May 2024 – Present · 2 yrs 1 mo

• Currently leading frontend Engineering and Software development test Engineering team for a modern Campaign Management SaaS platform, empowering marketers to automate and optimise multi-channel campaigns. Focused on delivering performance, speed, and AI-native developer workflows.
• Highlights:
• Scaled platform with Reactjs(RSC + Hooks), Zustand, Next.js, TypeScript, Tailwind CSS, and GraphQL
• Delivered core features: campaign journey builder, A/B testing, audience targeting, real-time analytics
• API: FastAPI, Node.js, Mongoose.
• Databases: PostgreSQL, MySQL, Apache Pinot, Duck DB, Supabase, Firebase, MongoDB
• Embedded AI-native tools across the dev lifecycle:
• IDE and Tools: WindSurf AI, Cursor AI, Lovable.dev – pair programming, refactoring, debugging
• Grok, ChatGPT, Claude 3.5 / 3.7, DeepSeek – architecture, UX copy, test generation
• v0.dev, 21st.dev – rapid UI prototyping and design-to-code flows
• Built an internal design system + component library to unify UX across teams
• Established CI/CD pipelines (GitHub Actions), observability (Sentry.io), and testing (Nightwatchjs, JestJS, Vitest, Selenium)
• Managed and mentored a high-performing team of 13 front end engineers, including Juniors upto Team Leads drove 40% faster MVP cycles through AI-assisted development.
• Managed and mentored, SDETs Lead and SDETs
• Stake Holder Management, Timeline Management, ETA, Delivery, Negotiations, Conflict Resolutions.

Jan 2022 – Mar 2025 · 3 yrs 2 mos

• Leadership and Strategy:
• Provide strategic vision and technical leadership for the front-end engineering team.
• Define and communicate the front-end development roadmap, aligning it with the overall business objectives.
• Stay up-to-date with industry trends and best practices, and drive the adoption of emerging technologies and tools.
• Team Management:
• Build and mentor a high-performing front-end engineering team, fostering a culture of collaboration, innovation, and excellence.
• Set clear goals, provide feedback, and conduct performance evaluations for team members.
• Identify skill gaps and develop training plans to enhance the team's capabilities.
• Technical Expertise:
• Stay abreast of the latest front-end technologies, frameworks, and industry standards.
• Provide technical guidance and architectural oversight for front-end development projects.
• Conduct code reviews and ensure adherence to coding standards, performance optimization, and scalability.
• Project Delivery:
• Collaborate with cross-functional teams, including product management, design, and back-end development, to ensure seamless integration and delivery of front-end solutions.
• Define project timelines, allocate resources, and track progress to ensure on-time and high-quality delivery.
• Mitigate risks and troubleshoot issues during the development lifecycle.
• Collaboration and Communication:
• Foster strong partnerships with stakeholders, including executives, product owners, and designers, to understand business requirements and translate them into technical solutions.
• Communicate effectively with both technical and non-technical stakeholders, presenting complex ideas and concepts in a clear and concise manner.
• Promote a culture of collaboration and knowledge sharing across teams.

Jul 2017 – Jan 2022 · 4 yrs 6 mos

• Heading the entire Front End Engineering for one Business Unit of the Organisation.
• Managing a team of 33+ people inclusive of (Front End Engineers, Software Testers and a Designer)
• Handling 7+ Sub-Business unit projects which generate multi-million revenue yearly.
• Design, Front-End Architecture, Automation, Content and QA planning for projects.
• Technologies used (Javascript, ES6, Wordpress, Reactjs, Vuejs, HTML, CSS, JESTjs, Webpack, GraphQL, MySQL, PHP, React Native, GIT)
• Plan and execute long term strategies that benefit the Business Unit and the Products.
• Foster technical decision making on the team, but make final decisions when necessary
• Hold regular 1:1's with all members of the team.
• Performance Appraisals, Goal-setting, Performance Monitoring & Feedback Sessions.
• Regular catchups with BU heads, Business and cross technical teams.
• Resource Hiring & Training based on regular Skillset Assessment.
• Overall helping the organisation deliver top-notch Products.

Jan 2015 – Jan 2017 · 2 yrs

• Leading a team of Designers, UI Developers and Quality Analysts for Web Development projects associated with the organisation.
• The following are my roles and responsibilities.
• ● Automation of multiple tasks by building solutions from scratch to reduce work load and thus increasing productive time for resources.
• ● Optimisation of live web pages based on changing Design trends and techniques causing a level up in in CTR, R2A and Revenue.
• ● Full Stack Development planning and maintenance for the projects including prototyping the Designs, Development and Quality analysis.
• ● Responsible for developing & managing the front end templates for the World's Largest Domain Parking company.
• ● Responsible for setting up the entire Email Campaign Management System, right from email template Design & Development, Coding, Quality Assurance of Creatives.
• ● Recruit, mentor, and lead in-house development team and help them to perform their tasks more effectively and efficiently.
• ● Translate functional specifications into logical, component-based technical designs.
• ● Regular code reviews of subordinates to ensure it is clean, optimised, reusable and robust.
• ● Strong focus on the business goals, transparency with the Management, frequent meetings with the Business developers and Tech Leads to make sure the Project is Live within the given time or before.
• ● Adaptable to all modern JavaScript libraries ExtJS, Sencha touch, YUI, jQuery & Mobile, React, Webpack, Backbone.js, Angular.js , Page.js , WebGL, CoffeScript, Userscore.js, D3.js,Grunt, Node.js and more..
• ● Motivation to the resources on upgrading and sharpening their talents in a way which will uplift their standards in the Organisation.
• ● Mainly leading a change at internet speed driving innovation using technology.

Jan 2013 – Jan 2015 · 2 yrs

• ● Leading an Agile team for multiple web development projects including technologies like PHP,HTML5,CSS3,Javascript,Jquery,WordPress, Anti-spam Email Development & Delivery etc.
• ● Assistance in the generation of ETA's for Project proposals and Programming tasks along with Detailed specifications of requirement gathering for several projects.
• ● Development of high quality code from current designs following appropriate coding standards.
• ● Active Participation in Design Inspections and Code Walk-through Reviews as per the Business Models.
• ● Keeping management informed of task progress, issues, etc. throughout the development process.
• ● Assist in providing development documentation, as well as testing suggestions for the quality analysts.
• ● Managing Multiple Projects and their Delivery.

Aug 2011 – Aug 2013 · 2 yrs

• ● Worked with Product Designers to implement the next generation of products.
• ● Built efficient and reusable front-end abstractions and systems.
• ● Interaction with other team members to incorporate their innovations and vice versa.
• ● Identification and communication for best practices in front-end engineering.
• ● Fulfillment of several project requests simultaneously while meeting tight deadlines.
• ● Served as a mentor for junior front end engineers and peers.