D

Deval Thakkar

CEO

Mumbai, Maharashtra, India9 yrs 6 mos experience
Most Likely To SwitchAI Enabled

Key Highlights

  • Scaled NykaaMan business by 100%+ YoY.
  • Led strategic account planning with CXO engagement.
  • Expert in data-driven growth strategies.
Stackforce AI infers this person is a Senior Brand Manager in the E-commerce and Retail industry.

Contact

Skills

Core Skills

P&l ManagementBusiness StrategyProject ManagementData-driven Decision MakingCategory ManagementBusiness PlanningSales ManagementProduct Development

Other Skills

P&L Ownership & Business StrategyCategory & Brand ManagementTeam Leadership & Cross-Functional CollaborationCXO & Stakeholder EngagementProject Management & InnovationPerformance MarketingData AnalysisDigital MerchandisingInventory ManagementData-Driven StrategiesCommunicationCustomer SatisfactionConsultingNew Business DevelopmentData Analytics

About

Dynamic and result-oriented Senior Brand Manager with 8+ years of progressive experience across Sales, Category & Brand Management, Business Strategy, and E-commerce Growth. Proven success in driving brand building, performance marketing, and cross-functional collaboration in high-growth environments like Nykaa and Times Internet. Managed the launch of Q-commerce for Nykaa & NykaaMan. Demonstrated ability to lead strategic account planning, manage CXO-level relationships, and execute data-driven growth strategies using tools like Tableau, Mixpanel, and OLAP. Skilled in identifying performance gaps and leading solution-selling initiatives that improve profitability, reduce customer escalations, and maximize marketing ROI. Hands-on expertise in the Retail and Beauty eCommerce landscape, with a strong grasp of consumer behaviour, industry KPIs, and market dynamics. Known for entrepreneurial agility, stakeholder management, and a client-partner mindset focused on long-term value creation, business scaling, and delivering exceptional outcomes through digital innovation and customer-first strategies.

Experience

9 yrs 6 mos
Total Experience
2 yrs 4 mos
Average Tenure
4 yrs 8 mos
Current Experience

Nykaa

3 roles

Senior Manager

Promoted

Oct 2024Present · 1 yr 8 mos · Mumbai, Maharashtra, India · On-site

  • Leading the Grooming and Fashion businesses on NykaaMan with full ownership of P&L, brand strategy, supply chain, marketing, and new product development, ensuring sustained growth and profitability.
  • Scaled the business by 100%+ YoY, achieving ₹450 Cr+ GMV, through a mix of data-led decision-making, performance campaigns, and strategic brand partnerships.
  • Manage a team of 6 across brand, category, and operations, driving collaboration, accountability, and business excellence
  • Drive monthly marketing revenue of ₹70L–1.5Cr, optimizing ROI through a mix of performance marketing, influencer campaigns, and brand-building initiatives.
  • Lead high-impact cross-functional projects in Q-commerce enablement, payment optimization, fraud detection, leakage control, and margin improvement in close alignment with the CEO on NykaaMan.
  • Regularly engage with CXOs, Founders, and senior leadership at partner brands to co-create launch strategies, negotiate investments, and align on long-term brand objectives.
  • Work closely with internal stakeholders across tech, finance, supply chain, and performance marketing to deliver data-driven growth strategies.
  • Deep understanding of the eCommerce and D2C ecosystem, including consumer behavior, pricing dynamics, and competitive benchmarking.
  • Skills: P&L Ownership & Business Strategy, Category & Brand Management, Data-Driven Decision Making, Team Leadership & Cross-Functional Collaboration, CXO & Stakeholder Engagement, Project Management & Innovation.
  • Key learnings: Full-Cycle Business Management, Strategic Thinking in Dynamic Markets, Importance of Data in Driving Growth, High-Stakes Communication & Alignment, Building Sustainable Brand-Platform Relationships.
P&L Ownership & Business StrategyCategory & Brand ManagementData-Driven Decision MakingTeam Leadership & Cross-Functional CollaborationCXO & Stakeholder EngagementProject Management & Innovation+2

