Deepshikha Rastogi

CEO

Mumbai, Maharashtra, India10 yrs 10 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Proven track record in product management and digital transformation.
  • Expertise in creating user-centric digital journeys.
  • Strong analytical skills with a focus on data-driven decision making.
Stackforce AI infers this person is a Fintech Product Manager with expertise in digital transformation and user experience.

Contact

Skills

Core Skills

Product ManagementUser Experience

Other Skills

Analytical SkillsBusiness Solutions DevelopmentData-driven Decision MakingProject PlanningWeb 2.0Product AdoptionCustomer JourneysUser Experience (UX)Requirements AnalysisProject ManagementLoan ModificationsEngineering DesignProduct DiscoveryeEye RetinaGenerative AI

About

Working as Digital Product Manager , have experience of launching product from idea stage & transforming it from concept to revenue stage. Working with cross functional teams and part of all strategic planning & tactical activities. • Global Certification – KPMG six sigma green belt • Key Skills: Product Management, Product Strategy & Roadmap, Product Analytics, Market Research & Competitive Analysis, User Experience, wireframe prototypes, performance testing. • Result oriented individual with Strong analytical skills, critical thinking and decision making skills

Experience

10 yrs 10 mos
Total Experience
1 yr 10 mos
Average Tenure
6 yrs 3 mos
Current Experience

Hdfc bank

3 roles

Assistant Vice President

Dec 2025Present · 5 mos

  • Handling Mortgage loans
Analytical SkillsBusiness Solutions DevelopmentData-driven Decision MakingProject PlanningWeb 2.0Product Adoption+5

Senior Product Manager

Promoted

Jun 2022Dec 2025 · 3 yrs 6 mos

  • 1. Creating Digital journeys for Loan products across varies platforms
  • 2. New product developments, existing product enhancements for improved customer experience
  • 3.Liaising across stakeholders for timely delivery of project.
  • 4. Have delivered projects like EKyc , Perfios , VideoKYC integeration in the current digital journey.
  • 5.Managing product lifecycle
Analytical SkillsBusiness Solutions DevelopmentWeb 2.0Customer JourneysUser Experience (UX)Requirements Analysis+2

Digital Product Development Manager

Feb 2020Jul 2022 · 2 yrs 5 mos

  • Managing the digital journeys for asset products of HDFC Bank.
Analytical SkillsBusiness Solutions DevelopmentWeb 2.0Customer JourneysRequirements AnalysisProduct Management+1

Lodha group

Product Manager

Nov 2018Feb 2020 · 1 yr 3 mos · Mumbai, Maharashtra, India

  • Capturing the customer journey experience and transforming them into new
  • features/enhancements on all Lodha group platforms.
  •  Understand and analyze the requirements of the stakeholder and plan the
  • product/feature rollout strategy.
  •  Collaborate with tech/brand/social/analytics team(s) to develop
  • impactful functionalities.
  •  300+ issues resolved, 10+ new sections taken live.
  •  Features added: ‘Search Product Revamp’, EMI Calculator, Blogs Section,
  • Interactive Maps etc
Analytical SkillsCustomer JourneysUser Experience (UX)Requirements AnalysisProduct ManagementUser Experience

Just dial limited

Assistant Product Manager

Jun 2016Oct 2018 · 2 yrs 4 mos · Mumbai Area, India

  • Work and drive key projects: Car Hire, Omni Car Hire and Jd Social.
  • 1.Analyzing customer needs and identifying user and stakeholder requirement.
  • 2.Manage the entire product lifecycle from planning to execution.
  • 3.Creating preliminary design flow concepts :Wireframes and prototypes
  • 4.Conceptualize the logical flow of the product in website, WAP and Mobile.
  • 5.Involvement in the full software development life cycle with stringent needs on (i) time to market, and (ii) quality of product - functional and non-functional aspects.
  • 6.Work closely with customers and internal teams(Developers/marketing/sales/support) to develop and own the productroadmap.
  • 7.Responsible for taking live the car hire product (Front end and the vendor backend module, within 6 months of joining.
  • 8.Data analytics
  • 9.Report Documentation and Content generation(Sponsored posts) and testing

