Harsha Korasala

CEO

Bengaluru, Karnataka, India14 yrs 8 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led multiple successful product initiatives in SaaS and E-commerce.
Expert in Go-to-Market strategies and product management.
Proven track record in leading high-impact product teams.

Stackforce AI infers this person is a SaaS and E-commerce product leader with extensive experience in Go-to-Market strategies.

Contact

Skills

Core Skills

Go-to-market StrategyBusiness InsightsProduct Requirements

Other Skills

Google Cloud Platform (GCP)Core JavaSQLStrategyE-commerceOracleJSPTeam ManagementPL/SQLUnix Shell ScriptingSDLCConsultingBusiness StrategyJavaScriptBusiness Analysis

Experience

14 yrs 8 mos

Total Experience

4 yrs 5 mos

Average Tenure

9 yrs 3 mos

Current Experience

Zeotap

5 roles

VP of Products

Promoted

Jan 2025 – Present · 1 yr 4 mos

Director - Product Management

Promoted

Feb 2023 – Feb 2025 · 2 yrs

Business InsightsGo-to-Market StrategyGoogle Cloud Platform (GCP)

Associate Director - Product Management

Nov 2021 – Mar 2023 · 1 yr 4 mos

Leads the Platform team that powers the Customer Data Platform - the core offering of Zeotap.

Go-to-Market StrategyProduct RequirementsGoogle Cloud Platform (GCP)

Principal Product Manager

Promoted

Nov 2020 – Jan 2022 · 1 yr 2 mos

Customer Data Platform Lead

Business InsightsGo-to-Market StrategyProduct Requirements

Senior Product Manager

Nov 2018 – Nov 2020 · 2 yrs

Audience as a Service
Exposing the Data Platform for consumption via Audience as a Service
Data Catalog Management System
Business workflow orchestration on the Data Platform
Data as a Platform
Config-driven, self-serve, and extensible data onboarding platform. The platform crunches nearly 2B records per day.

Go-to-Market StrategyProduct Requirements

Goa institute of management

Visiting Associate Professor - Internet Marketing and Product Management

Dec 2017 – Feb 2025 · 7 yrs 2 mos · Goa

Tailored and delivered a 4 credit ( 20 classes) course on Product Management and Internet Marketing.

Spoyl

Head of Product & Growth

Apr 2017 – Nov 2018 · 1 yr 7 mos · Bengaluru, Karnataka, India

Acquired by Flipkart.
Spoyl enabled close to 100K microsellers across India. Headed the Product team (10M + active downloads) with seller and personas varying from housewives in tier 2 cities to millennials in metros.

Business InsightsGo-to-Market StrategyProduct Requirements

Indian institute of management, indore

Visiting Faculty - Internet Marketing and Product Management

Feb 2017 – Present · 9 yrs 3 mos · Indore Area, India

Znatta

CEO

Jul 2015 – Mar 2017 · 1 yr 8 mos · Bengaluru Area, India

Acquired by Spoyl.
Built the first of its kind "Try, before you Buy" e-commerce portal in India (Bengaluru, Hyderabad, Chennai and Pune)
At Znatta.in we encouraged the customer to TRY new gadgets (or more humorously DATE the Device) and then decide on whether to BUY.
We worked towards changing the way customer buys a product, challenged the want and need equation by giving them a highly personalized customer experience ,through the opportunity to try a gadget hands on and getting to know it better.

Go-to-Market StrategyProduct Requirements

Icici bank

Product Manager

Feb 2013 – Oct 2013 · 8 mos · Mumbai Area, India

Led a team to develop “Pockets”; a first-of-its-kind app on Facebook that enables customers to perform a wide range of financial transactions

Go-to-Market StrategyProduct Requirements

Icici prudential life insurance company limited

Product Manager

Dec 2009 – Feb 2013 · 3 yrs 2 mos · Mumbai Area, India

Team Lead - Website and Customer Journey.
Product Owner for www.iciciprulife.com between 2011-2013. The website won Best Financial Innovation’ category at the INDIAN DIGITAL AWARDS 2012.
Team Lead - Insurance Products

Product Requirements