Dec 2024 – Present · 1 yr 5 mos

• Listen now on YouTube, Spotify, Apple, and everywhere you listen to podcasts.
• Interested in sponsoring? Email daniel@twodadsintech.com.

Nov 2024 – Nov 2025 · 1 yr

Mar 2024 – Present · 2 yrs 2 mos · Remote

• Palmetto Parents is a weekly newsletter tailored for parents in Summerville, South Carolina and Charleston, South Carolina (2 cities, and growing!) authored by local moms and dads. Delivered directly to subscribers, it curates timely updates on family-friendly happenings, like parks, community events, restaurant picks, outdoor adventures, and thoughtful parenting insights.
• Celebrated for its warm, community‑centric tone, Palmetto Parents connects families with trusted recommendations and reliable, locally focused content.
• Loved by thousands, it helps families stay informed, engaged, and supported in their everyday lives.

Nov 2023 – Present · 2 yrs 6 mos

• Led strategic sales execution from Seed through Series B ($46.5M raised), positioning beehiiv as an industry-leading email platform.
• Scaled sales organization from zero to seven, including three direct reports, building a high-performing team with robust sales discipline.
• Managed and grew an active pipeline exceeding $10M, consistently achieving ambitious monthly and quarterly targets with 15-30% QoQ revenue growth.
• Managed and sourced my own pipeline; closed the largest logos in company history, including TIME Magazine.
• Delivered precise sales forecasts to enable cross-functional strategic planning and alignment.
• Expertly coached team members to master product knowledge, objection handling, and competitive differentiation, significantly boosting win rates.
• Highly active player-coach—personally demoing solutions and driving strategic social selling initiatives to accelerate pipeline generation.
• Launched and grew beehiiv’s community ("hiiv") from inception to over 5,000 highly engaged members.

Nov 2022 – Nov 2023 · 1 yr

• beehiiv is the premier newsletter platform empowering creators and businesses with advanced email solutions designed for scalable audience growth and monetization.
• Directed strategic sales initiatives from Seed through Series A ($17.6M raised), contributing significantly to company valuation and market positioning.
• Closed 300+ accounts totaling over $1.1M in revenue, securing marquee partnerships including Arnold Schwarzenegger, Grit, and Superhuman.
• Developed and implemented a repeatable, scalable, full-cycle enterprise sales model from scratch, streamlining acquisition and revenue acceleration.
• Deployed a best-in-class sales technology stack (Hubspot, Gong, Apollo, Instantly, LinkedIn Sales Navigator, Chili Piper, and more), improving sales productivity, pipeline management, and forecasting accuracy.
• Was promoted to Senior Sales Manager.

Jun 2022 – Aug 2022 · 2 mos

• Led the Flipside Crypto community of over 13,000 data analysts (SQL, Python, R) on Discord from all over the world as they queried blockchain data to provide healthy and accurate crypto data to blockchain partners.
• Built content strategies and marketing models for 50k community across Twitter Spaces and Discord.
• Worked closely with the marketing team to gather community engagement insights for continued growth and sustainable educational programs.

Mar 2022 – May 2022 · 2 mos

• Built a B2B and B2C weekly newsletter in Hubspot and A/B tested to 27,000 subscribers using analytics to drive decisions and changes
• Aligned data from historical purchasing habits with consumer segmentation and SEO strategies that led to an increase in daily active users (DAU).
• Strategically restructured content, marketing, and growth teams to consolidate end-to-end marketing processes and cut down meetings by 75%.
• Performed a company-wide digital health audit to identify key performance metrics for growing new net users.

Dec 2021 – Aug 2022 · 8 mos

• Led the marketing team to optimize content strategy across media verticals including email newsletters, Twitter Spaces, Discord podiums, social media platforms, and brand partnership packages to deliver valuable content to the LinksDAO community and partners; surpassed 30k Twitter followers, 3k email newsletter subscribers, and 15k Discord members in 3 months.
• Launched The Mulligan, a fintech newsletter focused on golf and web3; implemented growth-based incentive platform (beehiiv); achieved a consistent 60-70% open rate. Proposed the newsletter system and growth incentive budget to team with approved execution.
• Managed editorial calendar and content production strategies as a people manager and individual contributor.

