Audrey Davidson

CEO

Toronto, Ontario, Canada28 yrs 2 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Proven track record in integrated marketing campaigns.
  • Expert in digital marketing and e-commerce strategies.
  • Strong leadership in cross-functional team management.
Stackforce AI infers this person is a Marketing Leader in the Healthcare and Digital Marketing sectors.

Contact

LinkedIn

Skills

Core Skills

Digital MarketingE-commerce

Other Skills

e-commerce marketinga/b testinganalyticsoptimizationperformance marketingSEOpaid mediaemailpaid socialGoogle analyticsIntegrated MarketingMarketing StrategyStrategic PlanningMarketingDigital Media

About

Innovative and collaborative marketing, communications and sales leader with extensive experience on both corporate and advertising agency sides of business seeks to network with other marketing professionals. Proven track record in guiding cross-functional teams in the strategy development and execution of integrated marketing campaigns driving engagement, revenue, and efficiencies. Experienced presenter, negotiator, and businessperson; able to forge solid relationships with strategic partners and build consensus across multiple organizational levels. Excels at tapping into team potential. Committed to continuous learning.

Experience

28 yrs 2 mos
Total Experience
3 yrs 3 mos
Average Tenure
4 yrs 1 mo
Current Experience

Microsoft

2 roles

Head of Central Marketing Organization Microsoft Canada

Jun 2022 – Present · 3 yrs 11 mos · Hybrid

Head of Integrated Marketing Americas

Apr 2022 – Present · 4 yrs 1 mo · Hybrid

Metagenics

3 roles

Director, Digital & Brand Marketing North America

Promoted

Apr 2021 – Jun 2022 · 1 yr 2 mos

  • Responsible for e-commerce marketing, digital marketing, including a/b testing, analytics, optimization, and performance marketing (SEO, paid media, email, paid social, Google analytics).
e-commerce marketingdigital marketinga/b testinganalyticsoptimizationperformance marketing+7

Director, Marketing and Inside Sales

Promoted

Jun 2018 – Apr 2021 · 2 yrs 10 mos

Senior Territory Sales Manager

Jun 2014 – Jun 2018 · 4 yrs

Postmedia network inc.

Partnerships Manager

Apr 2013 – Jun 2014 · 1 yr 2 mos · toronto, canada area

Clementine digital boutique ltd

Director Of Client Services

Sep 2010 – Dec 2013 · 3 yrs 3 mos · Toronto, Canada Area

  • Marketing Strategy & Activation

Ogilvy & mather

Account Director- IBM

Mar 2008 – Aug 2010 · 2 yrs 5 mos

Acpana business systems

Marketing Director

Jan 2007 – Jan 2008 · 1 yr

George p johnson experience marketing

Senior Strategist B2B Tech Accounts

Jan 2003 – Jan 2007 · 4 yrs

Tidal wave group

Senior Account Manager B2B Tech Accounts

Jan 2002 – Jan 2004 · 2 yrs

Ibm

Integrated Marketing Communications Manager

Jan 1998 – Jan 2002 · 4 yrs

Education

MIT Sloan School of Management

Digital Marketing Analytics

Leadership Cadence

Leadership Development

Miller Heiman Group

Professional Selling Skills

Huthwaite International

SPIN Selling Skills

Canadian School for Natural Nutrition

Registered Nutritionist — Nutrition Sciences

Institute of Communication Agencies

Certified Advertising Professional — Advertising

Western University

Bachelor of Arts (BA) — Sociology

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