Brand Manager

Promoted

Sep 2023Sep 2024 · 1 yr · Mumbai, Maharashtra, India · On-site

  • Category & P&L Management | Skin, Bath & Body, Fragrance, Wellness, Hair Care, and Beauty Appliances
  • Led end-to-end category management and sales lifecycle for Skin, Bath & Body, Fragrance, Wellness, Hair Care, and Beauty Appliance categories in a dynamic eCommerce environment.
  • Drove category growth through strategic assortment planning, pricing optimization, inventory management, and digital merchandising.
  • Owned full P&L responsibility across all categories—delivering consistent top-line revenue growth, profitability, and margin expansion.
  • Implemented data-driven strategies to improve conversion rates, customer retention, and average order value (AOV).
  • Collaborated cross-functionally with marketing, supply chain, product, and operations teams to execute go-to-market strategies, promotional campaigns, and new product launches.
  • Monitored and improved key eCommerce KPIs including GMV, contribution margin, ROAS, LTV, and CAC.
  • Built and maintained strong vendor partnerships, negotiated commercial terms, and ensured consistent product availability and catalog accuracy.
  • Identified emerging trends, conducted competitor benchmarking, and executed growth initiatives to capture market share and enhance customer experience.
Category ManagementP&L ManagementDigital MerchandisingInventory ManagementData-Driven Strategies

Associate Brand Manager

Sep 2021Sep 2023 · 2 yrs · Mumbai, Maharashtra, India · On-site

  • Managing Categories and Complete Sales Cycle for Wellness & Appliance categories
Business PlanningCommunicationCustomer SatisfactionConsultingNew Business DevelopmentCategory Management

Times internet

2 roles

Cluster Manager

Promoted

Nov 2019Sep 2021 · 1 yr 10 mos

  • Led and managed a team of 14+ across Sales, Account Management, and Expansion, driving operational excellence and business growth across Mumbai, Pune, Surat, and Nagpur
  • Owned the P&L, planning, and expansion strategy for high-impact zones like West Pune, Thane, and Central Mumbai, ensuring sustained revenue growth and market leadership
  • Scaled West Pune to the #1 performing zone in West India, surpassing major cities and achieving profitability through focused execution and team enablement
  • Utilized data analytics (Tableau) to identify process inefficiencies, leading initiatives that reduced customer issues and operational losses by 23% in under 3 months
  • Collaborated closely with CXOs, partners, and internal stakeholders to implement customer-first strategies and influence product direction based on market insights
P&L ManagementSales ManagementData Analytics

Sales Team Lead

Aug 2018Oct 2019 · 1 yr 2 mos

All inventory (ai)

Co-Founder

Jul 2015Jul 2016 · 1 yr · Mumbai, Maharashtra, India

  • An Artificial intelligence based Inventory Management system which helps all businesses to track and predict their inventory requirements as per their previous data.
  • System is synced with calendar which helps it to predict on which day what things are required and plan business requirements accordingly.
  • The product also had an understanding of Indian festivals and who understand customer buying behaviour according to the data.
  • Very effective for Retail stores, Restaurants, Food joints etc.

Wer art thou -a startup

Product Development Manager

Sep 2014Aug 2015 · 11 mos · Mumbai

  • A multi role opportunity, were I started as researcher then I was also assigned other works like recruiting ,testing , marketing etc.
  • I was recruited on my past performance in Reliance Communications, my mentors from Reliance begun with new startup and hired 3 interns who were working under them in Reliance, one of them was me.
  • So we had to come up with an software application idea which can help both corporate and common people. After detailed research we came up with and idea and begun to work on it.
  • Research:
  • Initially we began with discussion on what type of application we want to create, what will be its use and what problem will it solve.
  • So we came up with a problem first and researched on what is already available in market for same.
  • And finally we came up with idea which could be used by both corporate people and general people.
  • Marketing:
  • Different marketing campaign were carried out.
  • We visited colleges and corporate parks so as to tell and get reaction from people and ask them if they would use something like this available in play store.
  • I also had done a fund raising campaign on Indiegogo site. In which people around the globe financed our this idea.
  • Social Media Marketing was done by me.
  • Testing:
  • After software was developed beta testing, blackbox testing, whitebox testing was done by part time interns including me so as to find faults, bugs if any.
Artificial IntelligenceInventory ManagementProduct Development

Reliance communications

Research and Development Intern

Apr 2014Apr 2014 · 0 mo · Navi Mumbai, Maharashtra, India.

  • I was part of the R&D team and we were asked to work on an app ecosystem.
  • We planned about the design using SaaS, PaaS and IaaS which got approved and since it was just 1 month internship, I couldn't contribute more.
  • Along with R&D, I also contributed in other team which consisted of my other colleagues in development and testing team.

Education

Mumbai Educational Trust, MET League of Colleges

Master of Business Administration (M.B.A.)(PGDM) — Marketing

Jan 2016Jan 2018

University of Mumbai

Bachelor's Degree — Computer Engineering

Jan 2011Jan 2015

Shah And Anchor Kutchhi Polytechnic

Associate's Degree — Computer Technology

Jan 2008Jan 2011

Holy Angel’s High School

High School — High school subjects

Jan 1994Jan 2008

Stackforce found 100+ more professionals with P&l Management & Business Strategy

Explore similar profiles based on matching skills and experience