Deep V.

CEO

Dubai, United Arab Emirates11 yrs 3 mos experience

Most Likely To SwitchAI Enabled

Key Highlights

Over 13 years of digital growth experience in MENA.
Expert in reducing CAC and increasing retention.
Proven track record in scaling e-commerce brands.

Stackforce AI infers this person is a Fintech and E-commerce growth strategist with extensive performance marketing expertise.

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Skills

Core Skills

Performance MarketingDigital StrategyCrm AutomationDigital Marketing

Other Skills

Strategic PartnershipsPaid Search StrategyE-CommerceTop Line GrowthRevenue & Profit GrowthData AnalysisStrategic CommunicationsAttribution SystemsEmail MarketingAnalyticsUser Experience OptimizationAnalytical SkillsAI AgentsKey Performance IndicatorsFundraising

About

I build revenue systems. For 13+ years across the UAE and GCC, I’ve led digital growth across agencies, fintech, enterprise, and founder-led ventures — scaling e-commerce brands, strengthening marketing attribution, and turning paid media into predictable acquisition engines. My mandate is simple: Lower CAC. Increase retention. Improve measurable revenue. What I specialize in: • Designing full-funnel growth architecture — acquisition, CRM automation, retention • Scaling paid media across Google, Meta, TikTok, and programmatic without distorting unit economics • Implementing clean attribution frameworks (GA4, server-side GTM, Meta CAPI, structured data) so decision-makers operate on accurate numbers • Integrating Shopify and custom storefronts with CRM and analytics stacks for segmentation and lifecycle growth • Deploying automation and AI systems that reduce manual workload and increase operational efficiency I’ve managed multi-million-dollar performance budgets, built reporting and data infrastructure for banking and fintech clients, and scaled D2C growth engines in competitive GCC markets. I also operate Vinyl.ae — a live e-commerce business — where I execute the same growth, automation, and attribution systems I build for organizations. I don’t advise from theory. I build, deploy, measure, and scale.

Experience

11 yrs 3 mos

Total Experience

2 yrs 3 mos

Average Tenure

5 yrs 8 mos

Current Experience

Stealth startup

Head of Digital and Growth

Sep 2020 – Present · 5 yrs 8 mos · United Arab Emirates

Led end-to-end growth, CRM automation, and performance infrastructure for a fintech/SaaS platform in the UAE.
Reduced CAC by 15% through cross-platform custom audience architecture and marketing mix optimization
Increased user retention by 18% via lifecycle automation and personalized in-app journeys
Scaled app growth 15% QoQ using performance restructuring and segmentation strategy
Onboarded 20+ SME merchants via digital B2B automation workflows
Built GA-driven reporting infrastructure aligning acquisition, activation, and retention KPIs
Acted as cross-functional growth lead across product, tech, analytics, finance, and leadership

Performance MarketingStrategic PartnershipsPaid Search StrategyE-CommerceDigital StrategyTop Line Growth+1

Warner bros. entertainment

Growth Lead

Dec 2019 – Sep 2020 · 9 mos · United Arab Emirates

Owned digital growth strategy and performance optimization for theatrical releases and merchandise.
Improved CTR and conversion rates via A/B-tested journeys and structured tracking frameworks
Implemented backend attribution systems (custom URLs, UTMs) to measure ROI in real time
Scaled paid acquisition across Meta and YouTube aligned to box office KPIs
Increased brand reach via ambassador partnerships and segmented lifecycle email campaigns

Performance MarketingStrategic PartnershipsPaid Search StrategyE-CommerceStrategic CommunicationsDigital Strategy

Omd uae

Digital Marketing Specialist

Apr 2017 – Dec 2019 · 2 yrs 8 mos · Dubai

Plan and execute all digital marketing, including SEM, marketing, email, social media and display advertising campaigns.
Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
Identify trends and insights and optimize spend and performance based on the insights.
Plan, execute, and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize user experience.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Collaborate with creative agencies and other vendor partners.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Have worked across FMCG, Banking, Retail and Automotive clients. Current Clients: PepsiCo, Daimler Middle East, Henkel.

Performance MarketingPaid Search Strategy

Mec

Digital Campaign Executive

Apr 2015 – Sep 2016 · 1 yr 5 mos · United Arab Emirates

Daily management of trafficking, pacing, optimization, and reporting of ad campaigns
Manage, and be accountable for trafficking and operations quality metrics
Implement and manage advertising campaigns using a 3rd party ad server and internal tools
Ensure ongoing campaign success through regular performance analysis and optimization
Interpret, analyze and make recommendations against advertising metrics
Assist in managing and executing monthly billing as well as client reporting when required
Provide direct support to clients for campaign set ups, technical advice and troubleshooting issues

Performance Marketing

Nervora

Advertising Executive / Ad-Trafficker

Oct 2014 – Dec 2014 · 2 mos · United Arab Emirates

Managing online advertising campaigns through their full life cycle including delivery, optimization, trouble shooting and post campaign analysis.
Generating reports that detail campaign status and activity.
Working with OpenX Ad-Server and monitoring online campaigns over period of time.

Performance Marketing

Unique fiberglass & composites llc

Marketing

Oct 2013 – Jul 2014 · 9 mos · United Arab Emirates

Conducted market research for the newly clients in the GCC Region.
Involved in business development and other initiatives undertaken by the company.
Represented the company at various business exhibitions.