Douglas Li

CEO

London, England, United Kingdom16 yrs 11 mos experience

Key Highlights

  • Led development of flagship VR meeting tool at Facebook.
  • Co-founded a company focused on human communication.
  • Expert in full-stack development and team leadership.
Stackforce AI infers this person is a Fullstack Engineer with extensive experience in AI, VR, and AdTech.

Contact

Skills

Other Skills

JavaScriptNode.jsPHPC#C++CJavaLinuxPythonHTMLCSSSoftware EngineeringAlgorithmsGitMicrosoft Excel

About

Previously OpenAI (manager); Shift Lab; Meta: Workrooms (manager), Oculus Avatars (manager), Audience Network, Chat, Privacy. No consulting requests please. I don't do consulting, regardless of comp.

Experience

16 yrs 11 mos
Total Experience
2 yrs 3 mos
Average Tenure
10 mos
Current Experience

Lightfern

Co-founder & CEO

Jul 2025Present · 10 mos · London, United Kingdom · Hybrid

  • Building the future of human communication.

Openai

Member of Technical Staff

Mar 2023Mar 2025 · 2 yrs · London, England, United Kingdom

  • OpenAI's first hire for London office
  • Eng lead for Human Data - built & improved labelling platform supporting thousands of trainers & daily data exports
  • Research manager - lots of viral wins (better speech accents, 4o imagegen quality)

Shift lab

Software Engineer

Jan 2022Feb 2023 · 1 yr 1 mo · London, England, United Kingdom · Hybrid

  • Working full-stack and leading by example on how to ship quickly. Shipped a webapp for a CV defect detection model in 2.5 months. Establishing the Python stack, including key framework changes that sped up development time (i.e. moving from Django to FastAPI, Graphene -> strawberry, setting up pytest & encouraging the team to use it). Working with research, design, other engineers to integrate GPT-3, stable diffusion and inpainting models for social post generation.

Facebook

3 roles

Software Engineering Manager

Promoted

Oct 2017Dec 2021 · 4 yrs 2 mos

  • Managed two teams (13 engineers) to develop and ship Workrooms, Facebook's flagship VR meeting tool - https://www.oculus.com/workrooms/. I supported people's career growth, manage individual expectations, and coach on performance.
  • Workrooms has received wide acclaim for it's overall usability and extremely high level of polish. The team I manage developed real-time rendering, networking, and audio spatialization of 16 avatars, developed the dynamic environment together with artists, developed all core UI flows within Workrooms, and delivered best-in-class hand tracking and UI interactions.
  • 2019-2020: Managed the Avatars SDK team, in charge of virtual avatar appearance, behaviours, development, and support across Unity, Unreal Engine, and navite codebases for internal and external developers.
  • The Avatars SDK powers all pose, rendering, and behaviours of virtual avatars within the Oculus Quest ecosystem. During my tenure, developed and released the "expressive" update, where we released dynamic facial expressions, voice lip-sync to drive mouth movements, simulated eye gaze and other behaviours, as well as editable facial attributes on eye and lip colour.

Software Engineer

May 2015Oct 2017 · 2 yrs 5 mos

  • Leading a team of 8 engineers in both product and engineering, to develop the next generation of features on LiveRail, Facebook's video monetization platform for publishers.
  • Reduced development times across the entire team by 20-30%, by enabling LiveRail to take advantage of Facebook's core abstractions such as React, Relay, and GraphQL.
  • Implements the most technically challenging parts of many systems in PHP (Hack) and JS. Mentors team members on best practices.
  • Plans the future strategic direction of publisher AdTech together with senior leadership and team leads across teams.
  • Liaise between external publishers and advertisers, gathering feedback and turning them into product improvements.

Software Engineer

Mar 2010Aug 2013 · 3 yrs 5 mos · Menlo Park, CA

  • Tech-lead for Facebook privacy's product changes. Decided all product-facing roadmap and direction.
  • Managed the launch of the improved Facebook Messages on desktop, which is still in use today.
  • Along with a team of 8, rebuilt the entire chat and messaging front-end on the main site. Increased global message sends by 1.3%.
  • Implemented and executed the largest privacy migration in human history.
  • Built multiple features in the version of Facebook Profile that was launched in early 2011.
  • Full-stack product expert. Continually advised all team members in making the most out of JS, CSS, and PHP.

Knotch

Senior Software Engineer

Aug 2013Apr 2015 · 1 yr 8 mos · San Francisco Bay Area

  • Led and developed the entire web platform from scratch with 2 other engineers.
  • Liaised with external clients such as Forbes and The Guardian on integrating Knotch's publisher widget.
  • Developed the main stack using Node.js and MongoDB on EC2 instances.
  • Advised and mentored all members of the engineering team on code design and best practices.
  • Worked daily in a dynamic, high pressure start-up environment with multiple challenges.
  • Planned and incorporated frequent roadmap changes without affecting effectiveness.

Partek inc.

Software Engineer

Jul 2009Mar 2010 · 8 mos · St. Louis, MO

  • Developed novel algorithms that managed tens of gigabytes of data on consumer hardware.
  • Implemented data visualizations that displayed genomic sequencing data in novel ways.
  • In C++, improved performance for core routines critical to the user experience, often by more than 1000%.
  • Worked in a dynamic team of 11 developers to achieve rapid development cycles.
  • Effectively prioritized between multiple tasks with conflicting deadlines.

Washington university in st. louis

Artificial Intelligence Researcher

Sep 2008May 2009 · 8 mos · St. Louis, MO

  • Researched the effectiveness of using deep belief nets for meaningful image segmentation.
  • Created a 7-layer neural network that reconstructed broken MNIST digits with negligible error.
  • Evaluated research publications for relevance to our work.

Education

Washington University in St. Louis

B.S. in Computer Science

Jan 2005Jan 2009

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