Chandan Singh

Digital Marketing Specialist

Bengaluru, Karnataka, India13 yrs 2 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Over 15 years in digital marketing and training.
  • Expert in Adobe Experience Cloud applications.
  • Proven track record in corporate training and strategy development.
Stackforce AI infers this person is a Digital Marketing and Corporate Training expert in the MarTech industry.

Contact

Skills

Core Skills

Adobe AnalyticsAdobe Experience Platform (aep)Digital MarketingCorporate TrainingIntegrated Marketing StrategyContent MarketingSeoSem

Other Skills

Adobe Audience ManagerAdobe Customer Journey AnalyticsAdobe Experience CloudAdobe Marketing SuiteAdobe TargetAdvertisingAnalyticsArtificial Intelligence (AI)AweberBacklink strategyBrand Development StrategyBusiness StrategyCampaign Strategy DevelopmentCompetitor advertising researchContent Strategy

About

๐Ÿš€ About Me: As a seasoned professional with over 15 years of experience in the digital marketing realm and a decade in teaching and mentoring, I am passionate about empowering professionals in the ever-evolving digital landscape. Specializing in Adobe Experience Cloud applications, I have a deep understanding of Adobe Experience Platform (AEP), Adobe Analytics, Adobe Target, Adobe Audience Manager (AAM), and Adobe Customer Journey Analytics (CJA). ๐ŸŒ Expertise in Corporate Training: I excel in conducting both public and onsite corporate trainings, encompassing Adobe Analytics, Adobe CJA, Adobe Target, Adobe Audience Manager, and Adobe Experience Platform. My training proficiency spans classroom, virtual, and corporate environments, delivering content across the Asia Pacific region. I am adept at customizing training programs, lab activities, and assessments to meet diverse client needs, fostering professional growth in various roles including end users, developers, administrators, and management. ๐Ÿ’ก Digital Marketing Mastery: In the digital marketing sphere, I specialize in crafting dynamic online marketing strategies. My areas of expertise include Search Engine Optimization (SEO), Lead Generation, Conversion Rate Optimization (CRO), Growth Hacking, Social Media, and Content Marketing. These strategies are designed to enhance audience engagement and elevate brand visibility. ๐Ÿ› ๏ธ Services: - Online and on-site curriculum development and training on Adobe Experience Cloud applications, including, Adobe Experience Platform (AEP), Adobe Analytics, Adobe Target, Adobe Audience Manager (AAM), and Adobe Customer Journey Analytics (CJA). - Development of comprehensive Digital Marketing Strategies integrating user expectations, information architecture, and audience analysis. - Expert-led corporate training for Digital Marketing professionals and businesses. - Innovative Social Media strategies aimed at expanding customer base, generating leads, and driving sales. - Consultation and implementation in SEM, SEO, PPC, Website Design, Web Development, E-commerce, Email Marketing, and Website Maintenance. - Content Marketing Strategy - SEO - Lead Generation - CRO - Email & Social Media Marketing - PPC - Google Ads, Facebook, Twitter, LinkedIn - Building and optimizing Marketing Funnels ๐Ÿ”ฅ My Passion: I am deeply committed to training and consulting, collaborating with teams to provide top-tier professional services in digital transformation. My approach is not just about imparting knowledge; it's about inspiring change and driving progress in the digital world.

Experience

13 yrs 2 mos
Total Experience
2 yrs 7 mos
Average Tenure
4 yrs 2 mos
Current Experience

Adobe

Corporate Instructor

Apr 2022 โ€“ Present ยท 4 yrs 2 mos ยท Bengaluru, Karnataka, India

  • Experienced Adobe Analytics Corporate Trainer with 15 years of working experience in online Digital Experience. Skilled in Adobe Analytics, Adobe Target, Adobe Experience Platform (AEP), Customer Journey Analytics (CJA) and Adobe Launch/Data Collections.
Adobe AnalyticsAdobe Audience ManagerAdobe Customer Journey AnalyticsAdobe TargetKey MetricsAdobe Experience Platform (AEP)

Na

Digital Marketing Consultant, Student Mentor and Corporate Trainer

Jan 2019 โ€“ Apr 2022 ยท 3 yrs 3 mos ยท India

  • Summary of Qualifications:
  • Experienced online and digital marketing corporate trainer for some of the top brands in India.
  • Expert at training on digital promotions, specializing in paid ads (pay-per-click), social media campaigns, SEO, lead generation and email marketing campaigns.
  • Experienced working on various levels with consumers, advertisers, corporate clients, and media contacts.
  • Experienced in digital imaging, including graphics and motion design with Adobe Photoshop, After Effects and Illustrator.
  • Proficient in copy-writing including email campaigns, website content, social media posts, and advertisements.
  • Extensive experience with Adobe Marketing Suite, Google AdWords, Google Analytics, Google Tag Manager (GTM), Google Optimize, VWO, MailChimp, Aweber, WordPress, SalesForce.com, Hootsuite, and Marketo.
  • No matter what industry/niche you are in, I will show you how to present your products/services to the world - in a way so as to meaningfully connect with the people who really need them. Let me show you the right blend of analytical insights, observation, and effective case-studies to teach you:
  • How to build trust and engagement with your target demographic.
  • Deciding not only who it is you want to reach out to, but also who not to.
  • The modern marketing framework - You need to help others become whom they want to be, in order to achieve your business goals.
  • Why a traditional approach to advertising and branding could be setting you up for failure.
  • Why you need to bank on the surprising role that tension plays in any buying decision.
  • And last, but not the least, how marketing, at its core, is all about telling stories, and how the best storytellers are winning!
Key MetricsDigital promotionsPaid adsSocial media campaignsSEOLead generation+15

Proprofs

Vice President - Digital Marketing

Jan 2016 โ€“ Apr 2019 ยท 3 yrs 3 mos ยท Noida, India

  • Responsible for:
  • Integrated Marketing Strategy, Business Strategy, Brand Development Strategy
  • SEO, Social Media, Email Marketing and Market Research
  • Content Marketing, Advertising, Campaign Strategy Development
Key MetricsIntegrated Marketing StrategyBusiness StrategyBrand Development StrategySEOSocial Media+5

Hcentive, inc.

Marketing Communications Manager

Jul 2014 โ€“ Jan 2016 ยท 1 yr 6 mos ยท New Delhi Area, India

Key Metrics

Iomedia

Project Manager

May 2012 โ€“ Jul 2014 ยท 2 yrs 2 mos

  • Website Analytics, Page Optimization, Social Media Measurement
Website AnalyticsPage OptimizationSocial Media Measurement

Indus seo

Project Manager

Mar 2010 โ€“ Apr 2012 ยท 2 yrs 1 mo

  • SEO, SEM, Viral Campaigns, Monitor, track, and report on paid search metrics, including trend analysis, ROI by Campaign, Site, and Category, Research and analyze competitor advertising links, Back link strategy and implementation
SEOSEMViral CampaignsMonitoring paid search metricsTrend analysisROI analysis+2

Education

RVCE

Bachelor of Engineering (BE)

Jan 2001 โ€“ Jan 2005

Mount Assisi School

Matriculation โ€” PCMB

Jan 1988 โ€“ Jan 1999

Stackforce found 100+ more professionals with Adobe Analytics & Adobe Experience Platform (aep)

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