Sep 2023 – Present · 2 yrs 8 mos · Bengaluru, Karnataka, India · On-site

• GoGig.in is a B2B SaaS platform that enables brands and agencies to track offline marketing campaigns online, with real-time dashboards, GPS-verified photos, and automated reporting.
• We founded GoGig to bring clarity, accountability, and speed to on-ground campaign execution, bridging the gap between offline impact and online measurability.
• Backed by Ginger Media Group, GoGig is scaling with leading brands to make offline campaigns as transparent and measurable as digital.

Jul 2015 – Aug 2023 · 8 yrs 1 mo

• Ginger Media Group – a pool of specialists with an unwavering penchant to think out-of-the-box.
• With expertise in out-of-home, digital, and experiential strategies, our marketing strategists and consultants chalk out the best plan-of-action for your brand to ensure you flourish and thrive in a saturated marketplace.
• Based on your goals and vision, we spark off ideas.
• Market research is an important part of our working process. A pilot campaign is imperative before running any marketing activity in full swing.
• Once your ideal customer profile is ready, we put your message in front of them at an opportune time and location.
• We use the most sought-after practices for ROI measurement, performance tracking, and success mapping.
• Our tie-ups and inventory base are our biggest USP. We leverage our creative advocacy, research-driven methodology, and extensive database to ensure you shine.

Jul 2015 – Aug 2023 · 8 yrs 1 mo

• I have worked with small and medium-sized organizations with big ambitions.
• Digging deep into the complexities of a brand situation, following an in-depth research approach, and offering a tangible solution with a client’s budget is my forte.
• To make brands walk the talk, I’ve used my varied skills and lateral thinking approach to infuse creativity in the customer funnel.

Jul 2015 – Aug 2023 · 8 yrs 1 mo

• I help brands leverage tactical placements when their target audience is out of their home and on the move.
• BTL activation and events, transit media, and innovation and experiential marketing are few ways in which we help brands reach their ideal customers at opportune locations.
• Campaign execution expertise for segments including healthcare, education, e-commerce, food-tech apps, OTT platforms, cab aggregators, real estate, and various other industries.

Jul 2015 – Aug 2023 · 8 yrs 1 mo

• Increased website’s conversion rate by 2x through landing page optimization hacks and UI and UX enabled journeys.
• Improving key business metrics like conversion rate, lead generation, customer acquisition, customer retention, sales, and customer lifetime value through various marketing strategies.
• Worked with graphic designers and web designers for the creation of logos, static/dynamic website design, animation, presentations, and marketing collateral.
• Mentored the design team to bring out client communication in the most creative possible way.

Oct 2009 – Nov 2010 · 1 yr 1 mo · Bengaluru Area, India

• iDarzi offers its customer to design their custom made shirt where they can choose more than 35 different alterations be it collar , cuff , pockets, buttons , thread colour, make , design , fabric etc.
• Offering 3 way measurement and pickup n delivery at door step with TAT of maximum 7 days.

Apr 2008 – Jun 2015 · 7 yrs 2 mos · Bangalore India

• In depth expertise in all aspects of the SDLC involving requirement analysis, design, development, testing, implementation and debugging and customer orientation throughout the project life-cycle. Worked in agile and lean methodology.
• Proven ability to build and lead high performing teams with Architects, managers and senior managers and led the team of 100 plus engineers A Good mentor, who can identify & bridge the knowledge gap for required job to be done. Highly multitasking and goal oriented with high values and ethics. I am having track record of meeting schedule on time and every time with specified quality, still hands on and having experience of building products from concepts.

Mar 2008 – Jan 2009 · 10 mos · Bengaluru Area, India

• Medical Platform for everyone who need assistance related to anything in medical domain. It helped patients find specialist doctors, manager reports in digital format, Doctor to check patient history , refer patient, integrated pathology labs, dispensaries etc.

Jun 2007 – Apr 2008 · 10 mos · Bangalore India

• Worked on client location(Nokia INC) for handling NMS module to support billing enterprise solution.
• Followed agile process in implementing new feature to NMS module and bug fixing ,maintenance.