Feb 2025 – Aug 2025 · 6 mos · Hyderabad, Telangana, India · On-site

May 2023 – Feb 2025 · 1 yr 9 mos · Hyderabad, Telangana, India · On-site

• Keka HR is a modern, full-stack HRMS, Payroll, and PSA platform, designed to simplify workforce management and drive operational excellence. I led the sales function for the USA territory, taking it from the ground up—starting as the first sales hire and building a fully capable, profitable sales engine.
• During my tenure, I worked cross-functionally with the partnerships, outbound, inbound, demand generation, and product marketing teams, shaping our go-to-market strategy and strengthening our market presence.
• 1) Built and scaled the sales function for the U.S. market, establishing a structured sales motion.
• 2) Assisted in landing ~50 new logos, driving significant revenue growth.
• 3) Led demand generation initiatives, aligning outbound and inbound efforts for pipeline acceleration.
• 4) Partnered with product marketing to refine positioning, messaging, and sales enablement strategies.
• 5) Collaborated with the partnerships team to expand market reach and build strategic alliances.
• This journey has been about more than just numbers—it's been about building a team, refining a sales playbook, and setting the foundation for long-term growth in a competitive market.

Aug 2021 – Feb 2023 · 1 yr 6 mos · Bengaluru, Karnataka, India · On-site

• In the Source To Pay Transformation function at Whatfix, we were focussed on driving exponential ROI on an organization's technology investments. We are taking a stab at this from a technology adoption perspective.
• In this role, I constantly met procurement, supplier management, contracting, financial systems professionals, who were moving beyond process improvement and QRGs to boost the ROI and loss savings on tech investments.

Jan 2019 – Aug 2021 · 2 yrs 7 mos · Pune, Maharashtra, India

• In 2.5 years established multiple sales engines for 3 industry verticals with aligned native marketing and research teams.
• Key Achievements -
• 1) Scaled sales from one healthcare focussed vertical to three more verticals - Insurance, CPG, Advanced Analytics
• 2) Scaled the team to 15 sales professionals comprising AE’s and BDRs, closed USD 9 million in ARR post process maturity in 2020
• 3) Upskilled self and team with core sales concepts and technical knowledge/certifications from AWS, Tableau, and Snowflake
• 4) Established a full-fledged growth engine comprising of BDRs (Appointment Generations), AEs (Product Demonstration & Negotiations), Marketing (Performance, Collaterals, Pre-sales), and Market Research.
• 5) Worked with Founders and Country Head on multiple process improvement initiatives

Aug 2017 – Dec 2018 · 1 yr 4 mos · Mumbai Area, India

• CRES was a client I landed with a previous organization, which asked me to join and lead 3 early-stage subsidiaries. Here, I explored and lead 3 business categories - Infrastructure Management & Services, Automation, eCommerce & Supply Chain.
• Key Achievements -
• 1) Worked as part of Founder’s office, led strategy sessions, prototype development, sourcing, and supply chain optimization
• 2) Lead deals in real estate acquisitions, managed and expanded in accounts like Toyota for infrastructure services
• 3) Managed web services and IoT product development & roadmap
• 4) Managed PCB partners in Southeast Asia, General Commodity Procurement partners in Maharashtra and Gujarat

Apr 2017 – Aug 2017 · 4 mos · Mumbai Area, India

• Key Achievements -
• 1) Landed multiple clients in just my first quarter in SMB market
• 2) Expanded in existing accounts with marketing services offerings
• 3) Worked with Business Development Head and Marketing Head in developing a better content strategy

Oct 2015 – May 2017 · 1 yr 7 mos · Pune, India

• Founded Inceptum with 3 Co-Founders, our core services included Web & Mobile application development and workshop in partnership with Educational Institutions. We worked out of an apartment in Pune, India, and scaled the team to 21 associates/interns on contract. Successfully delivered 30+ projects to clients and 15 workshops in Educational Institutions.
• Key Learnings -
• 1) Finance + Strategic Team Building is a must-learn for Founders prior to setting up the corporation
• 2) Multiple revenue streams without enough resources is one of the biggest pitfalls
• 3) Clear vision + implementation + critical evaluation + persistence are foundational concepts and non-negotiable while leading in an organisation