJS, Node.js, HTML, CSS, JavaScript, and other frameworks and libraries to create engaging and responsive user interfaces that enhance the user experience and satisfaction. I take complete ownership of solving any problems and building a deep understanding of the products I work on, while also mentoring and ramping up team members in various projects. I have contributed to the customer-facing consoles of Unbxd, the campaign creation workflows of InMobi, and the video interstitial ads platform of InMobi. I have also won multiple awards for my academic and professional excellence, and participated in a social impact hackathon. My mission is to use my UI expertise and passion for learning to create impactful and innovative solutions that empower people and organizations.

Experience

13 yrs 11 mos

Total Experience

4 yrs 10 mos

Average Tenure

4 yrs 2 mos

Current Experience

Staff Software Engineer - UI

Apr 2022 – Present · 4 yrs 2 mos · Bengaluru, Karnataka, India

HTMLJavaScriptCSSGatsbyJSNode.jsFrontend Development+1

Unbxd inc

Tech Lead UI

Sep 2017 – Apr 2022 · 4 yrs 7 mos · Bengaluru, Karnataka, India

Leading the UI team where we work all the customer facing consoles of Unbxd like the Self Serve Search console, Search SDKs, Unbxd Website and Product Information Management (PIM) console

UI DevelopmentCustomer-facing consolesProduct Information ManagementUI EngineeringFrontend Development

Inmobi

2 roles

Senior Software Engineer - UI

Promoted

Jan 2015 – Sep 2017 · 2 yrs 8 mos

☛ Inmobi Customer Interface Portal
The Inmobi Customer Interface Portal provides a platform for publishers and advertisers to come onboard and advertise/monetize with InMobi. Contributed in building various pages in this portal. I was also responsible for delivering all the UI projects for the Performance App Download section on the customer interface portal. As part of this worked on Creative Manager which is a tool to simplify operations around creatives.
☛ Reseller Platform
Contributed in building the campaign creation workflows in the Reseller Platform. As part of this built the creation flows for Banner, Interstitial and Video adformats.
☛ Video Interstitial Ads (http://video.inmobi.com)
Worked on building video ads and explored solutions for prebuffering videos for a buffer free instant play experience that helped in improving the render rates and play rates significantly.Worked on implementing VAST and VPAID mobile video technologies. Also implemented viewability tracking in the video ads through Moat and IAS integrations.
☛ AdFormats
Worked on the creation of cutting edge AdFormats like Banner Ads, Static Interstitial Ads, Frame Ads, Enriched Interstitial Ads and Carousal Ads. Automated the ad generation process using Grunt task runner that improved the efficiency of the deliverables.

InMobi Customer Interface PortalCampaign creation workflowsVideo ads platformAdFormatsUI EngineeringFrontend Development

Software Development Engineer

Jun 2012 – Dec 2014 · 2 yrs 6 mos

☛ InMobi Lifetime Value Platform Portal
Contributed in building the InMobi Lifetime Value Platform Portal (LTVP). LTVP is a one stop shop for Mobile App Developers to analyze, monetize, and drive engagement for their Apps.
☛ App Intelligence Portal Rich UI
Redesigned the App Intelligence Insights portal as part of Bootcamp Project. The main idea was to create a dashboard for the developer where he can view all the required information in brief at one place. The application used various widgets to display all the data visually.

InMobi Lifetime Value Platform PortalApp Intelligence PortalUI EngineeringFrontend Development