Kaushik Raul

CEO

Mumbai, Maharashtra, India16 yrs experience

Most Likely To Switch

Key Highlights

Strategic thinker with expertise in digital media.
Proven track record in award-winning marketing campaigns.
Strong background in media planning and campaign management.

Stackforce AI infers this person is a Digital Marketing and Media Strategy expert with a focus on B2C campaigns.

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Skills

Core Skills

Integrated MediaDigital MarketingMedia PlanningMedia Strategy

Other Skills

Performance MarketingDigital StrategyMedia BuyingMedia RelationsMobile AdvertisingSQLSoftware DevelopmentTestingRequirements AnalysisAnalysisManagementEnterprise SoftwareQuality AssuranceTeamworkMarketing Strategy

About

Evident as a strategic thinker, I have broad expertise in strategizing across digital media (display, mobile, search, social, programmatic), client servicing, holistic media planning & buying, campaign management, reporting, post-campaign analysis & recommendations. A major chunk of my career revolved around developing highly successful and award-winning consumer and business marketing media campaigns from ideation and planning (communications planning, media strategy, and investment planning) to execution and ROI analysis.

Experience

16 yrs

Total Experience

2 yrs 3 mos

Average Tenure

2 yrs 11 mos

Current Experience

Madison world

Deputy General Manager

May 2023 – Present · 2 yrs 11 mos · Mumbai, Maharashtra, India · On-site

Integrated MediaPerformance MarketingDigital MarketingDigital Strategy

Mindshare

3 roles

Senior Director Investment

Promoted

Feb 2021 – Jul 2022 · 1 yr 5 mos · Mumbai, Maharashtra, India

Director - Digital

Promoted

Jan 2017 – Aug 2019 · 2 yrs 7 mos · Mumbai Area, India

Manager - Digital

Mar 2013 – Dec 2016 · 3 yrs 9 mos · Mumbai Area, India

Digital Media Planning

Zee5

Senior Manager

Aug 2019 – Feb 2021 · 1 yr 6 mos · Mumbai, Maharashtra

Blue star infotech

Summer Intern

May 2012 – Jun 2012 · 1 mo · Mumbai Area, India

Golden source

Software Engineer

Sep 2009 – Sep 2011 · 2 yrs · Andheri East Mumbai

GoldenSource delivers an integrated 360 EDMTM platform for the securities and investment management industry.It makes easy to manage critical reference and market data with Enterprise Data Management (EDM).
Worked for 2 years in the Connection-Development Team.
Work Details:
Interact with Project Manager, Business Analyst and QA team consistently to meet the project requirements
Mapping of vendor field to proper Data Model placeholder using Golden Source Proprietary tools.
Testing the code with vendor data.
Providing sequels as required for maintaining the Connections to work.

Hpcl

IT Trainee

Aug 2008 – Jul 2009 · 11 mos · Petroleum House, Churchgate

HPCL is a Government of India Enterprise with a Navratna Status, and a Fortune 500 and Forbes 2000 company.
Worked for 1 Year in the IT Department
Work Details:
Involves in gathering functional information from different SBUs (Strategic Business Units) to structure the information to requirement specifications.
Analyzing the requirement specifications to design the solution and develop the modules.
Testing of the modules as well as supporting the same.
Using JSP as web based language for application development.