Datha Shashank

Product Designer

Hyderabad, Telangana, India4 yrs 3 mos experience

Key Highlights

Led design for a comprehensive OTT ecosystem.
Designed multi-role healthcare applications for diverse user needs.
Expert in creating scalable and accessible design systems.

Stackforce AI infers this person is a UI/UX and Product Designer specializing in OTT and Healthcare industries.

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Skills

Core Skills

Product DesignUser Experience (ux)

Other Skills

User Interface DesignUX researchInformation architectureUsability testingPrototypingDesign systemsResponsive web designHigh-fidelity UIProject ManagementUser-centered DesignTeam ManagementCreative Problem SolvingTime ManagementSketchingAdobe XD

About

I am a UI/UX & Product Designer with 4+ years of experience designing large-scale digital products across OTT, healthcare, SaaS, and enterprise platforms. I specialize in end-to-end product design — from UX research and information architecture to high-fidelity UI, prototyping, and usability testing. Most recently, I led the design of Toqqer, a full OTT ecosystem covering creator tools, mobile apps, studio publishing, monetization modules, and AI-driven content moderation. Earlier, I designed a multi-app healthcare management system used by doctors, pharmacists, lab teams, and patients. I thrive in fast-moving startup environments, collaborating closely with product managers, developers, and business teams to build scalable, accessible, and user-centric solutions. My work blends strong visual design, interaction design, and system thinking, backed by UX principles and practical research. What I bring: • End-to-end product ownership (research → IA → UI/UX → usability testing → delivery) • Experience designing for large user bases, multi-role systems & complex workflows • Strong mastery of Figma, prototyping, design systems & interaction patterns • Experience working with engineering teams for smooth handoff & implementation • Passion for building products that are accessible, intuitive, and performance-optimized

Experience

4 yrs 3 mos

Total Experience

2 yrs 3 mos

Average Tenure

2 yrs

Current Experience

Himalaya hydro pvt ltd

Product Designer (UI/UX)

May 2024 – Present · 2 yrs · Hyderabad, Telangana, India · On-site

Led the end-to-end design of Toqqer, a full-fledged OTT ecosystem spanning creator tools, viewer apps, studio publishing, content moderation, and admin CMS.
Conducted UX research, user interviews, and iterative testing to shape core experiences: monetization flows, discovery algorithms, content management, and user journeys.
Designed mobile and web experiences optimized for low-bandwidth environments, including adaptive streaming, offline downloads, and caching.
Built scalable design systems ensuring consistency across creator dashboards, admin platforms, and viewer apps.
Collaborated with product, engineering, and AI teams to integrate automated content review, safety workflows, and analytics dashboards.
Improved usability and navigation resulting in more intuitive content upload, moderation, and publishing flows.

User Experience (UX)User Interface DesignProduct Design

Cloudnext technologies pvt ltd

UI/UX Designer

Feb 2022 – May 2024 · 2 yrs 3 mos · Hyderabad, Telangana, India · On-site

Designed a multi-role healthcare ecosystem with 5 platform-specific apps (Doctor, Patient, Pharmacy, Diagnostics, Hospital Staff).
Led UX research and workflow mapping to build role-specific experiences for doctors, lab technicians, pharmacists, and administrative teams.
Delivered responsive mobile & web interfaces aligned with WCAG accessibility standards.
Created high-fidelity UI, prototypes, and component libraries in Figma ensuring scalability across apps.
Worked closely with developers for smooth handoff, maintaining quality and visual consistency.
Designed dashboards for admissions, scheduling, e-prescriptions, diagnostics reports, and stock management.

User Interface DesignUsability TestingProduct DesignUser Experience (UX)