Aditya birla group

2 roles

Management Intern

Jan 2016Dec 2016 · 11 mos

Management Trainee

Jan 2016Jun 2016 · 5 mos

  • 1.Center of Excellence :Sustainability Management System:
  • To enable and measure HIGG Index in the ABG Group across Business : Pulp&Fibre, Textile and Retail.Analying the Questionnare, assessing its feasibility in ACS and Metrics, configuring it on ENABLON and making the Action Plans for Execution.
  • 2.Digital Business and Change Management :
  •  ITCSAT analysis: Analyzing the responses from different businesses and providing a deep Insight to various satisfaction/dissatisfaction levels as well as lacking areas of each business. Used Pivot table to generate the scores and analysis was given in the form of presentation.
  •  Creating Survey on SurveyGhizmo and analyzing it.
  •  Testing of Chaiman_Connect app: Testing the existing use cases and issues before the launch.
  • 3.Enterprise Program management and Governance :
  •  Defined and planned strategy to enhance employee engagement on KMIT portal. Maintaining, uploading, editing the content on KMIT Portal to enhance employee engagement and increase the effective traffic on site . Corresponding with all the business SPOCS, CIOs to ensure the updated content on portal.
  •  Initiated a concept map for implementing Artificial Intelligence across manufacturing units. Working on concepts like Preventive maintenance, corrective maintain ace and conditional Monitoring.
  •  Designed and developed strategy for collecting the project learnings/training learnings from each member, per portfolio.
  •  Responsible for driving the project “Symphony Summit : IT Projects monitoring and tracking tool “ in Group IT. Organized trainings with all users and aiming to put each project per portfolio in the tool.

Maruti suzuki india limited

Marketing Intern

May 2015Jul 2015 · 2 mos · Greater Delhi Area

  • Feasibility Study on Automobile Scrappage disposal of End of Life Vehicles and proposed policy in India
  • My project is concerned with Understanding and analyzing the Current scenario of End of Life vehicles scrappage disposal schemes practiced in India, in the light of NGT order,which is imposed to ban all the 10 year old diesel car in NCR, its relevance,impact and effect on Maruti's sale while proposing solution to formulate policies for better EOL scrappage disposal schemes.

Linuxbazar

Business Development Executive

Nov 2013Mar 2014 · 4 mos · Greater Delhi Area

  • Managed social media marketing for the company.Increased brand awareness by increasing reach and customer engagement.
  • 1. Managing the web content of the company on social media channels like Facebook,twitter and google plus.
  • 2.Managing retailer's account on other ecommerce portal like shopclues.com, Tradus.com, flipkart.com.
  • 3.Online inventory management
  • 4.Responsible for handling Buyers, Channel Partners along with Sales, Margin & Profitability goals and taking care of alarge volume of business.
  • 6. Responsible for supply product to the customer through ecommerce companies , by coordinating with Supply chaindepartment and ensuring availability and timely delivery of products .
  • 7. Collecting payment successfully from ecommerce vendors.

Hcl technologies

Intern

May 2011Aug 2011 · 3 mos · Greater Delhi Area

  • Learned the Core concepts of JAVAand developed a Website to make the examination system simple, proficient and a great improvement over the manual hand written examination. Aimed at developing an online application for the T&P Dept. of the college. The system can be accessed throughout the organization and outside as well with proper login provided, and it is used to manage the student information.

Hewlett-packard

Intern

Dec 2010Jan 2011 · 1 mo · Noida, Uttar Pradesh, India

  • Studied core concepts of networking and hands-on training on the Cisco Routers and Switches.

Education

Birla Institute of Technology and Science, Pilani

Master of Business Administration — Marketing

Jan 2014Jan 2016

inderaperastha engineering college

B.tech — computer science

Jan 2008Jan 2012

ST.John's school,varanasi

10th

Jan 2006Jan 2008

Indraprastha Gas Limited

Bachelor of Technology — Computational Science

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Deepshikha Rastogi - CEO | Stackforce