Corina Goetz — CEO

Most Western businesses do not fail in the Gulf because of their product. They fail because they misunderstand the culture, the moment, and the way trust is built. I explain how business and culture actually work across Saudi Arabia, the UAE, Qatar, Oman, Bahrain, and Kuwait—beyond outdated assumptions and surface-level advice. Doing business in the Gulf today is not about flying in with a polished pitch or translated materials. It is about understanding: - how decisions are really made - why relationships come before transactions and how national pride, ambition, and context shape every interaction When those things are missed, deals quietly stall. When they are understood, doors open. I work with Western leaders and teams who want to operate in the Gulf with confidence, credibility, and cultural fluency—not guesswork. What I help with: - Navigating business and social etiquette without second-guessing - Building trust with senior stakeholders - Adapting communication and strategy to how the region actually works - Turning insight into long-term presence, not short-term wins What clients say “For years we dabbled in the GCC. Now we have a focused, confident team that knows how to build real relationships—and we are seeing the impact in our pipeline.” “We struggled to connect before. Shifting our mindset and communication changed everything.” Ways I work with teams - VIP strategy days - Cultural and commercial advisory (Saudi Arabia, UAE, Qatar, Oman) - Workshops and group training on Gulf business culture Speaking on: - Doing business in the Gulf as a Westerner - Saudi cultural insights - Women, entrepreneurship, and influence in the Middle East Resources and tools: 👉 www.star-cat.co.uk/shop If you want a simple place to start, I share practical insights in my free newsletter: 👉 https://star-cat.uk/newsletter-page-8920 If this resonates, you can reach me via DM or email: support@star-cat.co.uk

Stackforce AI infers this person is a Cultural Advisory Expert specializing in Gulf business strategies.

Location: London, England, United Kingdom

Experience: 26 yrs 3 mos