Jocelin Liow

Business Development Executive

Singapore, Singapore14 yrs 2 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Top SDR globally for FY2021 & FY2022.
Achieved 125% against KPI in client onboarding.
Expanded brand awareness in a traditional logistics sector.

Stackforce AI infers this person is a SaaS and Marketing professional with expertise in client relations and business development.

Contact

Skills

Core Skills

Business DevelopmentAccount ManagementMarketingMarketing CommunicationsEvent PlanningInternal Communications

Other Skills

B2B MarketingBrand AwarenessChange ManagementClient RelationsClient Relationships StrengtheningConsultative SellingContinuous ImprovementCorporate EventsCustomer AcquisitionCustomer RetentionDemand GenerationInternal & External CommunicationsLogistics ManagementManagementMarketing Event Planning

About

Jocelin had worked for growing and foreign establishments, specialising in strategic business development and marketing communications. Her forte is in listening and analysing her client's business needs, and tailoring an optimal solution that works best for them. Her experience includes customizing solutions for various companies ranging from startups to small and medium-sized enterprises (SMEs) and Multinational Companies (MNCs).

Experience

Sendbird

2 roles

Strategic Account Manager (Hybrid)

Promoted

Jun 2022 – Present · 3 yrs 9 mos

Acquired new business logos and managed strategic accounts in the APAC region for tech leaders such as Maya, Traveloka, Tiket, Rakuten and hipages group.
Collaborated with cross-functional teams to drive revenue growth and foster strong client relationships.
Implemented innovative strategies to increase customer engagement and retention, resulting in a significant boost in sales.

Salesforce.comAccount ManagementBusiness DevelopmentClient Relationships StrengtheningCustomer Retention

Sales Development Representative

Sep 2020 – May 2022 · 1 yr 8 mos

FY2021 & FY 2022 Top SDR globally, President’s Club

Versafleet

Sales Marketing Manager

Mar 2018 – Aug 2020 · 2 yrs 5 mos · Singapore

Expanded awareness of VersaFleet’s brand in logistics, an industry traditionally slow to adopt innovation

MarketingBrand AwarenessLogistics Management

Payrollserve

2 roles

Assistant Marketing Manager

Promoted

Oct 2015 – Feb 2018 · 2 yrs 4 mos

Achieved 125% against KPI, onboarded more than 50 clients to be brand ambassadors
Manage partner relation and create pipelines worth 300k with Business Associations (such as SBF, SCCCI) through online and offline outbound activities
Conducted regular key account meetings with overseas and local clients to upsell and cross-sell products (such as Xero, Sage)
Organised islandwide marketing outreach campaign with Singapore Post to create B2B brand awareness, reaching out to 91,000 contacts

Client RelationsMarketing CommunicationsEvent Planning

Senior Marketing Executive

Jul 2013 – Sep 2015 · 2 yrs 2 mos

Achieved 95% PayDay! SaaS sign up rate within a 3-hour product launch event
Planned PayrollServe’s inaugural HR Summit event participation, targeting more than 4,000 local and overseas Human Resources professionals
Nominated by Director to lead the recreation club and spearheaded 2014 quarterly employee engagement activities

Event PlanningMarketingCustomer Acquisition

Tnt

Internal Communication Executive

Oct 2011 – Jul 2013 · 1 yr 9 mos · Singapore

Led the Orange Print committee consisting of cross-functional colleagues and gathered positive feedback from management and employees
Nominated by management and voted by employees as one of the winners for 2012 Engagement Award Recipient

Internal CommunicationsTeam Leadership