May 2021 – Apr 2022 · 11 mos

• Led a team of SaaS copywriters and reporters to curate new product releases, including video scripts, SEO optimized web pages, and podcast content curation.
• Founded and launched a B2B business newsletter with Morning Brew style writing and reporting. Used Hubspot + Mailchimp, Sparkloop, Woocommerce, and Printful to create a completely automated subscriber growth referral incentive pipeline with tier-based drop-ship rewards. beehiiv now does all of this in its entirety, and is a much better platform than all the aforementioned for newsletter growth.
• Increased B2B blog traffic by 100,000 views per month by developing a new content strategy, reworking existing web content with relevant longtail keywords, and writing industry topic briefs for SEO/SEM; designed and wrote blog within Webflow.

Dec 2020 – May 2021 · 5 mos

• Developed and implemented B2B marketing plans and product release strategies to keep adspend and campaign budget under target; also developed subsequent B2C marketing models for several company subsidiaries
• Monitored costs and budgets across multiple channels of advertising
• Participated in branding initiatives in all five company subsidiaries, including web development/design, social media advertising, copywriting, graphic design, and channel-specific distribution
• Supervised two marketing teams; one in Google/Bing space, and one in Amazon space, including hiring, training, collaboration, and target schedules and deadlines
• Developed sustainable marketing budget to increase ROAS on established campaigns and created strategies for duplicating and scaling successful campaigns across products and platforms
• Demonstrated outstanding communication skills, including C-level negotiations, enterprise relationship nurturing, and interdepartmental cooperation
• Managed agencies, including hiring, contract negotiation, and work management
• Gave expert advice on web design and development, and application integration via 3rd party APIs for seamless internal integration of new system launches

Jan 2019 – Dec 2020 · 1 yr 11 mos

• Built highly skilled sales team of 20+ individuals in the United States; heavy travel required (over 75%)
• Performed over 100 speaking engagements throughout the United States for product education and certified contact-hour teaching for Assistive Technology Professionals (ATPs) in hospitals, rehab clinics, product distributors, and VAs
• Developed new product brand on Amazon Seller Central using FBA (Fulfilled by Amazon) and FBS (Fulfilled by Seller) to increase Amazon sales over 20,000% from 2019 - 2021.
• Expert WordPress developer and web app customizer; built highly customized portals and web app plugins; integrated REST APIs into UI/UX implementations
• Combined use of design skills in Adobe Illustrator, Photoshop, and InDesign, as well as expertise in 3D Design (Alibre, Solidworks) to fully brand new company subdivisions and subsidiaries

Mar 2017 – Jan 2019 · 1 yr 10 mos

• Developed 5+ revenue generating websites, implementing SEO throughout for eCommerce lead conversion; full stack development required for front-end and server-side creation.
• Helped the founding of a new product brand (Gravity) in an unfamiliar marketplace; research, travel, A/B testing, and strategy implementation required for months prior to successful launch
• Regularly used Adobe InDesign and Adobe Illustrator to create website and branding mockups, and to build and maintain a ~150-page product catalog
• Worked collaboratively with product development and sales teams to build content and product strategies for multiple subsidiaries

Jul 2016 – Jul 2019 · 3 yrs · Greater Chicago Area

• Designed and created website solutions
• Advised on marketing and growth strategies
• Created and edited social and marketing content

Aug 2015 – Present · 10 yrs 9 mos

• Build B2B sales and marketing teams, plus operational strategies for seed, Series A, Series B, and beyond.
• Teach companies how to empower their employees to be brand ambassadors and product evangelists.
• Consult on sales and GTM strategies, as well as content creation across all social media platforms.
• Build, design, and launch highly scalable newsletters.
• Advise on launching and scaling hyperactive communities.